The Realtime Report

JUNE 2, 2018

13 Social Media Pet Peeves That Can Squash Your Professional Reputation . For example, using hashtags is widely accepted and effective on Twitter and Instagram (and recently on LinkedIn), but not so much on Facebook. Setting up a spammy automated direct message on Twitter. Having the wrong mindset about social media’s ROI.

Reputation 70

Reputation Social Media Syndication Insurance 70

The Realtime Report

MAY 30, 2018

13 Social Media Pet Peeves That Can Squash Your Professional Reputation . For example, using hashtags is widely accepted and effective on Twitter and Instagram (and recently on LinkedIn), but not so much on Facebook. Setting up a spammy automated direct message on Twitter. Having the wrong mindset about social media’s ROI.

Reputation 70

Reputation Social Media Syndication Insurance 70

Buzz Marketing for Technology

JANUARY 20, 2016

This week I moderated another Social Media Today webinar as part of their Best Thinker webinar series, this time on the topic of How Does Social Listening Change the Way You Do Business (and Create ROI)? We discussed a ton of ideas on how to capture ROI or create impact using social media! Can’t get to ROI?

ROI 100

ROI Storify Upcoming Social Media 100

The Realtime Report

JANUARY 28, 2017

Making Social Media An ROI Positive Channel For B2B Businesses By Jingcong Zhao. Yet, 61% of marketers claim measuring ROI is a top challenge. Why is social media’s ROI so elusive, despite marketers’ increased focus on this function and despite the proliferation of social marketing tools? Connect with her on LinkedIn or Twitter.

B2B 91

B2B ROI Social Media Hashtag 91

Josh S Peters

OCTOBER 20, 2009

Home About eBooks Social Media and Internet Marketing Speaking Twitter Says You Are Here: Home » Social Media » The FINAL word on Social Media ROI The FINAL word on Social Media ROI Written on October 20, 2009 by Josh Peters in Social Media 25 Comments - Leave a comment! It’s not the end all be all.

ROI 161

ROI Social Media Metrics Loyalty 161

Proactive Report

DECEMBER 2, 2013

His panel was about measurement, proving value and ROI. The areas where PR can show ROI are: Revenue generation – One example is Rosetta Stone’s discovery of the over-50 market and their partnership with AARP. Averting crises and mitigating reputation issues. CrowdBooster – Twitter and Facebook metrics.

ROI 69

ROI Case Study Health Care Insurance 69

The Realtime Report

NOVEMBER 19, 2021

For a brand to establish long-term relationships with the best influencers for their campaign, in terms of reputation and ROI, they should keep the following tips in mind when communicating to their most desirable influencers: Research The Influencer Before You Reach Out. LinkedIn Alexander Frolov and Twitter @aleksandr4bd.

Influencer 209

Influencer Tips Proposal Authentication 209

Oktopost

MARCH 7, 2022

We also know the world of social listening is one that can make or break our brand’s reputation. But in 2007, when Chris Messina introduced the hashtag to Twitter, suddenly the conversation became two-way. Many times, terms like social listening, social monitoring, and reputation management, are used interchangeably.

B2B 155

B2B Sentiment Analysis Reputation 155

Buzz Marketing for Technology

NOVEMBER 17, 2010

Xbox Support found that people they help on Twitter are far more satisfied than people they help via the call center, not to mention the cost of providing that service is significantly cheaper as well. It’s a great double sided ROI story for Social Customer Support. Share this on Reddit. Share this on FriendFeed. Tweet This Post.

Brands 243

Brands Reputation ROI Case Study 243

Almost Savvy

DECEMBER 15, 2011

The number of businesses on Facebook, Twitter, LinkedIn, Google+, and YouTube is mind-boggling, but the real question is how many of them are using the tools wisely? You’re Obsessed with ROI. You are under the impression that you must know the precise ROI (Return on Investment) of your social media efforts before you begin.

Social Media 273

Social Media ROI Construction Reputation 273

agora pulse

DECEMBER 15, 2020

Overseeing social media channels, including Facebook, Instagram, LinkedIn, Pinterest, Snapchat, TikTok, Twitter, and YouTube. Managing social media engagement and brand reputation. Organic Social Media: Prove the return on investment (ROI) from your organic social strategy over time. Calculate social media ROI.

Social Media Management 151

Social Media Management Social Media Skills ROI 151

Techipedia: Tamar Weinberg

JANUARY 5, 2011

Since I can’t read everything written by the Internet Marketing community, I ask my Twitter and Facebook followers for their own recommendations. Social Media: Measurement and ROI. Reputation Management. Social Media: Measurement and ROI. Can You Measure the ROI of Your Social Media Marketing? SEO: Strategy.

