2008, Cost, Social News and Yahoo - Social Media Informer

Is Social Media Worth it for You?

Techipedia: Tamar Weinberg

JANUARY 19, 2010

There are two things we must understand before we can define if social media adds value to your business. 1: Opportunity Cost – Every time you spend a minute on social media is one minute you potentially lost revenue. This inherent cost needs to be included in any equations you make when allocating resources.

Social Media

Social Media Yahoo Discount Training

Every Social Network is Different: Here's What You Need to Know

Techipedia: Tamar Weinberg

JANUARY 25, 2008

How do you get your news? In the past I have variously read newspapers, watched TV news bulletins, read news.bbc.co.uk If you use Twitter regularly, you’d see that it wins as a social news site that provides instantaneous news — at least of that caliber. and obviously more recently sites such as Digg.

Social Networking

Social Networking Digg StumbleUpon Social Bookmarking

Social Media for Non-Profits: How One Small Charity Makes it Work

Techipedia: Tamar Weinberg

AUGUST 14, 2009

Since the organization’s mission relies on storytelling, Stacey says, “social media represented a way for us to share those stories with the broadest possible audience for the lowest possible cost.&# Epic Change brought social media into the mix for other reasons as well. Answers Yahoo!

Social Media

Social Media Case Study MySpace Yahoo

A Brief Introduction to The New Community Rules: Marketing on the.

Techipedia: Tamar Weinberg

JULY 15, 2009

Access to these social media communities is free. The only substantial cost for you is time. How can I navigate the millions of questions on Yahoo! As Seen In… Social Media Backtype Brightkite Business Exchange DailyBooth del.icio.us Answers Yahoo! The best part? Should I start a video blog ?

Communities

Communities Marketing MySpace Yahoo

Building Trust: A Relationship is Not a Newsletter Opt-In

Techipedia: Tamar Weinberg

DECEMBER 8, 2009

In fact, the problem is expanding to all corners of the social media world. Your responsibility as a marketer is to understand that permission marketing might actually take work, but the other extreme is to choose an easy way out that will likely have a cost that may be hard (or impossible) to recover from. Answers Yahoo!

Newsletter

Newsletter Handbook Virtual World LinkedIn

Reputation Management with Dissatisfied Customers and Word of.

Techipedia: Tamar Weinberg

MAY 19, 2008

Here’s what Sprint is thinking: you’re wasting our valuable customer service dollars and our errors are costing us too much money, so we’ll drop you and we’ll save big. As Seen In… Social Media Backtype Brightkite Business Exchange DailyBooth del.icio.us Answers Yahoo! “Chicken.

Reputation

Reputation Airlines Digg MySpace

Apple Gets More Serious About Using Twitter, but Why it Doesn't Matter

Techipedia: Tamar Weinberg

OCTOBER 22, 2009

If you don’t buy the extended warranty it costs you just to call and try to get help. Apple is never about the customer but their own bottom line and not begin engaged with the customers about issues through social media shows this even further. Answers Yahoo! Look at their policy about servicing you from the get go.

Apple

Apple Twitter Forums Policies

Benefits of Online Reputation Management - Social Media

Social Media Network Marketing

AUGUST 19, 2010

Social networks like Facebook and others. Social news / bookmarking sites like del.icio.us, technorati, dig and others. Collaborative Research sites such as Yahoo Answers, Rediff Q&A. Gain understanding of the relationship between user generated content and traditional forms of online media, e.g. news, print, etc.

Reputation

Reputation Social Media Xanga Microblogging

Why You Should Fix Your House Before Inviting People Over

Techipedia: Tamar Weinberg

MAY 12, 2010

And since the cost of adding calls to action on a website and/or sending email messages is relatively low (email sends are arguably the least expensive weapons in your marketing arsenal), failing to do so is an almost unforgivable sin for any enterprising social marketer. Answers Yahoo!

Smart Phone

Smart Phone Mobile Social Media SEO

Zicam: Loss of Taste and Smell - The Reputation Management Fiasco.

