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How to Use Social Media in Healthcare: A Guide for Health Professionals

Hootsuite

Social media is a key way to raise public awareness about new, emerging, and annual health concerns. Health care systems must provide trusted information on immunization, flu virus, therapy, ebola, you name it.” He’s the social media consultant for Spectrum Health. That solid advice comes from Michael Yoder.

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Adapting to More Digital and Social Ways of Being in a Time of Crisis

Hootsuite

Social platforms offer critical infrastructure, helping government agencies, hospitals, and health care organizations coordinate fast responses and speedy citizen engagement. A survey by Econsultancy of 500 marketers at major brands found that marketers are already deciding between short-term tactics and long-term planning.