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10 Things You Must Know About Your Customer [podcast + ebook]

Pam Moore

Building an audience first marketing strategy and taking the time to simply know your customer is one of the best ways to ignite your marketing results. Wish you had more customers? Do you REALLY know your ideal customer? . Who is the customer you want to attract? Who is your ideal dream customer? Here's the thing.

eBook 78
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Innovate Your Marketing Strategy for the New Normal [podcast]

Pam Moore

It's time for marketers to do what they do best… innovate and prepare for the future. How do I survive today while also building the future of my business? How can we best support sales without being too pushy? SocialZoomFactor · Marketing Your Business in the New Normal. The only guarantee we have is change.

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Optimize Your Marketing Strategy for the New Normal [podcast]

Pam Moore

It's time for marketers to do what they do best… innovate and prepare for the future. How do I survive today while also building the future of my business? How can we best support sales without being too pushy? SocialZoomFactor · Marketing Your Business in the New Normal. The only guarantee we have is change.

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6 Ways to Give Your Brand Personality [podcast]

Pam Moore

It's important you understand and develop your brand personality so you can best present yourself to the world as well as achieve your business and marketing goals. You can start implementing these tactics and strategies TODAY to increase brand awareness, build thought leadership and grow your business. What is a brand personality?

Brands 78
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11 Steps and Goals to Lead Nurturing Done Right

Oktopost

Helping leads along their buyer’s journey by developing valuable relationships with them creates long term success for your business. Lead nurturing is the process through which marketers build relationships with newly acquired leads throughout the consumer journey. It is also one of the most critical activities marketers engage in.

B2B 165
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22 Noteworthy Content Marketing Guides and Tips

Webbiquity SMM

Find the answers to those questions and more here in 22 noteworthy content marketing guides. Content marketing is a hot topic. According to Google Trends , searches for “content marketing” have increased 150% in the past two years. Image credit: Intergage. How should success be measured? Is there too much content being produced?

Content 193
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88 Expert Content Marketing Posts Worth Another Read

Webbiquity SMM

The problem is we’re not quite sure of the best way to get it. All of those marketers are creating an enormous amount of content, which is making it difficult to stand out and rise above the noise. Image credit: HubSpot. These writers face the same challenge. Here are 88 posts that have risen above the noise, designed to answer that question.

Content 60