article thumbnail

A 7-Point Guide to Writing an Effective Influencer Brief

Pixlee

Furthermore, 76% of marketers consider influencer engagement effective in garnering customer loyalty. To start taking advantage of the ecommerce and community-building benefits influencer partnerships can provide your brand with, you’re going to need a solid influencer brief. . What Is an Influencer Brief?

article thumbnail

What Traits Define a Social Media Marketer?

Techipedia: Tamar Weinberg

Most importantly, they must connect participation to brand resonance, customer loyalty and also the ever prominent “bottom line.&# Many agreed that social media is about community-building, passion, and enthusiasm. Creativity, a multi-tasking mindset, and the ability to think outside the box were also heavily agreed upon.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

7 Social Media Trends You Need to Add to Your 2017 Strategy

Rebekah Radice

But what I believe we’ll see in 2017 is the return of true community building. ” Many saw social media as a one way conversation, never bothering to cultivate a community. While building your client base is extremely important, relationship marketing invests in current customers as well.

Trends 146
article thumbnail

7 Social Media Trends You Need to Add to Your 2017 Strategy

Rebekah Radice

But what I believe we’ll see in 2017 is the return of true community building. ” Many saw social media as a one way conversation, never bothering to cultivate a community. While building your client base is extremely important, relationship marketing invests in current customers as well.

Trends 60