Hootsuite

JANUARY 18, 2024

We’re giving out free social media advice that doesn’t involve black-hat techniques (we look better in white, tbh), get-rich-quick schemes (tried, failed), or snake oil (not good for the snakes). There are also a few black-hat baddies out there that will promote paid hacks on how to get your reels seen, but buyer, beware.

Instagram 92

Instagram HootSuite Hashtag Embedding 92

Keyhole.co

SEPTEMBER 12, 2023

In the past few years, TikTok has transformed from a fun and quick video-sharing app to a potent marketing platform. Thanks to this immense popularity, brands are increasingly relying on the video-sharing platform to present a retable image and gain visibility. Keep your content brief and to the point.

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Tips How To Hashtag Authentication 52

Oktopost

FEBRUARY 9, 2021

For savvy B2B social media marketers, LinkedIn plays a vital role in online engagement. Another contributing factor in its resurgence is the wide range of marketing activities that LinkedIn facilitates to B2B marketers. Specifically, marketers can improve their lead gen, content marketing, and paid advertising on the platform.

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Hashtag LinkedIn How To B2B 118

Hootsuite

SEPTEMBER 14, 2023

By tuning in to the conversations that your target audience is having–both about your brand and the broader topics in your industry–you can gain valuable insights into how they think, what they care about, and what motivates them. No tricks or boring tips—just simple, easy-to-follow instructions that really work. Try for free 2.

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Social Media Sentiment HootSuite Analysis 102

Hootsuite

MAY 11, 2023

Being a content creator has a lot of perks, but it can be hard to come up with new ideas on a regular basis. Or maybe there’s a swimsuit line you’ve been dying to try out. Include helpful tips and tricks that make using the product easier. A DIY project tutorial DIY content is all the rage on YouTube.

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YouTube Video Film Sports 103

Sprout Social

MARCH 8, 2023

But first: Why you should get others involved in social video Content formats are ever-changing. In Sprout’s 2023 Content Benchmarks report , over half of marketers cite this as a challenge when planning and scheduling posts. Lean on your team for content creation. One person making 10 videos solo is hard.

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Video Film Content How To 94

Pam Moore

AUGUST 7, 2017

Welcome to the digital age of marketing where you are the brand. You can run and hide but you can't escape the need to build your personal brand. In a matter of seconds we can find out who the person is and if they are who they said they are in the contact form. It's not a matter of tricks. Why YOU are your brand!

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Brands How To Training Authentication 162

Oktopost

SEPTEMBER 22, 2021

There are few things in a B2B marketer’s toolkit that can deliver as much ROI as paid social media marketing. But what if you could get more out of your current organic social media marketing strategy by using the power of paid ads and sponsored content instead? What is Paid Social Media for B2B?

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B2B Social Media Strategy LinkedIn 136

Hootsuite

DECEMBER 13, 2022

Video may be the first thing you focus on when creating content for TikTok, but even the best video isn’t complete without a good caption. If you’re publishing regularly, it can be hard to come up with new caption ideas for TikTok, so we’ve compiled 185 of the best captions for TikTok to help you get started. Just trying to help.

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Hashtag HootSuite SEO Travel 105

agora pulse

DECEMBER 22, 2020

Struggling to put together a social media content strategy? I’m Bronte Mojdehi, marketing manager at AppSumo , the go-to digital marketplace for entrepreneurs, small-business owners, and freelancers. Here’s the stuff that actually matters when building a successful social media content strategy. Let’s dive in.

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Social Media Strategy Content How To 126

Hootsuite

NOVEMBER 1, 2021

How do you stand out in a sea of more than one billion Instagram users? Getting your content featured in search results pages can help extend your organic reach. Get the list of secret shortcuts Hootsuite’s own social media team uses to create thumb-stopping content. Instagram SEO is a great place to start.

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SEO Instagram Tips HootSuite 145

Oktopost

APRIL 18, 2022

It’s no wonder that savvy B2B marketers are taking advantage of this popular and portable format to create value-packed audio programs. B2B podcasts are a powerful form of outbound marketing. In other words, podcasts have become a potent source of evergreen content. . But the question is, who’s listening to that content?

