Ari Herzog

MAY 13, 2010

I receive a lot of press releases by email — and unlike past actions of deleting them, I have lately replied to my senders and asked simple questions to enlightening responses. That’s why we wanted to inform you about a new study that will be released in the next days. I don’t see that in your email. Please rewrite?

Examples 122

Examples Press Release Marketing Study 122

Adam Sherk

MAY 19, 2009

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Hitwise Reports News and Media’s Share of Search-Referred Traffic Declining by Adam Sherk on May 19, 2009 According to data released by Hitwise a few days ago, News & Media is one of the few categories showing a YoY decline in share of search-referred traffic: Fortunately (..)

Hitwise 100

Hitwise News Report Press Release 100

Adam Sherk

MAY 19, 2009

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Hitwise Reports News and Media’s Share of Search-Referred Traffic Declining by Adam Sherk on May 19, 2009 According to data released by Hitwise a few days ago, News & Media is one of the few categories showing a YoY decline in share of search-referred traffic: Fortunately (..)

Hitwise 100

Hitwise News Report Press Release 100

Idaconcpts

OCTOBER 12, 2011

Throughout 2010, it has been estimated that about 700 companies emerged in the daily deal market and. According to a Rice University study, businesses reported that as of May 2011 just 20.4% According to a Rice University study, businesses reported that as of May 2011 just 20.4% Daily coupon fatigue is settling in.

Industry 133

Industry Trends Press Release Cost 133

Adam Sherk

SEPTEMBER 13, 2010

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Pew Research News Survey: Findings on Search Engines, Social Networks and Twitter by Adam Sherk on September 13, 2010 The Pew Research Center for the People and the Press has published the results of its latest survey on news consumption and related topics.

Survey 140

Survey Social Networking Engineering Research 140

Buzz Marketing for Technology

NOVEMBER 9, 2011

The classic product marketing approach to social media is treating it like just another broadcast media channel by posting press releases, sharing events, posting videos and expecting to see instant results like you get with other online media like banners, text links and search. Lower costs, more revenue – a perfect combination!

Social Media 198

Social Media Jive ROI Press Release 198

Adam Sherk

AUGUST 31, 2010

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk The Most Popular News Sites on YouTube by Adam Sherk on August 31, 2010 YouTube is both a major opportunity and an interesting challenge for news sites. Jeff Melissa August 31, 2010 at 10:10 pm Indeed a worthwhile read. that does include some news videos.

Sites 182

Sites News YouTube Press Release 182

Proactive Report

MAY 6, 2010

After hearing for years that the press release is dead, it was refreshing to hear them say it most certainly is not dead – in fact reporters need information from us more than ever. Q1 of 2010 shows an even bigger jump Newspaper companies drew unprecedented 74.4 Media Relations in 2010 .

Press Release 109

Press Release comScore Case Study Nielsen 109

Adam Sherk

DECEMBER 17, 2009

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Search Marketing Dwarfs Social Media in Interactive Marketing Budgets by Adam Sherk on December 17, 2009 This week both Brian Solis and SEOMoz made reference to a recent Forrester report forecasting US interactive marketing budgets for the next five years.

Social Media 123

Social Media Marketing Press Release Survey 123

Proactive Report

MAY 6, 2010

After hearing for years that the press release is dead, it was refreshing to hear them say it most certainly is not dead – in fact reporters need information from us more than ever. Q1 of 2010 shows an even bigger jump Newspaper companies drew unprecedented 74.4 Media Relations in 2010. Print is on its last legs.

Web 2.0 101

Web 2.0 Press Release comScore Nielsen 101

Adam Sherk

NOVEMBER 23, 2009

25 Major News Sites Ranked by Page Speed Videos in Press Releases are Cool – If They Provide Meaningful Content The Most Common Causes of Duplicate Content on News Media Sites Leave a Comment Subscribe (1-2 posts per week) Connect with Me Recent Posts Which News Sites Get the Most Social Media Engagement?

News 101

News Google Hitwise Press Release 101

Waxing UnLyrical

NOVEMBER 15, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Four Steps To Optimize A News Release For Google News November 15th, 2010 Tweet Guest post by Erica Holt Please stop yawning Don’t worry. You can read all about that here , here , and here.

News 274

News Google SEO Postrank 274

Adam Sherk

JULY 22, 2009

A side note to Condé Nast Digital’s PR team: I’d put your online press releases on regular Web pages. People will be less likely to link to the.pdf versions in your online press room. Best of luck to both GQ.com and DETAILS.com. I did it above but I didn’t really want to. What Horrible Things Did Time Magazine Do in 1964?

