Communities, comScore, Groups and Loyalty

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Can CMOs Master The Customer Experience For Hispanic Shoppers?

Buzz Marketing for Technology

OCTOBER 25, 2013

Posted in Advertising Behavioral Targeting Communities Mobile Personalization Testing Web Design. By some estimates, Hispanics will outnumber all other cultural groups in the U.S. The failure to listen can have the most negative consequences on brand engagement, loyalty and most important, online and mobile sales.

Mobile

Mobile comScore Insurance Sites

The devil’s in the data: Identifying the groups that won the election for Trump

Audiense

MARCH 13, 2017

His team’s main objectives were to: shrink the number of Clinton voters, specifically targeting groups with material designed to turn them off Hillary. earn loyalty from new, active Republicans. From the resulting audience of 17,500, we distinguished four distinct groups among his supporters. 3) The #MAGA group.

Groups

Groups Groups Data Analysis

Social Media Informer

Can CMOs Master The Customer Experience For Hispanic Shoppers?

The devil’s in the data: Identifying the groups that won the election for Trump

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