Mindjumpers

OCTOBER 12, 2019

Its round shape, blackish color and white cream stuffing have undeniably added to its success but as a social media agency we wonder: where would the crowd-pleasing, twistable cookie be today without effective social media marketing? 2012 was the year that America’s favorite cookie turned 100. Here’s why….

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Convince & Convert

JANUARY 11, 2018

“She does social media,” is the go-to introduction my friends bestow on me at parties. Currently, I don’t directly manage any brand’s social media channels, though I have in the past. As the resident social media expert person, I blurted out, “Of course! We already use “social” in isolation.

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Social Media Consultant YouTube Instagram 156

SocMed Sean

DECEMBER 18, 2018

Today’s guest post comes from Hazel Fogg, creative social media manager and editor at Academic Brits. Just recently she started to create her first social media course. Thanks to Hazel for sharing her thoughts on the use of humor in social media. They don’t want to be sold to.

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Social Media Meme Advertising Strategy 220

Jason Yormark

MAY 7, 2012

I’ve worked on my fair share of social media campaigns, and every once in awhile, a project comes my way that I have an extra ounce of vested interest in making a success. They turned to social media as an area to focus on and I had the opportunity to craft and implement a plan for them.

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Social Media Case Study Marketing Project 249

The Realtime Report

JANUARY 14, 2014

Kuwait has the most Twitter users per capita, according to a recent paper by analysts from Northeastern University. The researchers also found a clear correlation between GDP per capita and Twitter adoption. The Netherlands ranks #2, while the UK and US fall behind in 4th and 5th place, respectively. Click here to read the full paper.

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Twitter GPS Statistics Social Networking 132

Laurel Papworth

APRIL 21, 2012

I’ll be teaching a couple of 1/2 day step by step social media course in Perth on 27th April, 2012 while I’m there for the #Media140 conference. They are small classes with room for question and answer, so bring your Facebook and Twitter questions! Step by Step Social Media. What is Social Media?

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Training Course Social Media Press Release 76

SocMed Sean

JANUARY 21, 2012

There is no doubt that 2012 is going to be THE year of social media. Hand social media activities over to a junior staff member or intern with no communications experience. Those are all important factors in how NOT to engage in social media. Fail to put any measurement plan in place.

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Adam Sherk

DECEMBER 18, 2012

Here are my top 10 posts of 2012 by pageviews: The Best Free Tools for Twitter Analytics. 5 Ways that Social Media Impacts SEO. The Fastest and Slowest News Sites in 2012. Media Relations Gone Wrong: How Not to Pitch a Journalist (Video). 5 Good Ideas for News Media Facebook Pages. Have a great 2013.

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Press Release SEO Digg Sports 119

Ari Herzog

DECEMBER 26, 2012

Jeffrey Levy commented on this blog in 2008 that his description of Twitter was a source of filtered, purified water out of a raging river. I tell my students that I compare LinkedIn to the Chamber of Commerce, Facebook to the cocktail party, Pinterest to the digital scrapbook, Tumblr to the photo collage, and Twitter to the river.

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Twitter Tumblr Case Study Flickr 138

Firebelly

FEBRUARY 27, 2012

The Academy Awards were last night so let’s take a look at posts related to the Oscars and social media. Social Media Tips from the Oscars. Oscars 2012: Miso, GetGlue and Other Social TV Apps Take Aim. Thankfully, there’s Twitter. And The Oscar Goes To…Social Media!

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Convince & Convert

MAY 15, 2012

Amy Schmittauer is the Founder & Face of Savvy Sexy Social. She is a “social media frenzy” working in social relations consulting, blogging, and, of course, vlogging about life on her YouTube channel. Connect with her on Twitter. May 24, 2012, Columbus, Ohio. June 5-7, 2012, New York, NY.

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Firebelly

DECEMBER 5, 2011

Below are 5 social media must-reads that we wouldn’t want you to miss. Facebook Comments Are Four Times The Value Of Likes. By David Cohen ikes remain the most prevalent form of engagement on Facebook, but comments have more pull — more than four times as much. I am going to break the second part of the rule.

