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8 Predictions for Social Media Marketing in 2022

Pixlee

User-generated content (UGC) refers to media created by individual users (on social media or shared directly) rather than by a company or organization, and is a powerful content type for brands looking to add social proof and community focus to their marketing efforts. from 2021 through 2028. The De-Siloing of Social Commerce.

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What Are the Top Social Media Platforms for SMBs?

Later

For example, Instagram is a major destination for social commerce, whereas Facebook is best for community-building, and Pinterest for inspiration and brand affinity. Facebook Groups, in particular, are a super-effective and low-cost way to create a community, drive engagement, and improve customer relations for your brand or business.

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How to Get More Followers on Pinterest

Later

The platform reaches 77% of all women 25-54 in the US, and, as the global income of women reaches trillions of dollars, women are expected to control almost 75% of discretionary spending by 2028. So if you want to tap into a community with strong purchasing power, growing a following on Pinterest is a great place to start.

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12 Brands on Pinterest with Awesome Marketing Strategies

Later

From creating engaging community-focused boards, sharing inspirational content, and optimizing Pins for driving sales and traffic, the best brands on Pinterest are savvy about how they post! They even have a dedicated Pinterest board for their community. And we’re looking at some of the best in the business for inspiration.