Techipedia: Tamar Weinberg

FEBRUARY 6, 2008

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Marketing , Personal > Zicam and the Reputation Management Fiasco Zicam and the Reputation Management Fiasco by Tamar Weinberg on February 6, 2008 Share Awhile ago, I used Twitter to talk about one of my favorite cold remedy vitamins, Airborne.

Reputation

Reputation Chemicals Issues Consultant

Why Customer Service Should Be in Your Social Media Marketing Strategy

Techipedia: Tamar Weinberg

JULY 21, 2009

Every bad sale costs you five. Here’s some more food for thought: Every blog post or negative review costs you thousands of customers. Some will go the extra mile to share with their friends exactly why they’re moving on, too, so don’t make any missteps that will cost you business down the road. Answers Yahoo!

Social Media

Social Media Strategy Marketing Vimeo

How a Small New York City Hotel Put Itself on the Map through.

Techipedia: Tamar Weinberg

MARCH 4, 2010

I spoke with Brian Simpson, Director of Social Hospitality, for more insights into how social media became an asset for Roger Smith, and I learned some great things. Brian Simpson is a cancer survivor and discovered Twitter in the spring of 2008 when he endured the grueling process of chemotherapy for a period of 7 months.

Hotels

Hotels Social Media Communities Discount

What Traits Define a Social Media Marketer?

Techipedia: Tamar Weinberg

JULY 8, 2008

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Interviews , Marketing , Opinion , Social Media , Websites > What Traits Define a Social Media Marketer? What Traits Define a Social Media Marketer?

Social Media

Social Media Marketing Consultant Communities

Twitter versus Plurk: Not Even in the Same League

Techipedia: Tamar Weinberg

JUNE 30, 2008

July 3, 2008 at 9:17 am Insight Into the World of Plurk | Collective Thoughts July 3, 2008 at 3:49 pm Does Plurk’s Karma guage Social Capital? July 3, 2008 at 9:17 am Insight Into the World of Plurk | Collective Thoughts July 3, 2008 at 3:49 pm Does Plurk’s Karma guage Social Capital?

Twitter

Twitter Microblogging MySpace Comparison

Fifteen Years of Online Social Interactions

Techipedia: Tamar Weinberg

MAY 19, 2008

On the other hand, my first ever interaction on AOL was with someone who was separated from my social network by only one degree. I was 12 at the time, it was 1993, and AOL cost $5.95/hour Social media was always social , just not with that funny name. Email is still email (but doesn’t cost $0.25

MySpace

MySpace Yahoo Ustream StumbleUpon

Best Internet Marketing Blog Posts of 2007 Â» Techipedia | Tamar.

Techipedia: Tamar Weinberg

JANUARY 5, 2009

Top 29 Niche Social Media Sites (That Actually Send Traffic) : Andy Hagans consistently updates this list with some great resources that aren’t necessarily being tapped into by many folks, but maybe it’s time for things to change. Reddit Tips from the Top Dog on Reddit (Social News Watch): How do you become a top user on Reddit?

Marketing

Marketing StumbleUpon SEO Reputation

Is Viral Marketing for Everyone? An Interview with Language.

Techipedia: Tamar Weinberg

JULY 29, 2008

An Interview with Language Trainers, Creators of the Accent Game by Tamar Weinberg on July 29, 2008 Share If you haven’t yet seen the Language Trainers Accent Game , it has won the “best viral marketing strategy of 2008″ (in my eyes). Tamar : How much (approximately) did the whole project cost?

Marketing

Marketing Film StumbleUpon Project

Creating Passionate Customers: Brand Evangelism and What it Means.

Techipedia: Tamar Weinberg

AUGUST 26, 2009

Ultimately, there will be overhead “costs,&# such as monitoring your evangelists’ representation of your brand. Reply Yuval Kaplan August 27, 2009 at 12:25 am I think that the bottom line is that marketing via social networks is not as free as it seems. Answers Yahoo! What do you have to lose?

Brands

Brands MySpace Yahoo StumbleUpon

Best Internet Marketing Posts of 2009

Techipedia: Tamar Weinberg

JANUARY 5, 2010

of articles on the topic of Internet Marketing, from SEO to social media to web usability and then some. Here’s my list for 2008. Most people forget about that in such a social media centric world. How to Use Social Media in Your PR Pitch (Mashable): Interaction is key, according to Susan Payton. Here’s 2007.

