Hootsuite

JULY 4, 2022

You’re probably already managing several social media platforms for your brand. Is there an opportunity for you to do something different with your brand voice or style? But also ask yourself if something new would be valuable for your business. Another common misconception is that brands don’t belong on TikTok.

Questions 104

Questions Banking Insurance HootSuite 104

Direct Marketing Observations

JANUARY 21, 2011

However, fear not, there are some who have actually been slogging through social media so long without any discernible results that they might as well have started yesterday. Why in 2011 have some waited this long to do anything with social media? Funny thing though, it really doesn’t matter what your background is in 2011.

Social Media 166

Social Media Social Networking Class Case Study 166

Akamai Marketing

MARCH 31, 2011

Now, recent news gives us empirical evidence about the opportunities businesses have with complainers. My favorite tidbit of info: 68% of consumers who posted a complaint or negative review on a social networking or ratings/reviews site got a response. Of those, 18% turned into loyal customers and bought more. Holy SCHMOLY!

Social Media 188

Social Media Klout Policies Forums 188

Pam Moore

JANUARY 25, 2016

Ever since the day we launched our first agency in early 2010, sold it in late 2011 and built the following agency, Marketing Nutz to where it is today, we have held on tight to our WHY of business and life. 6 tips to differentiate and diversify by selecting the right new media & social networks to embrace to grow your business.

Social Networking 106

Social Networking ROI Analysis Brands 106

Kikolani

FEBRUARY 3, 2011

Why negative blog comments are important and wanted – does controversy surrounding your blog or brand mean it’s successful? 6 resources for small businesses a great list of social networks, answers, bookmarking, and other sites that are essential for a small business.

Mashup 120

Mashup Resources SEO Social Networking 120

Kikolani

DECEMBER 23, 2011

This post is part of a weekly series, Fetching Friday, featuring the best posts of the week in blogging, making money online, SEO, and social media on kikolani.com. Before we jump into the goodies from the week, I wanted to take a moment to let everyone know this is the last Fetching Friday post for 2011. Business / Career.

Mashup 119

Mashup Resources Remix Handbook 119

Diva Marketing Blog

OCTOBER 31, 2011

What is your scariest thought on how brands or agencies are using any aspect of social media/social networks? . O ne of the scariest things I see is too many "brand" witches around the social media kettle. Jake Aull, Zen of Digital Brand @JackAull. In celebration of Halloween. . S cariest thought?

Social Media 89

Social Media Discount B2B Social Networking 89

Jeff Esposito

JUNE 27, 2011

Below are 30 of the top stats I have seen over the past few months that can help you either sell social media to the higher ups in your company or help you in securing additional resources for your company’s social program. 5 percent of online shoppers note that social media influenced them to visit a retailer’s website ( Foresee ).

Social Media 55

Social Media comScore Wikipedia Hubspot 55

Kikolani

JUNE 1, 2012

How to Make Your Small Business Stand Out with These 8 Marketing Twists – There are dozens of ways that you can use to get the attention your product deserves without breaking the bank… here are my favorite eight. Social Media / Social Networking.

Mashup 115

Mashup Resources Klout RSS 115

Jeff Esposito

JANUARY 14, 2011

Do you know what social business is? 27 ½ ways how to become a social media expert rockstar ninja in 2011 – OK now I have to be honest here. At first I thought that this was just another blowhard post where someone gives workarounds for the hard work that goes into social media.

Small Business 34

Small Business Team Social Media Social Networking 34

Webbiquity SMM

SEPTEMBER 12, 2011

Influential voices like Olivier Blanchard and Jacquie McCarnan present formulas and methods for ROI calculation, while Steve Goldman contends that social media ROI can’t be measured in isolation, and Jackie Cohen reports that more than a third of CMOs still have no idea whether or not social media marketing is producing any ROI.

Social Media 257

Social Media Trendrr SM2 Alterian 257

Techipedia: Tamar Weinberg

JANUARY 5, 2012

In January of 2011, I said that I’d make our Internet Marketing Posts of 2011 subscriber only. This year, I am pleased to bring back our Best Internet Marketing Posts of 2011 thanks to an excellent sponsor, HubSpot. New Edition of the Ranking Factors for 2011 is Now Live !: This data is compiled here.

Marketing 264

Marketing SEO Case Study Small Business 264

Webbiquity SMM

JANUARY 9, 2012

In just a few short years, Twitter has transformed from an odd little sort of public IM service where people posted what they just ate for lunch or what their cat was doing at the moment into one of the big four social networks and a significant channel for news, PR & marketing, politics and more. by iMedia Connection.

