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PR Measurement – What to Measure

Proactive Report

Google’s new link rules simply say they don’t count PR links for SEO purposes. Make it a repository of all your content: news, bios, video, images, product information, fact sheets and social accounts. This is a tag that tells Google you are not using this link for SEO purposes. Then you can track results using Google Analytics.

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The 11 Best Content Marketing, SMO, and Marketing Performance Management Tools

Webbiquity SMM

Web analytics tools are often all small to midsized firms will need to track their digital marketing performance—particularly when combined with marketing analytics dashboards that pull in data from social media accounts and other sources. 3) Agency Analytics. Marketing Performance Management. 1) GinzaMetrics.

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