Remove Advertising Remove Crowdsourcing Remove Marketing Remove Social Capital
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Marketing Is Dead

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The Harvard Business Review had a blog post today titled, Marketing Is Dead , written by Bill Lee. If I can understand what Lee is saying (and it's not very clear), it sounds like he is saying that traditional advertising is dead (as we have known it to date). In short marketing isn't dead. Marketing is everything.

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

What is the next generation of crowdsourcing? Crowdsourcing is evolving beyond the shiny contest model (Doritos’ “Crash the Super Bowl” ) and into something more meaningful to the brands embracing it and the consumers contributing to it. Market research is as important to most companies as the payroll department.