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B2B Marketing Apple Hosting 62

Hootsuite

MAY 21, 2020

But before we do, let’s look at exactly what social media monitoring is and why it’s critical to any successful social marketing strategy. No tricks—just simple, easy-to-follow tips that you can put into action today. For example, you might want to know about: Brand mentions (with or without direct tagging, aka @mention).

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Social Media Tools HootSuite Sentiment 145

Hootsuite

AUGUST 19, 2019

This growing audience makes mastering YouTube a must for any marketer. 14 tips for growing your brand on YouTube. Make sure you have a strong vision in place before you start creating content. For example, AsapSCIENCE has several go-to content types. Set up a brand account. Check out your competitors.

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YouTube Tips Brands HootSuite 111

Hootsuite

AUGUST 18, 2020

If you’re a creator working on getting more YouTube views , or a brand building out your YouTube marketing strategy , the platform’s recommendation algorithm counts for a lot. So in this article we’re going to take a look at the history of YouTube’s priorities when it comes to helping viewers discover new videos.

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Later

MAY 27, 2020

For many brands, promoting podcasts on Instagram is one of the best ways to get eyes (and ears!) But with 800,000 podcasts indexed by Apple, it can be hard to stand out from the crowd — and that’s just the current number, the competition is always growing. on your latest episode. And you’re feeling ready to expand it!

Instagram 84

Instagram How To Feed Feedly 84

Pam Moore

JUNE 28, 2019

The digital marketing and social media content landscape is getting scary for marketers who don't have a content strategy. The social networks are feeling the pressure as much as any marketer working in any business. Get a Grip on Your Content Marketing with a Content Calendar .

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Template Templates Content Marketing 60

Buffer Social

APRIL 25, 2017

Since Instagram started sorting posts on users’ feed with an algorithm , many marketers have noticed a decline in their organic reach and engagement. In this post, we’ll share 10 straightforward ways you can use to increase your organic reach on Instagram today. 10 Ways to Boost Your Instagram Reach Today.

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Instagram Video Feed Feedly 111

Pixlee

JULY 27, 2020

Social media engagement is a critical indicator of health for community-driven brands. And with more people using social media to connect with brands than ever before, social media engagement should be increasing, right? But as volume increases, so does the need to stand out from other brands.

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Engagement Social Media Brands UGC 56

Later

MAY 6, 2020

Brands on TikTok are quickly finding their groove on the most talked about, most downloaded, and most addictive social media app. As one of the most downloaded apps in over 40 countries, TikTok’s popularity is growing by the second, with brands looking to tap into new audiences around the world. Why Your Brand Needs TikTok.

Brands 70

Brands Trends Fashion Video 70

Pixlee

APRIL 6, 2020

Customer interactions with brands are becoming increasingly digital, and CPG brands are at the forefront of this digital transformation. As competition is picking up, brands are battling it out to create a unique identity as well as remain successful with their community. Why do businesses need to build a brand community?

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Communities Brands Reputation Authentication 56

Later

MAY 6, 2020

How to Get More Followers on TikTok: There are over 800 million monthly active TikTok users worldwide — so it’s safe to say there are enough people out there to grow your following on the platform. Think of the For You page as a mix of already viral content and what TikTok thinks you’ll like based on your previous app activity.

How To 86

How To UGC Hashtag Trends 86

Pam Moore

NOVEMBER 6, 2018

Big news today for my family of little (and big) Marketing Nutz! Our 2019 Content Marketing Calendar template is here and better than ever. We have added some incredible features you don't want to miss out on, trust me. Download our 2019 Content Calendar Template here. ). Why do you need a content calendar?

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Template Templates Content Tools 60

Sprout Social

MARCH 27, 2019

Should you be using Quora for marketing? In 2019, Quora turned 10 years old. However, you might have missed that it can also be a powerful platform for reaching your brand’s audience. More than 300 million monthly users are scouring Quora at any given time and now marketers have a variety of ways to reach them.

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How To Marketing Notification Case Study 102

agora pulse

MAY 23, 2016

I recently interviewed Lucy Hall and Sue B Zimmerman who use live streaming to market their business with a lot of success. In addition, I also jumped into numerous broadcasts with Alex Pettit and Zack Spuckler two Periscope ninjas who are standing out on the platform and I learned a whole lot about live streaming for business.