Marketing 279

Marketing Affiliate marketing Small Business SEO 279

Pam Moore

APRIL 13, 2018

From strategies for digital marketing, content marketing, and video to the social networks such as Facebook, LinkedIn, Twitter, Instagram and the list goes on, it seems the foundation for which many marketers have built their business is changing underneath their social feet. No doubt 2018 is a year of change in the digital and social web.

Content 162

Content Marketing Training ROI 162

Waxing UnLyrical

APRIL 14, 2011

Somehow, it didn't seem right to cancel Tuesday's #measurePR Twitter chat. as you would on Twitter.]. whether ROI can be anything other than a quantitative term. whether ROI can be anything other than a quantitative term. [Ed: CommAMMO Q2: ROI is a financial term. ROI -12:36 PM Apr 12th, 2011. Good grief!].

ROI 173

ROI Metrics Tourism Reputation 173

OnlineRockersHub Marketing Blog

JANUARY 24, 2020

Twitter: $2 per post, per 1000 followers. Do you think this cost is expensive when you can get a strong ROI (Return on Investment) while generating a revenue of around $6.50 Of course, the risk of placing your ads on an unsuitable and inappropriate channel on YouTube can prove to be risky while taking a toll on brand reputation.

Influencer 82

Influencer Marketing ROI Metrics 82

Keyhole.co

MARCH 6, 2024

For example, typing “Nestle” into X (formerly Twitter) search will bring up more instances of negative brand mentions than positive ones. A screenshot of a random negative Twitter post about the Nestle brand With sentiment analysis, you can quickly identify issues early on.

Sentiment 52

Sentiment Analysis Marketing Press Release 52

Hootsuite

APRIL 25, 2023

Fake accounts take advantage of the brand reputation you’ve built – and can significantly damage it in the process. Again, fake social accounts take advantage of your brand reputation to gain a false level of credibility, allowing their misinformation to spread as fact. Eli Lilly’s real account on Twitter is @LillyPad.)

Social Media 89

Social Media Brands Tips HootSuite 89

Ignite Social Media

NOVEMBER 17, 2022

And here’s the catch — what works on Facebook might not work on Twitter, and vice versa. From monitoring who’s talking about what in real time to getting deep insights into how you’re doing as company or brand reputation wise — this software has everything anyone could need when marketing online today.

Social Media Management 113

Social Media Management Social Media Tools HootSuite 113

Techipedia: Tamar Weinberg

FEBRUARY 6, 2008

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Marketing , Personal > Zicam and the Reputation Management Fiasco Zicam and the Reputation Management Fiasco by Tamar Weinberg on February 6, 2008 Share Awhile ago, I used Twitter to talk about one of my favorite cold remedy vitamins, Airborne.

Reputation 125

Reputation Chemicals Issues Consultant 125

Hootsuite

MAY 16, 2023

And that’s why social media reputation management is so important. Reputation management isn’t about controlling the narrative. Over 2,000 executives surveyed attribute 63% of their companies’ value to their online reputations. And you’ll create an online reputation that endears your company to your customers.

Reputation 108

Reputation Social Media HootSuite Sentiment 108

Social Media Strategies Summit

DECEMBER 14, 2023

According to HubSpot’s latest State of Marketing Report , producing and publishing content is the marketing strategy with the highest potential ROI in 2023. Source: shopsolarkits.com Intelligent Content Collaborations Can Generate Massive Credibility Brand authority, trust, and reputation are critical to end consumers.

Content 221

Content Marketing Loyalty Collaboration 221

Sprout Social

MAY 9, 2023

Find out how Carvel Ice Cream uses the feature to improve their response time on Twitter. You can also leverage programmatic advertising to streamline the process of selecting and setting up digital ads for the most return on investment (ROI). Social media has made brands more susceptible to scrutiny than ever before.

Sentiment 129

Sentiment Marketing Analysis Loyalty 129

agora pulse

APRIL 4, 2017

TapInfluence found that influencer marketing can increase sales ROI 11 times!! Unless you measure the success of this campaign and track key metrics, you won’t know what your real ROI is. But, there are plenty of shady ways to build up a following on Twitter or Instagram that give off the appearance of influence.

Influencer 135

Influencer Marketing ROI Metrics 135

Buzz Marketing for Technology

SEPTEMBER 22, 2010

I quickly asked my social network if it was worth it and I got a unanimous YES back from my Twitter and Facebook connections. Related posts: Social Customer Support delivers Strong ROI In a recent poll by the TSIA of firms. So I decided to give it a try. The only issue … is it was impossible to get one! Share this on del.icio.us.

iPhone 258

iPhone Reputation B2B Social Networking 258

Pam Moore

SEPTEMBER 8, 2017

It may start out as a simple Facebook page, Twitter profile or LinkedIn group. The key is what may seem like a pointless little project could eat your ROI before breakfast and lunch! RAMs are not good for ROI. They've seen them, usually been taken by them in a past job or assignment and avoid them like a spammy Twitter bot.

