Kikolani

MAY 3, 2016

As recently as decade ago, “content marketing” was an unknown term to the average marketing executive. Today, virtually no company, large or small, can deny the importance of content marketing or the need for a strong web presence. Good content marketing makes a person stop, read, think and act.

Tools 94

Tools Content Marketing Curata 94

Convince & Convert

OCTOBER 2, 2013

Editor’s Note: The following is an excerpt from Joe Pulizzi’s new book Epic Content Marketing: How to Tell a Different Story, Break through the Clutter and Win More Customers by Marketing Less (McGraw-Hill, 2013). Most media companies either have legacy systems in print or (I can’t believe I’m saying this) digital.

Crowdsourcing 132

Crowdsourcing Curata Mobile Content management systems 132

Razor Social

OCTOBER 14, 2016

Foundrmag is a digital magazine for entrepreneurs by entrepreneurs. Jay Baer is one of the smartest marketing professionals I know and, a couple of years ago, he wrote about companies standing out with their content by providing Youtilities. If you want to generate ROI from social media, the starting point is great content.

Social Media 40

Social Media Curata Influencer ROI 40

Webbiquity SMM

FEBRUARY 21, 2017

Although content marking is now a nearly universal practice—with 93% of B2B marketers using content marketing— half of all marketers still rank “producing enough content” as one of their top five challenges. Fortunately, content marketers don’t have to do it all themselves. Google Review Count: 346.

Curation 214

Curation Tools Curata Flipboard 214