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28 (of the) Best Twitter Tips, Tools and Tactics of 2012 (So Far)

Webbiquity SMM

62% of the Fortune 500 companies have at least one Twitter account, and the average Fortune 100 firm maintains 10 separate Twitter handles to support different product lines, divisions, functional areas and geographic regions. It’s easier to promote hashtags, Twitter chats and special promotions specific to the brand.”

Tools 203
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Using Live Data as Eye Candy

Net-Savvy Executive

We're past the days of a single-column TweetDeck in a conference session; these offer tweets, pictures, metrics and more. Liveboard is all about the tweets, combining live-updating metics with sample tweets. Its charts list the top tweeters and hashtags associated with the topic, and visualizations depict volume by day and hour.

Data 89
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How to Start a Social Media Marketing Agency: Step by Step

agora pulse

Set up costs of establishing a company, paying an auditor, and a lawyer. Decide early on which hashtags best represent your agency and sector. Much of our work is on Twitter, so our team uses Tweetdeck to closely monitor influencers, mentions, and lists. Also, ask to see past work samples. I love happy clients.