Convince & Convert

MAY 23, 2017

They won’t know where you got the article from, making dark social a form of referral traffic that is attributed to the wrong channel. The term was coined by Alexis Madrigal of The Atlantic in 2012, who then said we’re only seeing—and measuring—the tip of the sharing iceberg. Is Dark Social Messing with Your Metrics?

Brands 131

Brands Analytics Data Metrics 131

Convince & Convert

MARCH 3, 2010

Yesterday, I gave a presentation in Tempe, AZ to Agencyside , a conference of advertising and PR agency owners. I emphasized that to remain relevant, agencies must differentiate themselves by providing advanced social media services, not just the basics. Forrester Research shows that from 2009-2014, U.S.

Social Media 122

Social Media Strategy CoTweet CoTweet 122

Jon Loomer

AUGUST 19, 2016

It wasn’t until April of 2012 that I finally discovered Genesis Framework , and I’ve been using it ever since. Now, keep in mind that when I launched this website on August 29, 2011, it wasn’t to provide information on advanced Facebook advertising. On October 11 of 2012 — more than a year after I was laid off!

eBook 60

eBook Price Review Film 60

Webbiquity SMM

OCTOBER 16, 2012

Though social media marketing is now used in about 90% of companies, techniques, platforms and best practices continue to evolve. What will likely be the hot trends in social media over the next couple of years? Social Media Stats and Demographics. Social media and blogs reach 80% of all U.S.

Social Media 229

Social Media Hubspot B2B Marketing 229

Idaconcpts

MAY 21, 2012

Starting in late March 2012, Twitter introduced a new advertising offering that makes it simple for companies of any size to grow their businesses using our Promoted Tweets and Promoted Accounts products. Twitter partnered with American Express to make it easy for small business owners to advertise on Twitter. we” or “Twitter”).

Overview 134

Overview Price Twitter Policies 134

Convince & Convert

SEPTEMBER 18, 2015

The key is to project authority on the topics you cover in your blog posts and webinars in order to bolster your credibility. Sony, too, used this psychology to their advantage with their “The Arrival” series of mysterious advertisements back in October 2012. Brands are leveraging this theory to build loyalty.

Strategy 60

Strategy Content Apple Compete 60

Techipedia: Tamar Weinberg

JANUARY 5, 2012

Sign up right now at a totally reduced cost for 2012 for a limited time. Think instead about social media traffic, good content, a cleanly coded website, slow progressive growth, and your site’s authority. How Social Media Affects Content Relevance in Search : Why is social media so important?

Marketing 264

Marketing SEO Case Study Small Business 264

Convince & Convert

MAY 18, 2012

This is Episode 16 of the Social Pros Podcast : Real People Doing Real Work in Social Media. Huge thanks to data-driven social media management software company Argyle Social for their presenting sponsorship, as well as Infusionsoft , Janrain , and Jim Kukral at DigitalBookLaunch. The RSS feed is: [link].

Yahoo 115

Yahoo Yammer Social Media Software 115

Writtent Blog

AUGUST 15, 2013

If that’s not overwhelming enough, consider the fact that titles are arguably the only thing that matters on social media. For social media users scrolling through a busy social media feed, a title is your only chance to capture attention. million blogs, which revealed a pretty shocking truth. Almost no one.

Tips 72

Tips eBook Small Business Upcoming 72

Webbiquity SMM

JANUARY 15, 2013

As noted in 21 (of the) Best Facebook Guides, Tools and Rants of 2012 So Far a few months back, Facebook remains the 800-pound gorilla of the social networking world. what are the secrets to Facebook advertising success? The Simple Science of Facebook Engagement by MyBeak Social Media. Facebook Tips and Guides.

Facebook 192

Facebook Small Business Advertising Hubspot 192

Webbiquity SMM

FEBRUARY 10, 2015

Or have too many social media marketing statistics.” ” Well, she actually only said the first part (which is debatable), but certainly would have said the second part (which isn’t) had social media been around in the 1930s. How effective is social media in comparison to other digital marketing channels?

Statistics 50

Statistics Social Media B2B Hubspot 50

Convince & Convert

MARCH 22, 2012

This is Episode 8 of the Social Pros Podcast : Real People Doing Real Work in Social Media. This episode features Ian Greenleigh , the Manager of Content and Social Strategy for Bazaarvoice. Read on for insights from Ian,, and Eric’s Social Media Stat of the Week (this week: an UNstat!). Listen Now.

Bazaarvoice 114

Bazaarvoice Metrics Influencer Data 114

Convince & Convert

MARCH 22, 2012

This is Episode 8 of the Social Pros Podcast : Real People Doing Real Work in Social Media. This episode features Ian Greenleigh , the Manager of Content and Social Strategy for Bazaarvoice. Read on for insights from Ian,, and Eric’s Social Media Stat of the Week (this week: an UNstat!). Listen Now.