Marketing

Marketing SEO Journal Engineering

How to Use Facebook for Business and Marketing

Techipedia: Tamar Weinberg

MAY 5, 2010

There’s a cost to this, though. In both cases, you can build an app on your Facebook wall that will let you estimate your monthly renter’s/homeowner’s insurance costs or your mortgage. Let’s say you did something along the lines of what I do — social media consulting and strategy. Answers Yahoo!

Facebook

Facebook How To Marketing URL

Best Internet Marketing Posts of 2008: Social Media, SEO, and More " techipedia | tamar weinberg

Techipedia: Tamar Weinberg

JANUARY 14, 2009

The collection begins with posts that start in January of 2008 and have been collected and shared in the last 12 months. There’s no order to the posts; I’ve used my bookmarks and a variety of social sites and peer recommendations to create this list. Not excess. I suppose most things do very well in moderation.

SEO

SEO Social Media Marketing Reputation

10 Community Manager Responsibilities that Don't Involve Twitter.

Techipedia: Tamar Weinberg

MARCH 17, 2010

This includes everything from acquiring permits, to negotiating with shippers, to figuring costs out with any non-for-profit you may be working with. As Seen In… Social Media Backtype Brightkite Business Exchange DailyBooth del.icio.us Answers Yahoo!

Communities

Communities Twitter Web 2.0 ROI

The Audacity of Free: The Products and Services Edition

Techipedia: Tamar Weinberg

JULY 29, 2010

Somehow, individuals forget along the way that costs accrue when considering the venue, food, exhibit hall, and the staff required on hand to run the event smoothly. Chris puts it really nicely when he says, “But free is a choice, and it’s not your buyers who decide this, no matter what we like to think in social media kumbaya-ville.

Products

Products Consultant Price Social Media

7 Truths About Social Media Marketing

Techipedia: Tamar Weinberg

APRIL 8, 2010

Social Media is Not Free When you were a kid, you probably wondered why road infrastructure projects cost in the billions or that nature preservation programs cost millions. Heck, the real question you probably had was “why does everything cost so much money? Answers Yahoo!

Social Media

Social Media Marketing Policies Sysomos

Advice for a New Internet Marketer (or How to Spot Internet.

Techipedia: Tamar Weinberg

MARCH 10, 2010

Even though there is a cost for entry for some of the best resources, the solutions were highly worthwhile, I explained. Some of the sites I recommend for educational materials include: Free Sphinn : Sphinn is an Internet Marketing social news site. High costs don’t always translate to better quality.

Marketing

Marketing How To SEO Training

The Ultimate Social Media Etiquette Handbook

Techipedia: Tamar Weinberg

DECEMBER 10, 2008

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Marketing , Opinion , Social Media > The Ultimate Social Media Etiquette Handbook The Ultimate Social Media Etiquette Handbook by Tamar Weinberg on December 10, 2008 Share Social media mimics real relationships — in many cases.

Handbook

Handbook Social Media Web 2.0 StumbleUpon

Blogging Etiquette in the Face of a PR Pitch: What Miss Blogging.

Techipedia: Tamar Weinberg

FEBRUARY 10, 2010

Does the fact that their costs come in the form of materials and mine in the form of time make theirs any more ‘real’? As Seen In… Social Media Backtype Brightkite Business Exchange DailyBooth del.icio.us Answers Yahoo! Digg Diigo Disqus Dopplr Facebook Fetch Flickr FriendFeed gdgt Google Reader Identi.ca

Blogger

Blogger Press Release Advertising Review

Why You Should Have a Secondary Twitter Account

Techipedia: Tamar Weinberg

FEBRUARY 16, 2010

My tech-friends seem to be mostly agnostic liberals, and my views – though wonderful once you hear them in detail – would cost me a solid fourth at least of my current followers. As Seen In… Social Media Backtype Brightkite Business Exchange DailyBooth del.icio.us Answers Yahoo!

