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You can't fight the power of video. It's bigger than all of us.

Firebelly

Case in point: Apple vs. T-Mobile. When I saw the new T-Mobile MyTouch 3G commercial, Iimmediately thought of the Apple iPhone commercials. Well, you can take a look for yourself: Apple iPhone commercial:  T-Mobile MyTouch 3G commercial: It seems obvious that T-Mobile at least modeled their touchphone marketing Appleā€™s.

comScore 100
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Objectified: Our Relationship with Manufactured Objects and, by.

Firebelly

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Film 100