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8 Mistakes That Are Ruining Your Social Media Monitoring Efforts

Keyhole.co

However, even with the best intentions, many companies make mistakes that can undermine the effectiveness of their social media monitoring efforts. Here are eight mistakes that are ruining your social media monitoring efforts: 1. billion by 2028. Simply collecting this data is not enough.

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What to expect from social media management in 2028

Sprout Social

Thinking back on what social media management meant a decade ago, the word that comes to mind is tactical. When brands first started using social media, it was mainly for publishing content and light community engagement. What does that mean for the next generation of social media management solutions?