Press Release 100

Press Release Syndication Blogroll Consultant 100

Small Business Mavericks

FEBRUARY 6, 2011

At least, that’s according to data reported on WebProNews recently. Contact Us | Home Site Map | Legal Notices Small Business Mavericks is a part of Melberg Marketing, Inc © 2006 – 2010 Melberg Marketing, Inc., The data suggests that 19% of respondents rated promotional e-mails as influencing their visits to websites.

Social Media 187

Social Media Marketing Small Business Case Study 187

SocialFish

NOVEMBER 3, 2010

Back in April 2010, my post for SocialFishing The Role of Crisis Communications in Your Social Media Strategy explained the importance of incorporating social media into your crisis communications plan. In retrospect, I should have written this post first.

Attensity 169

Attensity Reputation Press Release Survey 169

Small Business Mavericks

MAY 6, 2011

A recent announcement that Google Analytics can now track and report page load speed should put any doubt to rest. Contact Us | Home Site Map | Legal Notices Small Business Mavericks is a part of Melberg Marketing, Inc © 2006 – 2010 Melberg Marketing, Inc., It is almost near consensus that Google finds page load speed important.

Small Business 150

Small Business Case Study Press Release Adwords 150

Adam Sherk

FEBRUARY 23, 2010

by Adam Sherk on February 23, 2010 There is an interesting article in BusinessWeek on how AOL is utilizing software and analytics data in an effort to match content with user interests and monetize it more successfully. Are you sure you want to write that article, Dave?

Hitwise 110

Hitwise Press Release Adsense Syndication 110

Adam Sherk

JANUARY 14, 2010

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Help Haiti: News Sites Promote Ways to Donate by Adam Sherk on January 14, 2010 As the devastation and human tragedy caused by the Haiti earthquake grows, people are flocking to the news media for information, and more importantly to learn ways that they can help.

News 129

News Sites Digg Press Release 129

Adam Sherk

SEPTEMBER 17, 2009

This is not surprising based on the reactions that Fox News reporting tends to generate from both sides of the political fence. Fox News is strongly ahead in terms of fan engagement and activity – their like and comment numbers are significantly greater than any of the other sites.

Sites 238

Sites News Engagement Facebook 238

Adam Sherk

AUGUST 11, 2010

I’ll do a follow-up post when there is more data to report on. Once the new Digg moves out of alpha and has some time to gain traction we’ll get a better sense of how interested users are in drilling down on specific sources, topics and locations. Related posts: News Sites on the New Digg: Who is Active, Who is Gaining Followers?

Digg 166

Digg Marketing News Press Release 166

Small Business Mavericks

FEBRUARY 28, 2011

Mashable reports that Facebook has updated its Like button to include the features and functions of the old Share button. Contact Us | Home Site Map | Legal Notices Small Business Mavericks is a part of Melberg Marketing, Inc © 2006 – 2010 Melberg Marketing, Inc., Does that require a big “so what?&#

Case Study 87

Case Study Press Release Adwords Small Business 87

Adam Sherk

OCTOBER 23, 2009

According to a Hitwise US News & Media Report back in 2007, on average search engine referrals represent about 23% of traffic to print media sites. Side note: Hitwise, you’re overdue for an updated version of that report!).

Hitwise 124

Hitwise Social Media Digg Survey 124

Laurel Papworth

MAY 24, 2011

About commerce sites and Facebook social plugins, the Facebook reports: Levi’s saw a 40 times increase in referral traffic from Facebook after implementing the Like button in April 2010 and has maintained those levels since. Eventbrite reports that a link shared on Facebook is worth $2.52 Commerce Stats. of direct ticket sales.

Statistics 108

Statistics Facebook Press Release Retail 108

Adam Sherk

AUGUST 16, 2010

by Adam Sherk on August 16, 2010 Over on All Facebook there is an interesting post on how JVC USA is using a “Like it to Win it” sweepstakes to rapidly build up fans and drive frequent engagement on the JVC Facebook Page. Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk JVC Facebook Page Sweepstakes a Big Success.

RFI 156

RFI Guidelines Facebook Press Release 156

Adam Sherk

SEPTEMBER 10, 2010

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Why the News Business Isn’t Profitable by Guest on September 10, 2010 This is a guest post from Aaron Goldman , author of Everything I Know about Marketing I Learned from Google. It’s simply no longer profitable for companies to report “news.” OK, maybe not dead.

