Waxing UnLyrical

JANUARY 24, 2011

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Four Free Digital Marketing Tools for Non-Profits January 24th, 2011 Tweet Guest post by Erica Holt These are frugal days, and everyone loves getting and writing about free stuff. Yes, the tool is limiting.

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Tools Adwords Marketing Class 247

Waxing UnLyrical

NOVEMBER 20, 2010

Shonali: Coming down in the elevator, I chanced upon a conversation between a gentleman attending an event hosted by The Gates Foundation , and an attendee of “our” conference. What part of, “measure [what] has an impact as opposed to simply focusing on the tools,” isn’t easy to understand? I doubt mine will be as riveting as yours.”

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Conference Postrank Tourism WordPress 179

Waxing UnLyrical

NOVEMBER 24, 2010

To engage such a niche community, and get them talking, they partnered with Sainsburys to host a large-scale dinner party where the key theme was that the members of this niche community could create the menu themselves. So they were personally connected to the experience, the foods they had missed and the Sainsburys brand. Read All About It!

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Creative Commons Case Study Travel Flickr 197