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Partnering With Brands Theme Week: Advertising 101

ProBlogger

728×90 Example: 300×250 Example: 160×600 Example: 300×100 Example: Deciding where to place your ads. Conversely, if your priority is the reader experience and not necessarily the revenue, it is recommended that you place these units on the right hand side of your page.

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Facebook advertising cost: Everything you need to optimize your ROI

Sprout Social

Facebook advertising has its own lexicon and it’s best to become familiar with these terms before you embark on your campaign adventures. For example, boosting a post for engagement still creates a subtle Like button that users can click. Cost Per Mille (CPM) : Cost per 1000 impressions. You will pay in CPM.

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