News 121

News Press Release Survey SEO 121

Adam Sherk

APRIL 26, 2010

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk An Early Look at Facebook Open Graph Protocol Integration on News Sites by Adam Sherk on April 26, 2010 There has been a lot of news and reaction around Facebook’s new additions to the Facebook Platform: Social Plugins, the Open Graph protocol and the Graph API.

News 149

News Module Widget Facebook 149

Adam Sherk

NOVEMBER 3, 2009

To reporters’ sources? If we’re truly in an era of open-source journalism, I say reporters share their access (sort of) to sources via Twitter lists. This isn’t to say the sources will RESPOND, but it’s an interesting way of opening one’s reporter notebook to a willing audience.

News 136

News List Twitter Sites 136

Adam Sherk

AUGUST 25, 2009

Build for the future – Slow seasons are a good time to make improvements to site architecture, update page templates and engage in various forms of testing on the site. Improve the site as a whole so when things pick up again you’ll be stronger than ever.

Engineering 102

Engineering Hitwise Health Care Press Release 102

Small Business Mavericks

MARCH 12, 2011

What’s the reported price? $5 Contact Us | Home Site Map | Legal Notices Small Business Mavericks is a part of Melberg Marketing, Inc © 2006 – 2010 Melberg Marketing, Inc., The latest is around the social bookmarking site Delicious. Yahoo had originally said it was going to fold the site, but then the groans started. 5 million.

Delicious 79

Delicious Yahoo Small Business Social Bookmarking 79

Small Business Mavericks

FEBRUARY 25, 2011

If this report is true, you might have to. Contact Us | Home Site Map | Legal Notices Small Business Mavericks is a part of Melberg Marketing, Inc © 2006 – 2010 Melberg Marketing, Inc., A nasty rumor is spreading, according to WebProNews , that YouTube is considering paying celebrities to provide video content channels.

YouTube 79

YouTube Compete Case Study Press Release 79

Adam Sherk

AUGUST 4, 2010

by Adam Sherk on August 4, 2010 The new Digg has gotten a lot of attention for the opportunities it creates for publishers (see ReadWriteWeb and BlueGlass for details). Adam Sherk August 6, 2010 at 4:32 pm Thanks Neil. John Prieur August 6, 2010 at 4:45 pm I read this post on Social Times, but wanted to comment here.

Digg 134

Digg Sites News Activities 134

Small Business Mavericks

FEBRUARY 13, 2011

There have been several reported news stories in recent months related to employees of one company pretending to be a customer of a competitor, and making disparaging remarks about that competitor. Contact Us | Home Site Map | Legal Notices Small Business Mavericks is a part of Melberg Marketing, Inc © 2006 – 2010 Melberg Marketing, Inc.,

Reputation 87

Reputation Case Study Press Release Small Business 87

Saying It Social

MAY 18, 2010

Your goal is to gain trust by engaging your audience, participating in conversations and sharing valuable, industry-related information, photos, videos, testimonials, press releases, etc. Comment by Joe Von Gerichten | May 18, 2010 | Reply Jim, thanks for your comment! Comment by akstout18 | May 18, 2010 | Reply [.]

Social Media 168

Social Media Marketing Small Business Cost 168

Twist Image

NOVEMBER 21, 2012

Check out these data points from their press release, 70% of CEOs Admit They May Be Responsible for Marketers' Poor Perceived Performance : 80% of CEOs were not very impressed by the work done by Marketers and believed Marketers were poor business performers. It's a tough report to read. months in 2007, 28.4 months in 2008, 34.7

Marketing 105

Marketing Press Release Analytics Advertising 105

Proactive Report

FEBRUARY 20, 2011

2010 2011. As early as 2004 Southwest Airlines used press releases to sell their new route to Philly. Research from BazaarVoice and the CMO Council shows that as social media is maturing the C-Suite wants to see conversions and how it is affecting sales and revenue.

Metrics 75

Metrics Conversation Social Media Bazaarvoice 75

Adam Sherk

JUNE 9, 2009

What Horrible Things Did Time Magazine Do in 1964?

News 100

News Hitwise Press Release Syndication 100

Adam Sherk

JUNE 9, 2009

What Horrible Things Did Time Magazine Do in 1964?

News 100

News Hitwise Press Release Syndication 100