Tools 201

Tools Twitter Tips B2B 201

Webbiquity SMM

MARCH 21, 2012

While B2C marketers focus on Facebook, LinkedIn is consistently cited as the top social network for B2B marketing. How To Maximize LinkedIn For Your Small Business by Sanera People Development Company. 10 Tips for LinkedIn Social Networking by Online Social Networking. INFOGRAPHIC] by Mashable.

LinkedIn 234

LinkedIn Tips B2B Social Networking 234

Jeff Esposito

FEBRUARY 22, 2011

But the public is not going to be so quick to smile at or shake hands with the brand that mishandled so many things in the Gulf last year, most notably the disaster itself. And BP gave about 10 seconds of each ad to the small business owner they featured in the commercials to promote their brands. Image - Wikipedia.

Crowdsourcing 31

Crowdsourcing Wikipedia Small Business Education 31

Buffer Social

AUGUST 7, 2018

In the spirit of learning, we partnered with BuzzSumo to analyze more than 43 million posts from the top 20,000 brands on Facebook in one of the largest studies of 2018. It’s long been debated whether or not posting more results in more engagement and reach for your Facebook Business Page. Here’s what we learned… 1.

Research 111

Research Brands Facebook ROI 111

Ignite Social Media

NOVEMBER 23, 2020

This past year many marketers struggled with their social media advertising efforts. 2020 was a unique year for social media marketing, but the state of social ad buying specifically had some interesting points we want to address. Leverage the pixel to re-target users who’ve expressed interest in your brand. billion).

Advertising 187

Advertising Social Media Tips B2B 187

Techipedia: Tamar Weinberg

JANUARY 5, 2010

Social Media: Getting Started Why You Have to Engage in Social Media, Even if You Don’t Want to (A Smart Bear): Jason Cohen (@asmartbear) makes a compelling argument into why social media must be considered, even if you have no interest in it. The article has examples of how social media worked too.

Marketing 265

Marketing SEO Journal Engineering 265

Buffer Social

OCTOBER 25, 2018

This will allow you to maximize your brand reach on social media, engage with the right people , and achieve your social media goals. Of course, it isn’t only about the size of the social media sites. It’s also whether the social media site is a right fit for your business and you. billion MAUs.

Sites 111

Sites Social Media Brands Tumblr 111

Akamai Marketing

FEBRUARY 9, 2011

The report is quite detailed and as you consider your marketing strategies for 2011 (provided you haven’t already done so), the report is full of tidbits that can help you make decisions. Let’s look at some key points that may effect your marketing choices in 2011.

comScore 156

comScore Review Klout Marketing 156

Kikolani

JANUARY 7, 2011

15 male blogger hotties you should know about in 2011 – hey, I have a women in blogging list, so it is only fair! The blogger’s guide to goal setting – it’s about rewarding yourself at each milestone, no matter how big or small. Social Media / Social Networking.

Mashup 142

Mashup Resources SEO Project 142

Kikolani

NOVEMBER 29, 2010

Alice is a writer of both fiction and nonfiction, and co-author of the book Let’s Panic About Babies (due out in March 2011). Amber is the VP of social strategy for Radian6, business and communications strategist, and co-author of the The NOW Revolution: 7 Shifts to Make Your Business Faster, Smarter and More Social with Jay Baer.

Blogger 168

Blogger SEO Consultant WordPress 168

Webbiquity SMM

SEPTEMBER 10, 2012

We’ve also expanded the focus of the #Nifty50 this year to include an element of social good—the #Nifty50 Kids project. Although the idea captured the imagination and interest of several brand-name organizations, the timeframe was just too tight this year to line up sponsorship. That will be our top focus for next year.

Twitter 257

Twitter Bazaarvoice B2B Microsoft 257

Convince & Convert

JULY 20, 2012

I guess Washington Post acquired the team for $12 million, LinkedIn acquired some patents for $4 million, and Beta Works acquired the, I think, the website and the brand for $500,000. But the asset is the community and the people that identify with your brand, or that identify with your idea or your conversation. We talk about tools.

Digg 113

Digg Communities MySpace YouTube 113

Diva Marketing Blog

NOVEMBER 30, 2011

My reactions : Women help and connect to each other by sharing their experiences; results are influencing brand perceptions and purchase behavior. . But then I'm a marketer so my response is skewed towards business. women are on social networks an average of 5.5 Contest ends midnight Friday December 16, 2011.

