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How a Global Telecoms Giant Uses Talkwalker Social Listening for Crisis Management

Talkwalker SM

Deutsche Telekom is one of the world’s largest telecommunications companies with operations spanning over 156 million mobile customers, 29 million fixed-network lines, and more than 18 million broadband lines. The ability to manage an emerging crisis quickly and efficiently is pivotal for such a large and global public corporation.

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103 Compelling Social Media and Marketing Statistics for 2013 (and 2014)

Webbiquity SMM

As the use of social media in marketing has become ubiquitous, marketers have turned their attention to making the use of business social media more sophisticated and strategic. How can marketers help their organizations move from “social media marketing” to “social business”? Relevanza ).