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How to find & vet content creators for your next campaign

Sprout Social

While we did our own product shoots in-house, we also wanted more UGC-style photos and video clips to incorporate into our social media feed and email content post-launch. Yes, if you want to hire or collaborate with creators, they may need to fall within your target demo. How to vet content creators. Building your content strategy.

Campaign 100
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Holiday Marketing Ideas: 6 Ways to Stand Out on Social Media this Season

Later

In fact, up to 30% of all US retail sales are expected to happen on digital channels this year! . This is exactly the kind of brand collaboration you should be looking for – one that has a similar target market and an audience that would be interested in your products. Ready to get in on the action?

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Ultimate Guide to Social Media Marketing

Sprout Social

Implements UGC through its #DogsofWeWork contest and other campaigns to expand its reach and connect with customers. Since its main demographic is women between the ages 18-29, companies in the fashion, retail, DIY and other visually-driven industries have seen great success. Encourages fans to create UGC through its sponsored filters.

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How to Build a Strong Social Media Presence–Organically!

agora pulse

Instagram: Behind the scenes, event and expo photos, collaborations with partners or local businesses. The online clothing retailer has nailed its brand voice and applies it uniquely across the various social channels. GoPro has always been focused on building a strong community, which in turn delivers jaw-dropping UGC.