Communities comScore Influencer Survey 
Socialized
JANUARY 22, 2010
Guy Kawasaki once said that one measure of a company’s commitment to the Macintosh community was whether the CEO could be found in the company’s Macworld booth. A recent Pew Internet survey found: “The median age of a Twitter user is 31, which has remained stable over the past year. The CEO Needs to Blog. That was three years ago!
Bill Hartzer
FEBRUARY 8, 2010
The volume and character of this buzz are predictors and influencers of brand performance; these exposures “count” in the real world, sometimes even more than the advertising-derived exposure typically measured. The top two brands in the survey, Microsoft and Google, together generated about $1.3
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