Direct Marketing Observations

JANUARY 21, 2011

If you’re new to social media marketing, you might feel like you’re a little late to the game. However, fear not, there are some who have actually been slogging through social media so long without any discernible results that they might as well have started yesterday. In a sense, if you are new , you are a little late.

Social Media 166

Social Media Social Networking Class Case Study 166

Webbiquity SMM

JANUARY 2, 2013

With 92% of companies now incorporating social media into their marketing efforts, it’s no longer sufficient to just “be there” on social networks. What do buyers really want from social media marketers? 25 Social Media Facts and Statistics. e-Strategy Trends ).

Social Media 245

Social Media B2B Marketing SEO 245

Akamai Marketing

NOVEMBER 25, 2011

All this social media marketing? Why bother using social media for customer service? 11/9/2011 – Sprout Social excitedly announces it newest platform upgrades, a major overhaul, to its users with this email outlining the latest changes. 11/9/2011 (12 hours later): Oops. They’re monitoring.

Social Media 156

Social Media Engagement Company Social Networking 156

Laurel Papworth

AUGUST 16, 2011

On 13th of September, 2011 I am teaching a social media workshop in Singapore, AND presenting at a conference. If you want to know how to put out a social media press release, how to set up an online community monitoring station and how to measure social media, this workshop is for you! Why Attend.

Press Release 71

Press Release scribd Social Media Blogosphere 71

Small Business Mavericks

FEBRUARY 18, 2011

» Is Social Media Spam Here To Stay? Spammers are going to do their best to weasel their way into your social network so that they can push their content higher up in your search results? Isn’t that what social media marketers have been preaching about five years now? emphasis his) Wait a minute!

Social Media 93

Social Media Case Study Press Release Small Business 93

Diva Marketing Blog

APRIL 23, 2012

BJ O'Hare , social media lead for Microsoft Hardware Team, graciously agreed to tell us the back-story in a Diva Marketing Mini Case Interview. About BJ O'Hare - BJ O’Hare is the Social Media Lead for the Microsoft Hardware Team. Thanks to Kristina Libby for the intro.

Microsoft 79

Microsoft Case Study Study Analysis 79

Small Business Mavericks

APRIL 17, 2011

A media company. We’ve talked about social media so much that I think you know how I feel about that. It could be an industry social networking website, it could be an industry wiki or encyclopedia site, or it could be a simple blog. One Response to “Are You A Business Or A Media Company?&#

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Company Wiki Case Study Press Release 142

Janet Fouts

DECEMBER 14, 2010

This year flew by and the sheer number of new social networks and applications is simply stunning. I wanted to take a moment to thank just a few of the people I’ve learned from this year and I asked them to share an answer to the following question: What was the most important thing you learned about social media this year?

Social Media 146

Social Media ROI Syndication System 146

Small Business Mavericks

MAY 11, 2011

But you can drive traffic to your profile page from your active social networks, which makes it a worthwhile starting place if you are just getting involved in Internet marketing. About the Mavericks | Services | Social Media | Proffessional Speaking | Resources | Case Studies | Why Small Business Mavericks?

Small Business 150

Small Business Domain Name Case Study Press Release 150

Laurel Papworth

MARCH 8, 2011

I spoke on how Japanese companies were doing in social media overseas. Japanese people on the panel talked about online community and social media marketing at home, and I focussed on how it was working for Japanese companies in America, Europe, Australia etc. Adtech tokyo laurel papworth. Adtech tokyo laurel papworth.

Social Media 61

Social Media Case Study Conference Study 61

Waxing UnLyrical

NOVEMBER 24, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali WOM: What’s Really Behind The Buzz November 24th, 2010 Tweet Guest post by Bryce Keane What’s the buzz? To say I knew who he was (via the London social media circuit) would be an understatement.

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Creative Commons Case Study Travel Flickr 197

Small Business Mavericks

MARCH 21, 2011

There are some instant messaging clients, IM clients, now that allow you to send and receive e-mail and manage your social networks. About the Mavericks | Services | Social Media | Proffessional Speaking | Resources | Case Studies | Why Small Business Mavericks? And it’s gotten better over the years.

Small Business 89

Small Business Instant Messaging Tools Real Estate 89

Small Business Mavericks

MARCH 26, 2011

The social network is now the most trafficked website online. But then Facebook became the popular social network and introduced its own PPC advertising model. About the Mavericks | Services | Social Media | Proffessional Speaking | Resources | Case Studies | Why Small Business Mavericks?

