Agency Flash Mobs vs Social Flash Mobs

Laurel Papworth

This post takes a look at how grassroots, user generated flash mobs got hijacked and became agency created, professionally choreographed and danced by hired talent, to flog products. This is an agency created (won ad of the year) flash mob for T Mobile – Saatchi and Saatchi.

How a Video Breathed Life into a Michigan City

Ari Herzog

The beauty of flash mobs is when people come together in public places to entertain others. Train stations and outdoor plazas are typical locales of flash mobs due to their vast performance spaces and pedestrian-friendly hubs. Marketing branding Youtube

Version 2 of Viral Success

Mindjumpers

Radiotjänst really put a focus on thanking their customers and is doing so with quite extreme actions; they also did Sweden´s greatest flash mob as part of the campaign.

7 Traits of Highly Effective Viral Videos

Techipedia: Tamar Weinberg

It’s why T-Mobile succeeded with a flash mob. Are you looking for brand awareness or visibility, or are you looking for money? Digg Diigo Disqus Dopplr Facebook Fetch Flickr FriendFeed gdgt Google Reader Identi.ca

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Occupy Wall Street – The Revolution is Twittervised

Laurel Papworth

Mr Cameron said talks were to be held with companies such as Twitter, BlackBerry and Facebook, as well as the intelligence services, to discuss actions that could limit their reach, to help prevent further disorder.