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| | TECHIPEDIA: TAMAR WEINBERG
DECEMBER 20, 2011 [Retail, SMS] Is SMS Marketing Still a Viable Strategy?
SMS, really? In terms of rate of response, the simple SMS dominates the market. When you break down the figures involved in SMS marketing , the results can be quite staggering. Of all the SMS messages sent on a daily basis, 98% are opened, with 83% opened within 3 minutes. Flexibility : The variety that SMS marketing offers is almost endless. Why it Works.
| | CONVINCE & CONVERT
MARCH 18, 2016 [Retail, SMS] 7 Tips to Leverage the Power of SMS Marketing
Not all SMS marketing campaigns are created equal. There are some companies who fully integrate SMS marketing into their business strategy and others who see it as a side project. If you’re already on board with SMS marketing, here are some tips and suggestions on how to maximize your success. 1. Create an SMS Marketing Team. SMS is all about immediacy.
MAY 26, 2016 | THE REALTIME REPORT
[Retail, SMS] How Has e-Commerce Affected The Way We Market Products?
MARCH 18, 2016 | CONVINCE & CONVERT
[Retail, SMS] 7 Tips to Leverage the Power of SMS Marketing
AUGUST 17, 2015 | SOCIALFISH
[Retail, SMS] Is the Financial Services Industry Poised for Market Disruption?
MARCH 30, 2015 | DANNY WHATMOUGH
[Retail, SMS] ICYMI – Layout, Periscope and Facebook F8 Conference
JANUARY 27, 2015 | SOCIALFISH
[Retail, SMS] Direct marketing is dead. Long live direct marketing!
SEPTEMBER 27, 2014 | PROBLOGGER
[Retail, SMS] 7 Powerful Tips for a Winning Twitter Sales Strategy
| | CONVINCE & CONVERT
JUNE 25, 2014 [Retail, SMS] Everything You Need to Know to Run a Successful SMS Marketing Campaign
Image via BigStockPhoto.com If you haven’t started looking for ways to add SMS text message marketing to your marketing mix, now is the time. One of the great things about SMS is that nearly 100% of all devices on the market are SMS enabled , making it the mobile channel that offers the widest reach possible. Have you tried using SMS yet in your business? Having S.M.A.R.T
| | SAYING IT SOCIAL
APRIL 6, 2010 [Retail, SMS] Now People Can Join Your Facebook Fan/Business Page via SMS/Text.
Saying It Social Your Social Media Marketing Resource Home About Polls Our Services Testimonials Now People Can Join Your Facebook Fan/Business Page via SMS/Text Message Just found out about a neat new way to get more “Likers to your Facebook Page, via text message! eMarketer reports that consumers force retailers to adopt social strategy. The best part is you can incorporate this method with your offline advertising. Have a local radio spot? 32655 is FBOOK, in case you were wondering. There are a few stipulations. Second, you have to have a custom URL for your page.
| | SPIN SUCKS
DECEMBER 14, 2011 [Retail, SMS] How Chicago Cabbie Grows Business Using Social Media
My first real job in the PR industry was working with downtown Seattle retailers assisting them with cooperative branding and marketing initiatives. SMS Messaging: He texts confirmation and arrival. Today’s guest post is written by Lisa Gerber. . They looked to their landlord and their neighborhood association to bring them traffic. He happily accepts credit cards.
| | SPIN SUCKS
MARCH 8, 2011 [Retail, SMS] QR Codes & Mobile: The Time is Now
One major retailer has created a campaign with a QR code as it’s centerpiece and through their marketing efforts, they are educating more consumers about QR codes. Now that Macy’s, Calvin Klein, Ralph Lauren, and other mainstream brands and retailers have embraced QR codes in their marketing, the time is right to look into using them for your business. Email messages or addresses.
PROBLOGGER | SATURDAY, SEPTEMBER 27, 2014 [Retail, SMS] 7 Powerful Tips for a Winning Twitter Sales Strategy
Use Twitter for SMS Marketing. Twitter SMS is a highly underutilized feature. If you own a retail store or a small business that involves personally meeting customers, then this feature is for you. Whenever you meet a new customer, ask them to follow you through SMS to get updates on the latest products, discounts, competitions etc. Your customers can subscribe to free SMS updates by sending ‘Follow @YourUsername’ in SMS to 40404 (this code is different for every country, here’s the list ). Whenever you Tweet, your subscribers will get it as an SMS. MORE >>
SOCIALFISH | TUESDAY, JANUARY 27, 2015 [Retail, SMS] Direct marketing is dead. Long live direct marketing!
