Remove Groups Remove Insurance Remove Mobile Remove Social News
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How to Use Facebook for Business and Marketing

Techipedia: Tamar Weinberg

Don’t use a Facebook Group. The EA Mobile Human Tetris project takes you to a Facebook application where everyone participates in a game of Tetris. Of over 1500 friends that I have, I’m constantly being pitched to join groups I have no interest in. That might not apply to Facebook fan groups but the idea is similar.

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Is Social Media the Final Frontier of Marketing?

Techipedia: Tamar Weinberg

Anyone can visit online meeting places like Digg and Reddit and promote the voices and opinions of others, and anyone can mobilize a group of people around a common cause on Facebook or elsewhere. That’s what’s new: a significant leap in efficiency. All sites will have to display on mobile devices.

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What Traits Define a Social Media Marketer?

Techipedia: Tamar Weinberg

Many companies just see this as a new avenue to push existing traditional marketing messages, and this is why they almost always fail. For example an article with “10 Reasons You Should Buy Travel Insurance&# is almost never going to go viral, it’s not surprising, shocking, interesting or in any way sticky.