Adam Sherk
APRIL 17, 2014
What are the best tools for publishers looking to track social media activity at the content level? These tools are useful for pulling social data on your own site as well as the competition. Social Crawlytics allows you to crawl a domain to drill down on social metrics by URL and author. Management Tools. Moz Analytics.
Adam Sherk
APRIL 30, 2013
Social monitoring tools like Radian6 and PR suites like Vocus and Cision offer the greatest range of functionality for research and contact management. However utilizing enterprise-level tools is not always an option for smaller organizations, or even large ones with budget constraints. Each tool is free unless otherwise noted.
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Adam Sherk
OCTOBER 7, 2014
Editorial teams and content creators are always on the lookout for useful tools for keyword research and content planning. There is a wide universe of tools out there and my intention is not to cover them all. I’ve also focused primarily on tools that are free or relatively inexpensive. Keyword Tool. Ubersuggest.
Adam Sherk
MAY 15, 2009
So the bottom line is, the NYT SEO team strongly advocated the use of permanent 301 redirects from all IHT.com URLs to the corresponding new URLs on NYTimes.com, and they are continuing to do what they can internally to get this implemented as soon as possible.
Adam Sherk
MAY 14, 2013
You’d be surprised at how many existing links (both internal and external) may be pointing to incorrect or discontinued URLs. A good way to investigate this is to review the Crawl Errors report in Google Webmaster Tools, which shows URLs with 404, 500 and other errors that Google encountered while crawling the site.
Adam Sherk
APRIL 30, 2009
Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Publishers: Solve Tracking Code, Duplicate Content Issues with the Canonical URL Tag by Adam Sherk on April 30, 2009 Really you shouldn’t need it. Do you recommend inserting the canonical URL tag on every page of a site, or only those that exhibit tracking codes?
Adam Sherk
FEBRUARY 25, 2010
But regardless of which tool is used, the formatting of the tweet text is something that not every site is making the most of. Some tools automatically utilize the page’s title tag instead of the headline, which can add unnecessary phrases to the tweet and force users to clean it up before sending.
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