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Social Media Metrics Analytics Trends 161

Ari Herzog

DECEMBER 28, 2012

Of the three largest social networking sites in the United States, I plan to use Facebook the most, LinkedIn the second-most, and Twitter the least. Follow me if you want to see my public timeline updates (as not every update is shared to the public) and you desire to comment and share those updates so I can get to know you better.

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Webbiquity SMM

JANUARY 19, 2016

Social media use isn’t quite universal—but it’s getting close. population now has at least one social networking profile; more than half use two or more social networks. The number of worldwide social media users is projected to grow from 2.1 But social media marketing spending will rise anyway.

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Social Media Marketing Survey Metrics 100

Socialized

NOVEMBER 26, 2009

Here are my five social media predictions for 2010. Location-Based Applications Will Dissolve Into General Social Networks. Twitter recently rolled out its Geotagging capability on a limited basis. More Social Media Regulation Will Follow the FTC’s October Endorsement Guides.

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Socialized

DECEMBER 14, 2009

About a month ago, I wrote about my five social media predictions for 2010. Based on the comments the piece received, I’ve updated it and Talent Zoo published it this morning. They search social network profiles on Facebook, Twitter, etc.; And my seventh prediction is that 2010 will be a good year for you.

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Ignite Social Media

JANUARY 6, 2020

From sharing life experiences in real time to virtual shopping with augmented reality, social media has become a part of everyday life for most people in the world, including those who were born well before the dawn of the internet. The now dominant social network celebrates its 6th birthday. Twitter – 2010.

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Waxing UnLyrical

JULY 17, 2013

Ed: This post originally ran on June 4, 2012. If you’re a clever cookie, you already have figured out the rest of the story at this point: Social media philosopher ponders how to push his message into the future. Social media philosopher realizes he does this all the time with business. I don’t believe in ghosts.

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Social Media How To HootSuite Blogosphere 195

Kikolani

MAY 11, 2012

This post is part of a weekly series, Fetching Friday, featuring the best posts of the week in blogging, business, freelancing, SEO, and social media on kikolani.com. Your Blog, Your Rules – Why Marketing Should Always Begin at Home – Don’t rely solely on social platforms for housing your content. Blogging / Writing.

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Social Media Marketing

JANUARY 26, 2012

The Airlines To my knowledge, Southwest was the first airline (or at least the most prominent early on) to get involved with social media. They've made great use of Flickr, YouTube, Twitter, Facebook and more and have always led with a very human and very customer-centric approach. That finger wag gets me every time.

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Travel Social Media Airlines iPad 165

The Realtime Report

AUGUST 23, 2012

The study examined the websites of the two campaigns in detail, as well as their postings on Facebook, Twitter and YouTube – and the public reaction to that content. Over the study period of June 4-17, 2012, Obama’s digital content inspired twice as many shares, views and comments as posts from the Romney campaign.

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Campaign Engagement Social Media Study 181

Kikolani

OCTOBER 29, 2012

Are you feeling overwhelmed by social media? This is where social media tools can help. Not only do these increase the efficiency of your social media efforts, using a combination of the best tools often results in higher returns from social media. This is a guest post by Siv Rauv.

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Blogger Social Media Tools Disqus 159

Ari Herzog

JANUARY 9, 2013

June 2010 seems like an eternity ago when I took initiative and created a LinkedIn Group to share strategies and tips in social media marketing. Over time, people none of us knew searched LinkedIn for keywords about social media marketing and also joined the group. They did that, and they told their friends.

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Social Media Marketing

MAY 22, 2013

Each week, I compose a newsletter that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep our wider team up to date on changes, newsworthy items and content that might be useful in their jobs. These are those links.

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Twist Image

MARCH 22, 2012

Starting a Blog in 2012 is a little bit more complex. Afterall, you can Blog on your Facebook page, you can micro-Blog with Twitter or video Blog on YouTube. You can even Blog using tumblr - which is a hybrid online social network and Blogging platform - or you can Blog for an existing online publisher like The Huffington Post.