Social Media 83

Social Media comScore Nielsen Small Business 83

Webbiquity SMM

JANUARY 17, 2011

How are consumers and b2b decision makers using social media in their buying processes? Which social media platforms are most effective at influencing buyer behavior? How do the audiences differ across various social networks? What Americans Do Online: Social Media And Games Dominate Activity by Nielsen Wire.

Research 210

Research Social Media B2B Marketing 210

Webbiquity SMM

NOVEMBER 21, 2011

Over the last decade, business blogs have gone from being a novelty to a leading-edge practice to an essential element for any company seeking to optimize its presence on the web. But while a company blog should carry over certain key branding elements (e.g., Why are so many companies now embracing blogging?

WordPress 185

WordPress Hubspot URL Widget 185

Webbiquity SMM

FEBRUARY 7, 2011

How are marketers really using social media? Dan Neely discusses which social networking sites get the most attention from marketers (Facebook, Twitter, LinkedIn, no surprises there), how marketers can best use social media for branding and business development, and concerns about the use of social media in brand planning.

Social Media 198

Social Media Tools Tips ROI 198

Kikolani

AUGUST 3, 2012

23 Seldom Revealed Truths about Network Marketing – Looking for some real truths about network marketing? Social Media / Social Networking. Social Media / Social Networking. Including examples, tips from (small business) page admins. Tired of the hype and the half truths?

Mashup 113

Mashup Resources Remix RSS 113

Techipedia: Tamar Weinberg

JANUARY 5, 2011

Quick Jump: Social Media: Getting Started, Implementation, and Execution. Social Media (and Beyond): Small Business. Social Media: Hiring and in the Workplace. Social Media: Measurement and ROI. Social Media: General. Leveraging Other Social Media Sites. Personal) Branding. on the fence.

Marketing 279

Marketing Affiliate marketing Small Business SEO 279

Kikolani

JUNE 21, 2012

The Foolproof Formula for Writing a Solid Blog Post [Template] – Learn the formula for writing successful blog posts so you can keep up your business blogging efforts with little stress. 6 Signs That Site Isn’t Worthy Of Your Guest Post – We’ve all heard how important guest blogging can be to your small business marketing efforts.

Mashup 120

Mashup Resources RSS Domain Name 120

Kikolani

MAY 18, 2012

Understanding the Design Audit: Getting the Biggest Benefits for You and Your Clients – When a company’s brand fragments, there is an opportunity here for freelance designers to provide a much needed service. Social Media / Social Networking. cities with small businesses using social media.

Mashup 115

Mashup Resources WordPress RSS 115

Webbiquity SMM

JUNE 6, 2011

Today, Tom Pick ( @TomPick ), Online Marketing Executive at KC Associates , who blogs at his award winning B2B Webbiquity , and I ( @ckburgess – Blue Focus Marketing @BlueFocus360 ) present 50 remarkable men on our 2011 #Nifty50 Top Twitter Men list. Social Networking: Like Falling In Love.

Twitter 196

Twitter B2B Crowdsourcing Hubspot 196

Webbiquity SMM

MARCH 6, 2012

And while its primary marketing value is on the B2C side, more than a third of B2B marketers also rate it as their most active social network. iMedia Digital Showcase: The 10 best branded Facebook apps by iMedia Connection. Facebook for Small Business Marketing. What common mistakes should marketers avoid?

Tips 219

Tips Facebook Tools B2B 219

Webbiquity SMM

AUGUST 5, 2013

Okay, that statistic was made up (though probably not far off the mark), but the social media and digital marketing facts and statistics below are real (or at least from generally reliable sources). For example, 93% of marketers use social media for business. But how do marketers and consumers view social media differently?

Statistics 214

Statistics Social Media B2B SEO 214

Laurel Papworth

JUNE 11, 2012

Did you know that Google has changed their SEO (search engine optimisation algorithm) to make sure that your Business Page on Google Plus rules over everything else? Google Plus reached 49 million members (Dec 2011) in only a few months! Google Plus reached 49 million members (Dec 2011) in only a few months!

Foursquare 91

Foursquare Training Google Social Media 91

Webbiquity SMM

FEBRUARY 23, 2012

It’s the fastest-growing social network ever. It’s a pain in the arse because it’s yet another social network to join. It’s Google’s latest attempt at social media, and they finally got it right. Getting Your Small Business Ready for Google+ by Blue Focus Marketing.

Google 195

Google Tips Hubspot Adwords 195