Bazaarvoice 114

Bazaarvoice Metrics Influencer Data 114

Webbiquity SMM

MARCH 27, 2013

What are the best practices for advertising on LinkedIn? How to Use LinkedIn Powerfully: 10 Tips to Know by Social Media Today. ” How to turn LinkedIn into a relationship filter by SmartBlog on Social Media. ” The New Networking: Ultimate LinkedIn Guide for 2012 Grads by Online Colleges.

LinkedIn 207

LinkedIn Tips Hubspot B2B 207

ProBlogger

NOVEMBER 30, 2014

With social media platforms becoming the online communication too du jour, and with smartphones and other devices becoming for many the preferred platform, blogs have fallen to the wayside in favour of shorter, punchier messages specifically tailored to hit a reader’s buttons. People Interact on Social Media, Not Your Sites.

Blogger 55

Blogger eBook Sites Social Media 55

Webbiquity SMM

AUGUST 18, 2012

Social media and inbound marketing techniques have been a boon for marketers. Not only do leads generated through social and content marketing cost half as much as traditional outbound-generated leads (see below), they also close at higher rate (again, see below). And social media isn’t just about lead generation of course.

Statistics 204

Statistics Social Media B2B Marketing 204

Webbiquity SMM

NOVEMBER 12, 2013

As the use of social media in marketing has become ubiquitous, marketers have turned their attention to making the use of business social media more sophisticated and strategic. How can marketers help their organizations move from “social media marketing” to “social business”?

Statistics 226

Statistics Social Media B2B Journal 226

Writtent Blog

AUGUST 3, 2016

Build a relationship with them, and leverage this relationship to get content published on their blog and pushed out on their email list and social media channels. He’s been working in the online marketing industry for over 3 years from website audit, link and content development, social media and search engine optimization.

SEO 0

SEO Google Sites Engineering 0

ProBlogger

NOVEMBER 14, 2016

What Happened to Me in 2012 Penguin Updates. My site, WebHostingSecretRevealed.com, was hit badly during the Google Penguin update in 2012. Share the page on your social media pages and forum signatures to increase the chances of being seen. Then, choose those blog sites that fit your criteria.

Google 20

Google Alltop Blogger Influencer 20

ProBlogger

NOVEMBER 14, 2016

What Happened to Me in 2012 Penguin Updates. My site, WebHostingSecretRevealed.com, was hit badly during the Google Penguin update in 2012. Share the page on your social media pages and forum signatures to increase the chances of being seen. Then, choose those blog sites that fit your criteria.

Google 20

Google Alltop Blogger Influencer 20

Sprout Social

OCTOBER 17, 2016

Social media marketing evolved from something only a few cutting-edge brands did to an integral piece of every company’s marketing strategy. It’s no longer a question of whether or not your brand should be on social media, but how can you best use sites like Facebook, Twitter and Instagram to grow your business.

Social Media 40

Social Media Marketing Hashtag LinkedIn 40

Convince & Convert

JUNE 14, 2012

This is Episode 20 of the Social Pros Podcast : Real People Doing Real Work in Social Media. Read on for insights from Katie and our Social Media Stat of the Week ( this week : 47% of B2B companies do not track brand mentions on social media). It’s advertising, OK? It’s advertising.

Hashtag 116

Hashtag B2B Social Media Metrics 116

ProBlogger

DECEMBER 31, 2011

As 2011 comes to a close, now is a better time than ever to evaluate your blog, its performance, and most importantly, what you can do to improve your blog in 2012! You won’t regret it in 2012! It’s a must-try technique in 2012. This is a guest post by Gregory Ciotti of Sparring Mind. slideshows on SlideShare.

Tips 45

Tips Blogger SEO eBook 45

Webbiquity SMM

MARCH 6, 2012

11-Point Facebook Checkup by Social Media Today. 7 Steps For Awesome B2B Facebook Marketing by Social Media B2B. As she notes, “By claiming your Page, you have the opportunity to customize that free advertising. It also makes it easy to purchase pay-per-click advertising for your Places page.”

Tips 219

Tips Facebook Tools B2B 219

Convince & Convert

MARCH 2, 2010

My friends at ExactTarget announced a moment ago that they have acquired CoTweet , the leader in enterprise Twitter management, and will be building a social products lab to add tie-ins for Facebook, YouTube, and other elements of the social communication ecosystem. Really, what is social media from the brand perspective but email 2.0?

CoTweet 117

CoTweet CoTweet Analysis Consultant 117

ProBlogger

JUNE 26, 2019

The web became a much more interactive space and this is the beginnings of social media. Every time you respond to a comment, every time you respond to an email, every time you engage with someone on social media, you’re building the asset of your blog. Then, she starts advertising it. .

Blogger 24

Blogger Eventful eBook Adsense 24