Jeff Esposito

JULY 21, 2010

Since the team has a superstar void, this club would be granted special access to the team with events like “meet the new guys,” or Q&A’s with the coaching staff or player personnel or surveys on who the Cavs should target. This group would be the official welcoming committee for opposing players coming into the Q.

Jive 30

Jive Forums Committee Survey 30

Convince & Convert

JUNE 30, 2010

When they wake up, 59% of consumers check their email account before anything else online, according to new research from ExactTarget (disclosure: client) , in a sweeping survey of 400+ Americans. The tools have been there to do things like this in email for awhile now, but social media is slightly behind the curve. Im Jay Baer.

Social Media 129

Social Media Strategy Automotive SEO 129

Convince & Convert

JUNE 23, 2010

Surveying, physical and online focus groups and opinion polling are still the primary tactics companies depend upon for market prediction and go to market strategy. After the socially awkward embracing is done, invite both groups in during the creative process. Yet, it seems to be a stagnant mode of gathering feedback.

Crowdsourcing 122

Crowdsourcing Social Media Strategy Construction 122