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10 advanced social media copywriting best practices

Sprout Social

Social practitioners wear many hats as they balance emerging networks and formats. Yet, strong social media copywriting skills remain the foundation of bringing a social strategy to life. Social media copywriting varies greatly by industry and brand. Recycle your content Repurpose, repurpose, repurpose.

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What to expect from social media management in 2028

Sprout Social

Thinking back on what social media management meant a decade ago, the word that comes to mind is tactical. When brands first started using social media, it was mainly for publishing content and light community engagement. Brands’ investment in social began to reflect this wider and more committed adoption.

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How to Sell on Pinterest: An E-commerce Guide for Brands

Later

According to a survey by Cowen and Company , 47% of social media users saw Pinterest as the platform for discovering and shopping for products — more than 3 times higher than those who cited Facebook or Instagram. The Pinterest demographic also typically has a stronger purchasing power than most other social media platforms.

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