Word of mouth marketing: how to drive conversations and sales at the same time
Sprout Social
JANUARY 12, 2022
User-generated content and hashtags. Typically, these posts are attached to brand @mentions and hashtags. Either on-site, social media, Google or third-party review aggregators. Review aggregation sites are crucial for software brands, as is Google search. Blog posts , press mentions and earned media. 1000% recommend.
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