Small Business 79

Small Business Advertising Facebook Case Study 79

Jeff Esposito

MARCH 27, 2012

There is no question that jobs in social media are on the upswing. These new postings mean that companies are taking social seriously and looking to staff their efforts accordingly. So if you are in one of those areas and think a social media job is for you – you may be in luck.

Social Media 42

Social Media Case Study Metrics ROI 42

Buzz Marketing for Technology

JANUARY 11, 2011

Things like … “sure we already make tons of content, you know brochures, fact sheets, data sheets, web pages, case studies, etc” Oh my, that’s not the kind of content I meant! 11 B2B Marketing Predictions for 2011 Around this time last year I wrote about the 10. And you would be surprised what I hear.

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Feed Feedly News SEO 264

Hootsuite

SEPTEMBER 30, 2019

The super app is the single largest social network in China, and it’s gaining momentum elsewhere, too. Weixin was first released as a messaging app in 2011 by parent company Tencent. Bonus: Download our free, customizable social media calendar template to easily plan and schedule all your content in advance.

Vimeo 111

Vimeo How To Marketing Template 111

Kikolani

AUGUST 3, 2012

This post is part of a weekly series, Fetching Friday, featuring the best posts of the week in blogging, business, freelancing, SEO, and social media on kikolani.com. 22 Top Blogging Tools Loved by the Pros – Here are hot blogging tools used today by 22 social media pros. Social Media / Social Networking.

Mashup 113

Mashup Resources Remix RSS 113

Kikolani

SEPTEMBER 2, 2011

This post is part of a weekly series, Fetching Friday, featuring the best posts of the week in blogging, making money online, SEO, and social media on kikolani.com. Conversion psychology – why stealing grapes is good for your form conversions – a case study. Social Media / Social Networking.

Mashup 137

Mashup Resources Adsense RSS 137

Techipedia: Tamar Weinberg

JANUARY 5, 2011

Here’s how I do it : I read and review hundreds — thousands — of articles yearly, on all Internet Marketing topics from SEO to social media to general entrepreneurship (new for 2010!), also gathering intelligence via their rankings on top social sites and by stumbling upon new items in my feed reader.

Marketing 279

Marketing Affiliate marketing Small Business SEO 279

Kikolani

OCTOBER 12, 2012

This post is part of a weekly series, Fetching Friday, featuring the best posts of the week in blogging, business, freelancing, SEO, and social media on kikolani.com. Case Study: Attracting More Blog Traffic with Long Tail Keywords – Examples of how blogging helped me get search positions and how I get extra visitors every day.

Mashup 124

Mashup Resources Directory Remix 124

Kikolani

AUGUST 31, 2012

This post is part of a weekly series, Fetching Friday, featuring the best posts of the week in blogging, business, freelancing, SEO, and social media on kikolani.com. Social Media / Social Networking. 45 Signs You Need to Get a Grip on Your Social Media – Do you wish you had a social media policy?

Mashup 122

Mashup Resources RSS SEO 122

Keyhole.co

APRIL 20, 2023

The term newsjacking was first used by David Meerman Scott in 2011. His book “Newsjacking” defines the term as a strategy of incorporating one’s insights or opinions into news and significant media information. However, if you are a startup business, a simple and direct social media post would be your newsjacking path.

Aggregator 52

Aggregator News Trends Social Media 52

Convince & Convert

JULY 24, 2011

Lots of newsletters, blog posts, and case studies to consume. Produced by Social Media Examiner, this is the biggest and best Facebook education event ever. But now you can get the straight scoop on what’s happening on Facebook for your business , and you don’t even have to leave your office.

Facebook 111

Facebook Case Study Microsoft URL 111

Webbiquity SMM

SEPTEMBER 12, 2011

Social media marketing has gone well beyond the hype stage and is now mainstream business practice. Still, questions remain: how do I use social media most effectively across the enterprise? Which social media monitoring tools should I use? What social media developments and trends should I be watching?

Social Media 257

Social Media Trendrr SM2 Alterian 257

The Realtime Report

OCTOBER 9, 2012

This was not Toshiba and Intel’s first attempt at social film. ClickZ reports that back in summer 2011, Pereira & O’Dell created a “dark thriller” about a desperate young woman trapped in a room with only her Toshiba laptop.