Twitter

Twitter Sports Microblogging HootSuite

Make a Wish for Someone Else this Holiday Season (and the Power of.

Techipedia: Tamar Weinberg

DECEMBER 15, 2008

As an individual, perhaps a company or an entrepreneur who is looking to spread the word about a new product launch, you have the potential to keep marketing costs down by reaching out to bloggers and having them talk about your product. Lisas Contests December 15, 2008 at 11:45 am 9 $500 Sears Gift Packages up for Grabs! |

Blogger

Blogger Yahoo Buy Twitter

13 Reasons Why I Am an Obsessive Compulsive Facebook User Â?

Techipedia: Tamar Weinberg

JULY 2, 2010

The first image is free, but each gift thereafter costs $1. and how to market with the different mindset of the &# new&# Internet. and how to market with the different mindset of the &# new&# Internet. Will social interaction and networking really make the web different? Answers Yahoo!

Facebook

Facebook Web 2.0 MySpace API

How to Get an Influencer's Attention

Techipedia: Tamar Weinberg

MARCH 24, 2010

Danny is currently Chief Content Officer of Third Door Media which operates the Sphinn social news site and organizes the popular Search Marketing Expo conference series. Andy has submitted nearly 15,000 stories to Digg and over 4200 of his submissions have hit the front page of the impossible-to-game social news site.

Influencer

Influencer How To Press Release Blogger

Why SEO is Easier than Social Media Marketing

Techipedia: Tamar Weinberg

DECEMBER 15, 2009

The SEO Angle If you’re a brand new student in the school of thought of SEO, after you’ve learned about improving your web presence via search engines, there are countless opportunities to prove to yourself that you know what you’re doing. Answers Yahoo!

SEO

SEO Social Media Marketing Digg

An Open Letter to Facebook

Techipedia: Tamar Weinberg

APRIL 28, 2010

Deleting Wall Posts – I did consider this deleting all the wall posts – and then individually deleting each one as I make a new one to use it as an “away message&# style of functionality…but that would literally take several hours with all the posts going back to 2005 or whenever it started. Answers Yahoo!

Facebook

Facebook Issues MySpace Privacy

Is Social Media Worth it for You?

Every Social Network is Different: Here's What You Need to Know

Social Media for Non-Profits: How One Small Charity Makes it Work

A Brief Introduction to The New Community Rules: Marketing on the.

Building Trust: A Relationship is Not a Newsletter Opt-In

Reputation Management with Dissatisfied Customers and Word of.

Apple Gets More Serious About Using Twitter, but Why it Doesn't Matter

Benefits of Online Reputation Management - Social Media

Why You Should Fix Your House Before Inviting People Over

Zicam: Loss of Taste and Smell - The Reputation Management Fiasco.

Why Customer Service Should Be in Your Social Media Marketing Strategy

How a Small New York City Hotel Put Itself on the Map through.

What Traits Define a Social Media Marketer?

Twitter versus Plurk: Not Even in the Same League

Fifteen Years of Online Social Interactions

Best Internet Marketing Blog Posts of 2007 Â» Techipedia | Tamar.

Is Viral Marketing for Everyone? An Interview with Language.

Creating Passionate Customers: Brand Evangelism and What it Means.

Best Internet Marketing Posts of 2009

How to Use Facebook for Business and Marketing

Best Internet Marketing Posts of 2008: Social Media, SEO, and More " techipedia | tamar weinberg

10 Community Manager Responsibilities that Don't Involve Twitter.

The Audacity of Free: The Products and Services Edition

7 Truths About Social Media Marketing

Advice for a New Internet Marketer (or How to Spot Internet.

The Ultimate Social Media Etiquette Handbook

Blogging Etiquette in the Face of a PR Pitch: What Miss Blogging.

Why You Should Have a Secondary Twitter Account

Make a Wish for Someone Else this Holiday Season (and the Power of.

13 Reasons Why I Am an Obsessive Compulsive Facebook User Â?

How to Get an Influencer's Attention

Why SEO is Easier than Social Media Marketing

An Open Letter to Facebook

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