Sprout Social

MAY 18, 2023

Social practitioners wear many hats as they balance emerging networks and formats. Yet, strong social media copywriting skills remain the foundation of bringing a social strategy to life. Social media copywriting varies greatly by industry and brand. Recycle your content Repurpose, repurpose, repurpose.

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Social Media Templates Template Skills 143

Sprout Social

MARCH 27, 2025

Influencer marketing will likely be worth over US $800 million (AUD$1257m) by 2028 , with an 11% year-on-year growth rate. The Australian market provides fertile ground for influencer campaigns, with high internet and social media usage. Thats according to Australians interviewed for The 2025 Sprout Social Index.

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Statistics Influencer Marketing Authentication 92

Hootsuite

JULY 19, 2023

Trying to recruit on social media can be like opening the floodgates to the Hoover Dam. Social media recruiting tools can help you control the flow and encourage qualified candidates to apply when done right. What are social media recruiting tools? You got this!

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Social Media Tools HootSuite Hashtag 95

Later

SEPTEMBER 1, 2020

Wondering what the top social media platforms for SMBs are? If you’re a small business just getting started with social media marketing , it can be challenging to know which platform will help you tap into the right audience – especially if you’re a time-strapped solopreneur! Are you looking to reach new customers?

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Platform Social Media Small Business Instagram 78

Sprout Social

NOVEMBER 16, 2020

This article breaks down social media marketing tips by platform. It’s also important to have a good social management solution to help build, monitor and optimize a solid cross-channel social strategy (plug intended).

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Travel Hosting Committee Hotels 139

Hootsuite

JUNE 20, 2022

Facebook is still the largest social media platform. Here’s how fashion brand Asos cross-promotes its social media channels on its website: You can also cross-promote your Facebook Page by including links to your Page in your other social media bios. trillion worldwide by 2028. Try it free today.

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Tips HootSuite Facebook Badge 145

Pixlee

DECEMBER 15, 2021

billion people use social media globally, and it is only predicted to increase to a massive 4.41 When examining brands that advertise, social media advertising was seen used by about 83% of marketers and ranked second in success behind SEO marketing. The De-Siloing of Social Commerce. from 2021 through 2028.

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Social Media UGC Marketing Influencer 52

Keyhole.co

MARCH 7, 2023

Social media has become a vital aspect of marketing and communication strategies for almost all organizations. However, it is crucial to recognize that social media also comes with its fair share of risks, especially if it is not appropriately managed. This is where social media monitoring comes into play.

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Social Media Apple Trends Reputation 59

Later

JULY 17, 2020

According to a survey by Cowen and Company , 47% of social media users saw Pinterest as the platform for discovering and shopping for products — more than 3 times higher than those who cited Facebook or Instagram. The Pinterest demographic also typically has a stronger purchasing power than most other social media platforms.

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Brands How To SEO UGC 73

Later

JULY 22, 2020

According to Pinterest, they reach 77% of all women 25-54 in the US — a demographic that is estimated to control almost 75% of discretionary spending by 2028. Not only is Benefit Cosmetics widely-known for their amazing beauty products, but they’re also known for their on-point aesthetic across social media, especially on Pinterest!

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Strategy Brands UGC Marketing 58

Pam Moore

MAY 31, 2024

B2B Influencer Marketing Mastery: Proven Strategies for Business Leaders B2B influencer marketing is rapidly expanding, with the global market predicted to grow from $21 billion in 2023 to $52 billion by 2028. Currency on social media and digital marketing today = attention plus action. You need both!

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B2B Influencer Marketing Collaboration 78

Later

JULY 22, 2020

The platform reaches 77% of all women 25-54 in the US, and, as the global income of women reaches trillions of dollars, women are expected to control almost 75% of discretionary spending by 2028. So if you want to tap into a community with strong purchasing power, growing a following on Pinterest is a great place to start.

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How To Communities Collaboration Platform 58

The Realtime Report

JANUARY 30, 2020

Social media hasn’t really brought us together either. Nor do online connections make up for the decreasing amount of social support the average person has. This is partially due to the breakup of the American family, though increased social mobility and smaller families overall contribute to this as well.

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Issues Education Cost Insurance 254

Sprout Social

JANUARY 24, 2025

Between emerging networks, algorithm changes, meme culture, dynamic trend cycles and high-volume inboxes flooded with everything from customer inquiries to brand praises, marketers are familiar with social media noiseand the challenges that come along with it. Thats what social media noise feels like.

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Social Media Strategy Notification Meme 106