Social Media 166

Social Media Marketing ROI Metrics 166

agora pulse

SEPTEMBER 21, 2019

In fact, this relevance increases engagement and reach that translates into an average of 11X more ROI compared to traditional marketing methods. Customers are the backbone of any business, and their unhappiness can cost you your reputation as well as money. Your ROI is unsatisfactory. Here are seven signs to look out for.

Influencer 116

Influencer Social Media ROI Social Media Management 116

agora pulse

SEPTEMBER 21, 2019

In fact, this relevance increases engagement and reach that translates into an average of 11X more ROI compared to traditional marketing methods. Customers are the backbone of any business, and their unhappiness can cost you your reputation as well as money. Your ROI is unsatisfactory. Here are seven signs to look out for.

Influencer 116

Influencer Social Media ROI Social Media Management 116

Mindjumpers

FEBRUARY 8, 2011

Tweet Written by Nabanita Roy , who is a web enthusiast and blogger currently working as a Community Development Executive at forums.com. She is trying to help people connect – and you can connect with her on Twitter @nabanita_roy. What is the ROI quotient from social media? - Social media is no more the next thing.

Conversation 276

Conversation Social Media ROI Collaboration 276

Keyhole.co

MARCH 16, 2023

And that’s just Twitter. When conversations about #EEBAFTAs (the hashtag for British Academy Film Awards) were trending on Twitter, Topshop joined in. Well, Topshop decided to participate in the conversation on Twitter and their engagement rate soared; one of their tweets with the hashtag became the most popular on their timeline.

Fashion 98

Fashion Sentiment Collaboration Policies 98

Keyhole.co

NOVEMBER 17, 2023

But if the conversations have a negative spin, your reputation will suffer, and you can expect to lose some existing and future customers. Forward-thinking businesses are taking advantage of this marketing strategy to engage audiences and manage brand reputation in real time.

Examples 59

Examples Brands Sentiment Reputation 59

Ignite Social Media

NOVEMBER 17, 2022

And here’s the catch — what works on Facebook might not work on Twitter, and vice versa. From monitoring who’s talking about what in real time to getting deep insights into how you’re doing as company or brand reputation wise — this software has everything anyone could need when marketing online today. Final Thoughts.

Social Media Management 96

Social Media Management Social Media Tools HootSuite 96

Hootsuite

JUNE 28, 2023

Even clicking a link in WhatsApp is dark social, and it’s the third most popular social media network in the world, ahead of Instagram, TikTok, Twitter, and Pinterest. Make sharing easy Do you have sharing buttons on your blog articles for more than Facebook, Twitter, or Pinterest? Source: Hootsuite’s Digital Trends report 2.

HootSuite 120

HootSuite URL Analytics Forums 120

Keyhole.co

MARCH 24, 2023

See how Burger king uses their Twitter profile to solve queries of distressed customers when tagged. Role in reputation management By tracking social mentions, brands can gain a better understanding of how they are perceived by their audience and identify any issues or areas for improvement. Let’s start with the rookie one first!

How To 52

How To Sentiment Reputation Hashtag 52

Waxing UnLyrical

FEBRUARY 13, 2013

Last week, my friend Geoff Livingston joined us for the bi-weekly #measurePR Twitter chat. Yes, that was a lot to cover in an hour, but you know what Twitter is like – going here, going there, flowing here, flowing there. Twitter Facebook Google+ LinkedIn Map to Business Strategy: Geoff Livingston on #measurePR.

Strategy 188

Strategy Aggregator Consultant Flickr 188

Keyhole.co

DECEMBER 13, 2023

These are taken from Facebook, Instagram, Twitter, YouTube, Reddit pages, and even blogs and forums. Influencer tracking: You can find top social media personas relevant to your brand’s business and analyze their ROIs. The tool helps you manage your social media accounts with the help of market insights.

HootSuite 52

HootSuite Price Sentiment Social Media Management 52

Sprout Social

DECEMBER 5, 2023

What customers say and how they relate with your business can greatly affect your online reputation. Why leave your precious brand reputation up to others when you can effectively maintain a positive brand image through online reputation management? Table of Contents What is reputation management software?

Reputation 96

Reputation Software Tools Sentiment 96

Pam Moore

JUNE 2, 2017

Tired of no ROI and wasted time and money… look no further than Social Profit Factor! Of course we also help you master every top social network such as Facebook, LinkedIn, Twitter, Instagram and more! Increase ROI across all facets of marketing investment. Step 1: Check out the information page and video here.

Training 167

Training Communities Social Media Real Estate 167