Video 139

Video Film Project Campaign 139

Techipedia: Tamar Weinberg

JANUARY 5, 2010

of articles on the topic of Internet Marketing, from SEO to social media to web usability and then some. The article has examples of how social media worked too. In it, he offers some thought-provoking insights into what must be understood before going into social media marketing.

Marketing 265

Marketing SEO Journal Engineering 265

Kikolani

NOVEMBER 29, 2010

I took a look at 14 lists that have come out over the last year for the top bloggers, social media marketers, search marketers, and entrepreneurs. Alexa is a social media, web, and ecommerce content curator who strives to cut through the noise while having fun. And it’s no surprise they notice. Alexa Samuels.

Blogger 168

Blogger SEO Consultant WordPress 168

Koka Sexton

APRIL 6, 2015

Once a salesperson has a clear idea about the client through his social profiles, such as those on LinkedIn or Twitter , he can time his communication perfectly, even through other mediums such as E-mail or telephone. But why should you, as a B2B sales executive, take such a keen interest in social selling? Content and Engagement.

Education 40

Education LinkedIn B2B Banking 40

Koka Sexton

APRIL 6, 2015

Once a salesperson has a clear idea about the client through his social profiles, such as those on LinkedIn or Twitter , he can time his communication perfectly, even through other mediums such as E-mail or telephone. But why should you, as a B2B sales executive, take such a keen interest in social selling? Content and Engagement.

Education 40

Education LinkedIn B2B Banking 40

Webbiquity SMM

DECEMBER 1, 2015

Though social media marketing has become ubiquitous, most companies and brands still struggle to achieve their desired results. Those are among the conclusions it’s fair to draw from the collection of social media marketing facts and statistics below. Social media needs to be part of an integrated strategy.

Social Media 100

Social Media Social Networking Real Estate CPC 100

Webbiquity SMM

FEBRUARY 7, 2011

If 2009 was the year many marketers puzzled over, poked at and pondered incorporating social media into their marketing mix, 2010 was the year of diving in. According to a HubSpot study, 71% of marketers viewed Twitter as a useful marketing tool last year, up from just 39% in 2009. Social Media Tips, Tactics and Techniques.

Social Media 198

Social Media Tools Tips ROI 198

Viper Chill

APRIL 25, 2012

A prediction about the future of blogging; a platform actively used by over 181 million people (Nielsen data for October 2011). Social networks are growing at record-breaking speeds. The Daily Mail website reportedly brought in $25m revenue in 2011. This is an important blog post, because it makes a prediction.

Sites 96

Sites Industry Blogger News 96

Laurel Papworth

JUNE 11, 2012

Here are some social media courses for you (or perhaps, for someone you know) for June and July. All social media training below is held in Sydney – please contact laurel [at] communitycrew.com for other locations and inhouse corporate training. More social media courses are available here.

Foursquare 91

Foursquare Training Google Social Media 91

ProBlogger

JULY 28, 2016

You can add into that a whole heap of social media posts as well. Evergreen content is the type of content that you can continue to share and re-share in social media. If I do a review of a new camera, I can share that on social media for maybe a couple of months and it will still be relevant.

Content 20

Content Types Examples Publishing 20

ProBlogger

JULY 28, 2016

You can add into that a whole heap of social media posts as well. Evergreen content is the type of content that you can continue to share and re-share in social media. If I do a review of a new camera, I can share that on social media for maybe a couple of months and it will still be relevant.

Blogger 20

Blogger Types Examples Content 20

ProBlogger

FEBRUARY 19, 2013

It’s probably a fraction up on previous years—it’s probably grown at two percent in 2012 based on 2011. Buying assets: content, lists, social media and more. As well as content, I know there’s some other assets that bloggers see themselves as having: one would be social media accounts, and the other would be lists—email lists.

Affiliate network 39

Affiliate network Buy Marketing Forums 39

Convince & Convert

JUNE 21, 2012

This is Episode 21 of the Social Pros Podcast : Real People Doing Real Work in Social Media. Read on for insights from Joe and our Social Media Stat of the Week ( this week : only 33% of people on social networking sites follow a company or a brand on social media sites). Listen Now.

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Radian6 Social Media Company Statistics 119