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8 Marketing Trends to Implement in Your 2012 Marketing Plan

yMarketingMatters

What a year was 2011 for social media and marketing! I watched and experienced first-hand the marketing and social media landscape change, consolidate, focus, develop and evolve all at the same time. As I’ve said before, social media needs to be INTEGRATED into your overarching marketing plan. It’s not the magic pill.

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3 new social media resolutions for 2012 and a couple from 2011 that still need attention.

Akamai Marketing

That said, I am glad I wrote my resolutions for 2011 as it gave me focus. Here’s my 2011 scorecard: ? Fine Tune Karma for Business: I kept at this social media mantra this year and it worked for me and it worked for my clients. What platforms will you use in 2012 that are you aren’t making the most of right now?

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Case Study: Blogger Outreach for Oxfam America’s International Women’s Day 2012 Campaign

Waxing UnLyrical

One of the most fun projects I’ve worked on recently was Oxfam America’s (OA) International Women’s Day (IWD) 2012 campaign. write their own blog post to promote IWD 2012. The eCard initiative was new for 2012, so there wasn’t a benchmark, say for 2011, to set goals against. The project.

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9 social media trends to keep your eye on in 2012

Akamai Marketing

2011 was a game changing year in social media. In some ways, social media is growing up, but in other ways we’re just getting started. But this is a dynamic field and we’re sure to see changes in 2012 too? What should businesses plan for in 2012 and what should they be looking for?

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102 Compelling Social Media and Online Marketing Stats and Facts for 2012 (and 2013)

Webbiquity SMM

With 92% of companies now incorporating social media into their marketing efforts, it’s no longer sufficient to just “be there” on social networks. What do buyers really want from social media marketers? While 47% felt somewhat good at social measurement in 2011, just 38% said the same in 2012.

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Flashback: What Social Was Like in 2010 vs. 2020

Ignite Social Media

Social networking as we know it was born in the 00s, but the last decade has seen the rise of social media’s true potential. As we look forward and wonder what’s in store for the next 10 years, let’s take a look back at what our favorite social media networks looked like in 2010. Facebook – 2010. Yes, really.)

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Social Media Training for February March 2012

Laurel Papworth

We cover the basis of a 5-step social media campaign and then use the computers to gain hands on practical use of social media tactics and tools including Facebook, Twitter, a monitoring station and a social media website. Brisbane 13th February More Information Here. Sydney 15th February More information here.