Campaign CSR Press Release Social Networking 
Convince & Convert
JULY 6, 2010
Take a look at the company’s philanthropic endeavors and cause-related initiatives, especially in the area of Corporate Social Responsibility (CSR). Be Committed to CSR As mentioned, it’s critical to be transparent when it comes to a company’s CSR program, especially when harnessing social networking platforms.
Diva Marketing Blog
FEBRUARY 1, 2010
There is nothing wrong with being personal about the Tweets as long as what you write does not attack the company or in my case the campaign. What matters is the end result and the press for the company left in the wake of the interaction. Jack Yan - My rule is to be transparent on everything that is public knowledge. Jim Alexander.
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