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Laurel Papworth

MAY 28, 2013

Australian CEOs are negligent in refusing to come to grips with Social Media, and their PR Media trainers are negligent in not training them to understand the impact of their communications in social networks. However the Page usually only gains about 23 comments per post. Get ready, Australia.

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Social Media Insurance Training Social Networking 110

Ari Herzog

JUNE 17, 2012

Designed by Finnish illustrator Kustaa Saksi and painted by Canadian street artist Patrick Thompson, beer company Molson M commissioned the artwork near the Toronto intersection of Church and King Streets to complement its social media campaign, “ Paint With A Tweet.” It took her three weeks to write everyone’s name.

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Social Media Marketing

JUNE 12, 2013

Each week, I compose a newsletter for our team that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep our wider team up to date on changes, newsworthy items and content that might be useful in their jobs. These are those links.

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Social Media Metadata Flipboard Metrics 130

Rebekah Radice

MARCH 6, 2017

Want to create videos you can share on social media, but struggle to find the right tool? I’ve used Animoto since 2012 and while, in full disclosure, this is a sponsored post…. The Top Video Creation Tool for Social Media (and How to Use it). You can add your video to Facebook, YouTube, even Twitter.

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Video Social Media Tools How To 134

Devumi

DECEMBER 3, 2014

Here are a few business mistakes on social media that you can avoid to be sure that you don’t wind up being the wrong kind of Internet famous! Business Mistakes on Social Media: Learn from their #FAIL! The #McDStories campaign was meant to get some free positive PR on their Twitter account.

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Social Media Hashtag YouTube Video 92

Hootsuite

JANUARY 31, 2024

Among the many recent changes to X, formerly Twitter, one of the biggest is the ability to share long-form posts. Long-form posts are one of the features you get when subscribing to X Premium (formerly Twitter Blue ). Methodology I ran this experiment on my personal Twitter account.

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HootSuite Metrics Engagement Feed 78

ProBlogger

MAY 12, 2022

The post 15 Social Media Mistakes that are Strangling Your Success appeared first on ProBlogger. While it’s not new, I’m often surprised by the way bloggers use—and mis-use—social media. Yet there are still quite a few very common errors that I continue to see bloggers making as they work with social media.

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Social Media Social Networking Blogger Energy 42

Sprout Social

OCTOBER 8, 2018

Let’s take a look at how five fitness brands are winning at social media. This powerhouse fitness clothing brand brings a multi-pronged approach to their social media and digital marketing efforts. Their Instagram account is by far the most popular of their social media accounts. Brand takeaways.

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Social Media Brands Instagram Training 92

Waxing UnLyrical

AUGUST 31, 2011

That’s because the “panel picker&# part of the 2012 South by SouthWest Interactive conference is currently in progress, ending on Friday, Sept. The kind of event all the cool people, the social media rockstars, the tech geniuses were going to. I remember the first year I paid attention to SxSW. So here they are.

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Sprout Social

OCTOBER 9, 2018

You don’t have to be a sports fanatic to know how much sports fans love to share updates about their teams on social media. Fantasy sports have played a huge role in shaping fans’ communities and conversations on social platforms. How mainstream media and social media created fantasy hype.

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Sports Social Media Engagement Compete 82

Waxing UnLyrical

APRIL 19, 2013

It seems governments and their agencies and organizations have understood how powerful social media can be (Facebook, Twitter, G+) for engaging with citizens, seeking feedback, creating awareness on different initiatives, and creating a participatory model of governance. Image: SatishAcharya via Google, CC 3.0.

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Adam Sherk

DECEMBER 21, 2011

Nevertheless, here are my top 10 posts of 2011 by pageviews: Which NBA Teams Have Seen the Most Growth on Twitter and Facebook? Is Using Facebook Comments Good for Publishers? But several of my sports posts continue to drive traffic so maybe I’ll look for new ways to examine sports and social. Original idea!

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SEO Publishing Press Release Social Media 119