This might be through a direct mail campaign, some banner advertising or SMS marketing (see GlobalMessaging for more information on this). You might be a supermarket retailer, a local sports club or an insurance company and while members have already made a commitment to you, you still need to ensure your communications with them are relevant and engaging. Guest post by Sophie Davidson. ———— Direct marketing is all about communicating directly with people. Direct marketing campaigns need to work with your marketing mix. Test, test, test. Personalisation. MORE >>
SOCIALFISH | MONDAY, AUGUST 17, 2015 [Retail, SMS] Is the Financial Services Industry Poised for Market Disruption?
More than ever there is an expectation that a unified experience exists across all the customer touch points: website, retail, and customer service. I, as a customer, will “expect” the company to know how frequently I purchase, on which channels, which products, and when my return will be credited – regardless of which channel I choose to interface. iBeacon technology goes one step further and uses Bluetooth low energy signals (LES) to drive this relevance within customer’s proximity to product within the retail environment. Leaving a bank was difficult. After That was then. MORE >>
THE REALTIME REPORT | THURSDAY, MAY 26, 2016 [Retail, SMS] How Has e-Commerce Affected The Way We Market Products?
The retail world has been revolutionized by e-commerce is so many ways, and not all of these have been changes that were imposed from the top and trickled down. In fact, many companies, producers, manufacturers, product designers and retailers themselves have had to adapt to the way that customers and consumers have dictated the terms with their changing behaviors. Some people still use their device primarily as a direct communications tool, sending SMS messages, checking emails and yes, even having a phone conversation on it. Online Living. Online Marketing. MORE >>
JEFF ESPOSITO | WEDNESDAY, JUNE 20, 2012 [Retail, SMS] Are you green-washing to build up your marketing database?
My coworkers Cristina and Karen were discussing that a large retailer asked them if they wanted to be green and have their store receipt emailed over to them. You see, many of these retailers add your email to their database which also means that you are now getting email campaigns from them which to me is just spam. Unfortunately email is not the only place that retailers are using to expand their marking reach on the sly. Sure you can call this a special circumstance, but if you look at the root of it, any retailer can do it. Image - Skokie Public Library. MORE >>
- [Retail, SMS] How to ignite your business with Twitter: The X Factor BLUE FOCUS MARKETING | MONDAY, NOVEMBER 7, 2011
- [Retail, SMS] 2012 Social Media Business Trends BLUE FOCUS MARKETING | MONDAY, DECEMBER 5, 2011
- [Retail, SMS] Cyber Monday Is Here! FIREBELLY | MONDAY, NOVEMBER 30, 2009
- [Retail, SMS] First Look: Starbucks Digital Network Is Here MASHABLE.COM | WEDNESDAY, OCTOBER 20, 2010
- [Retail, SMS] 7 FBML examples to rock your Facebook fan page. BLOG.WEBDISTORTION.COM | WEDNESDAY, OCTOBER 27, 2010
- [Retail, SMS] ICYMI – Layout, Periscope and Facebook F8 Conference DANNY WHATMOUGH | MONDAY, MARCH 30, 2015
- [Retail, SMS] Unlocking the value of Foursquare « The Cube GEMMA WENT | THURSDAY, JANUARY 28, 2010
- [Retail, SMS] Barcamp Delhi 5: Spreading the Word out ! THE MARKETING BLOG | FRIDAY, OCTOBER 10, 2008
- [Retail, SMS] Communicating bad news in hard times SHERRILYNNE STARKIE | FRIDAY, DECEMBER 4, 2009
- [Retail, SMS] Convince and Convert Blog: Social Media Strategy and Social Media. CONVINCE & CONVERT | MONDAY, SEPTEMBER 20, 2010
- [Retail, SMS] 7 Strategies I’m Pitching for Businesses to use Facebook Places STAY N' ALIVE | MONDAY, SEPTEMBER 13, 2010