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Facebook Hashtag Marketing Social Networking 85

Later

JULY 22, 2020

With 367M+ monthly active users and a ton of new e-commerce tools in the mix, Pinterest is rapidly becoming the go-to platform for increasing brand awareness and product sales. Ready to level-up your Pinterest marketing strategy? Discover all the best tips in our Ultimate Guide to Pinterest Marketing ! TIP: Short on time?

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How To Communities Collaboration Platform 58

Later

SEPTEMBER 15, 2020

This year has seen a shift with brands publicly taking accountability for a lack of diversity in influencer marketing. From the beauty to travel industry, Black content creators have spoken out about tokenization, unfair pay, and microaggressions when collaborating with brands. View this post on Instagram.

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Influencer Travel Marketing Instagram 65

Later

MAY 27, 2020

For many brands, promoting podcasts on Instagram is one of the best ways to get eyes (and ears!) But with 800,000 podcasts indexed by Apple, it can be hard to stand out from the crowd — and that’s just the current number, the competition is always growing. on your latest episode. And you’re feeling ready to expand it!

Instagram 58

Instagram How To Feed Feedly 58

Pixlee

OCTOBER 15, 2020

Two of the most important days for any brand are quickly approaching – Black Friday and Cyber Monday (BFCM). To get the most out of this shopping holiday, you need to prepare your brand. To that end, here are a few tips you can use to properly prepare your brand and get the most out of BFCM this year.

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UGC Brands Upcoming How To 60

Convince & Convert

JANUARY 28, 2016

David Spark began his career as a touring stand up comedian. He eventually made the switch from writing comedy to writing content after tiring of the always-on-the-road stand-up lifestyle, and founded Spark Media Solutions shortly thereafter. Trade show tricks to get your audience interested and create content for your brand.

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Later

NOVEMBER 22, 2019

And with a wide-variety of tones, color grades and effects to choose from, it’s easy to pick a perfectly on-brand filter and start shooting – all without leaving the app! . And we’re seeing tons of brands and influencers use them to upgrade their stories content! . 14 Instagram Stories Filters to Level-Up Your Stories Content.

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Instagram Film Influencer Trends 72

Later

OCTOBER 29, 2020

Now is the time to get creative with your holiday marketing ideas! . Below, we highlight 6 holiday marketing ideas to help you cut through the social media noise and engage with your customers this season: Holiday Marketing Ideas #1: Run a Holiday-themed Instagram Giveaway. No tricks—all treats here. GOOD LUCK.

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Social Media Marketing Instagram Campaign 62

Writtent Blog

DECEMBER 4, 2013

There’s plenty of confusing jargon in the inbound marketing realm – like funnels, the ever-changing lingo of SEO optimization, and agile marketing. That’s one of the reasons we can’t help but love the term “call-to-action,” because it’s quite literal and to-the-point. Simple Text. Sidebar Buttons. Blog Banners.

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Hubspot eBook Widget Case Study 93

Convince & Convert

MARCH 25, 2015

I have a friend in SEO who consistently pumps out posts about strategies to drive “massive traffic” to your blog or website. As any experienced marketer knows, nearly all of this traffic is represented by people who take a quick glance at a link and then never come back again. I stand for this. The Economics of Transmission.

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SEO Strategy Statistics Social Media 60

Razor Social

MAY 15, 2019

If you are building out an influencer program, or already have one in place, and you are working (or intend to) work with social media influencers, you need to read this guide. There’s a very good reason why Google trends shows massive growth in search traffic for influencer marketing. Contents of this Guide. Brand Ambassador.

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Influencer Social Media How To Campaign 104

Pixlee

OCTOBER 29, 2020

Abandoned cart emails are a critical win-back strategy for ecommerce brands. After all, email marketing is still paramount to ecommerce. Add User-Generated Content to Abandoned Cart Emails. Using customer photos and videos of products in abandoned cart emails helps promote products to shoppers through an authentic lens.

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UGC Discount Content Template 40

Later

OCTOBER 29, 2019

So here’s the truth about 12 BIG Instagram myths — so you can start growing your brand on Instagram with confidence: Instagram Myth #1: Instagram is Shadowbanning Business Profiles. This is a brand new rumor on the scene and we wanted to investigate it! . Instagram Myth #3: Instagram Is Penalizing Your Stories Views .

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Instagram Hashtag Feed Feedly 76