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How OWN Creates Community and Multi-Platform Success With Social Video

Social Media Strategies Summit

When her show ended in 2011, it was obvious she wasn’t going anywhere. To reach their goal, LeBas and his team realized Super Soul Sunday had to become a multiplatform brand. Specifically, would women of color be interested in a dedicated social community? Their audience research confirmed: They wanted curated content.

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Link Love Monthly: Best of March 2011

SocialFish

Clearly this is enough to keep y’all busy for a while, but if you want more SocialFish curated links, here’s the link to the feed to subscribe to Maddie’s Reader shares. MIT Media Lab Identity, 2011 from readyletsgo on Vimeo. bitly’s Got a Brand New Mobile Site! New in Gmail Labs: Smart Labels (Gmail Blog).

Sysomos 162
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The Nifty 50 Top Women of Twitter for 2011

Webbiquity SMM

Cheryl and I thought it would be a great idea to collaborate on this special social media project—and so the process began for creating the 2011 #Nifty50 List of Top Twitter Women. Brooklyn-based Maria calls herself an “interestingness curator and semi-secret geek obsessed with design, storytelling and TED.” Becky Denniston.

Twitter 279
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How to Build the Perfect Facebook Fan Page, 2011 Edition

Techipedia: Tamar Weinberg

With Facebook’s recent changes to the layout of fan pages (aka business pages, aka brand pages), has come the opportunity for those with creativity to design a much more compelling and fully branded page. The Perfect Fan Page integrates all these elements to create a focused and compelling presentation of the brand.

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Link Love Monthly: Best of February 2011

SocialFish

Clearly this is enough to keep y’all busy for a while, but if you want more SocialFish curated links, here’s the link to the feed to subscribe to Maddie’s Reader shares. Facebook Page Redesign: Why Should Brand Marketers Care? Creating Community on a Facebook Page (Debra Askanase). Priya Ramesh). Evil Plans.

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What vertical networks mean for the future of social media

Sprout Social

Vertical social networks are niche social media platforms centered around the interests of hyper-specific communities. Vertical social networks are the next evolution in the never-ending quest for more curated online content experiences. we're excited to share some things we’re exploring for Communities early 2022 ??.

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The Cannes Lions Grand Prix Winners for 2012

Mindjumpers

Cannes Lions Awards sets the benchmark for excellence in creative communications and this year Cannes Lions welcomes new entry sections for Mobile Lions and Branded Content & Entertainment Lions. Branded Content & Entertainment Lions: Cultivate Campaign by Creative Artists Agency for Fast Food.

Film 168