7 Traits of Highly Effective Viral Videos
Techipedia: Tamar Weinberg
JANUARY 28, 2010
It’s why T-Mobile succeeded with a flash mob. Videos that have a completely unplanned “wow element to them definitely travel far in social circles. Are you looking for brand awareness or visibility, or are you looking for money? Tamar is also the author of The New Community Rules (July 2009).
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