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Top 10 Brands Killing It on Instagram

Social Media Strategies Summit

2018 was a big year for Instagram. In April, the platform saw changes to its API that resulted in the death of Instagram bots, apps that help brands analyze their followers and limitations on the ability to repost UGC. This attention to visual and highly shoppable content helped the brand to increase sales 39% in 2018.

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The Ultimate Guide to Instagram Hashtags in 2019

Later

The Ultimate Guide to Instagram Hashtags in 2019 will help you understand everything you need to know about using Instagram hashtags to get more followers, improve your posts’ engagement rates and build a community around your business. . A post shared by Nordstrom (@nordstrom) on Jun 15, 2018 at 5:52pm PDT. We bet you are!

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10 Tools to Help You Run a Highly Successful Influencer Marketing Program

Social Media Strategies Summit

Influencer marketing has proven to be a very effective strategy for building communities and reaching new potential customers. In 2018, 76% of marketers reported measuring the ROI as their top challenge, and this trend is likely to continue into 2019. This tool has changed a bit since Instagram’s API shutdown. Expanding reach.

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The Ultimate List of Social Media Definitions You Need to Know

Hootsuite

Application programming interface (API). An application programming interface (API) is a communication system that allows two applications or platforms to “talk” to each other. Social network APIs allow these platforms to integrate with other software providers and apps. Community manager. Crowdsourcing.

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The Ultimate List of Social Media Acronyms and Abbreviations

Hootsuite

— NASA (@NASA) January 31, 2018. CMGR: Community Manager. Community managers cultivate a brand’s relationships on social media. Not to be confused with social media managers , community managers engage and nurture the company’s community. UGC: User-Generated Content. LMK: Let Me Know.