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Social Media Lessons For Brands & Their Agencies From Football

Diva Marketing Blog

Unlike an advertisement, press release or CEO speech where your customers accept that someone else has crafted the words, your fans assume that it is You the Brand People who are playing on the field. When it comes to an agency or consultant social media service (versus social media services ) there is a new model emerging.

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Friday Fun: Top 13 Reasons to Halloween "Toilet Paper" A Social Media Strategy

Diva Marketing Blog

A zillion landing page blogs are pretending to be social media. Facebook "fan" pages with posts lifted from corporate brochures and press releases is just another tricky search strategy. take off the mask and you find a search strategy built on a blog platform 12.