Convince & Convert

JULY 21, 2010

She spends her days thinking about social media, public relations and digital strategies for her agency’s consumer focused clients. The Lawyers Are Coming Social networks give people the ability to share incredible volumes of content. In 2007, a breach of contract suit was brought against 1-800-Flowers.com Inc.

Social Media 153

Social Media Policies Consultant Social CRM 153

Webbiquity SMM

JANUARY 17, 2011

, the sources below provide a vast wealth of data, statistics and research results, as well as a bit of interesting social media trivia. How are consumers and b2b decision makers using social media in their buying processes? Which social media platforms are most effective at influencing buyer behavior?

Research 210

Research Social Media B2B Marketing 210

Techipedia: Tamar Weinberg

APRIL 8, 2010

Those ten B2B leads you get after the first few months are ten leads you would not have gotten otherwise. Social Media is More than Just Twitter and Facebook Hopefully, if you’re participating in social media marketing, you’re using more than just the tools everyone else is using.

Social Media 268

Social Media Marketing Policies Sysomos 268

Techipedia: Tamar Weinberg

FEBRUARY 10, 2010

Their goal is to send press pitches, not to buy ads on your site. If a blogger outreach consultant or social media agency emails you a story pitch, read their signature. B2B correspondence should be polite and respectful foremost. Most PR people aren’t in a position to buy ads. I don’t think so.

Blogger 177

Blogger Press Release Advertising Review 177

Techipedia: Tamar Weinberg

APRIL 28, 2010

Facebook’s goal to be the social network of choice for all was a lofty one, but I gotta hand it to you, Facebook — it was a big deal, and let’s be honest here, it made lots of sense. So while we manage many pages, we don’t buy FB advertising for all of them, some clients do it through their media buying agency.

Facebook 277

Facebook Issues MySpace Privacy 277

Convince & Convert

APRIL 1, 2010

The team’s record for the last five years: 2009-10 (14-60) so far 2008-09 (24-58) 2007-08 (22-60) 2006-07 (32-50) 2005-06 (33-49) In fact, the Timberwolves have won a playoff series only one time in their 21 years of existence. The chronically bad Minnesota Timberwolves NBA franchise has this sign in the Twin Cities airport: Bravo.

Social Media 120

Social Media Content Analysis Sports 120

Convince & Convert

SEPTEMBER 8, 2010

We easily forget that Facebook was one of the first social networks that insisted that we use REAL names, and policed personal profiles accordingly. Recall that MySpace was the logical heir to the online profile/social network world pioneered by Geocities, Tripod, and Angelfire. Facebook is the Model T of social networks.

MySpace 136

MySpace Facebook Social CRM Consultant 136

Convince & Convert

MAY 26, 2010

Otherwise, let's jump back into the TARDIS and re-live 2007 til we get it right. Now for more coffee. Hopefully most of us on this site are past the “how Twitter / Facebook / Flickr / YouTube… works,&# and have progressed to “how to make Twitter / Facebook / Flickr / YouTube…work for you&# section.

Social Media 134

Social Media Consultant Video Strategy 134

Techipedia: Tamar Weinberg

MARCH 24, 2010

I typically tell those kinds of people that they can go to hell or that they can buy an advertisement or an hour of consulting. Other ways to get attention are to buy ads in some well read spots, participate in the target market in a meaningful way for a while before you launch, and/or to develop an affiliate program.

Influencer 278

Influencer How To Press Release Blogger 278

Convince & Convert

JULY 8, 2010

October 2007. In fact, it’s quite telling that every single social network still requires members to sign-up with an email address. One might even argue that social media isn’t email’s Van Helsing, but rather it’s Bella or Sookie. The reasons that social networks require email addresses are numerous: 1.

RSS 128

RSS Research B2B Consultant 128

Webbiquity SMM

JANUARY 5, 2016

The New B2B Buyer And The Collaborative Economy by Tony Zambito. Understanding the new B2B Buyer in the Collaborative Economy can be difference between longevity and struggle. Tony Zambito explains why some traditional B2B marketing tactics no longer works—and what does now. J-P De Clerck explains how, in words and pictures.

Content 60

Content B2B Marketing Hubspot 60

Convince & Convert

JUNE 3, 2010

Don’t laugh – this was in 2007. Of these trends, the biggest is the embedding of services into online infrastructure, because the line of demarcation between your website and our social networks is going to get very fuzzy over the next few years. I once had a developer quote me $10,000 to create a signup form.

Social Media 110

Social Media Strategy Consultant Social CRM 110

Convince & Convert

AUGUST 26, 2010

RowFeeder is built for just such as circumstance, with tight Excel integration (version 2007 and newer) that provides both raw data for geeks to pull like taffy, plus canned reports that are better than most. For social media professionals inclined to get their mathematical hands dirty, it’s a winning combination.

Social Media 119

Social Media Strategy Analysis Reputation 119

Buzz Marketing for Technology

JUNE 27, 2008

If you can afford it, buy professional listening tools, like Radian6 or others in that category. Buy an easy-to-remember, easy-to-spell, content-appropriate domain name if you can. A really nice layout doesn’t have to cost a lot, but shows you’re more than a social media dabbler. Be sure to stay aware of those.

Social Media 280

Social Media Brands Technorati RSS 280

Convince & Convert

MARCH 16, 2010

I don't want to play Mafia Wars, buy a cartoon pig or anything else. You're right on about Twitter being only one of the channels for communication on the social web. I think point 5 is a great one, and applies to many social networks – the more 'friends' you have, the more unmanageable it becomes.

Social Media 124

Social Media Strategy Foursquare Social CRM 124

Webbiquity SMM

NOVEMBER 28, 2011

companies now use social media for marketing (though the figure varies widely based on size of company)? Or which four cities rank ahead of Seattle and San Francisco as the “most networked?” ” Or that49% of B2B journalists write blogs, and 84% are on Twiter? companies now use social media for marketing.

Statistics 219

Statistics Research Social Media B2B 219