Firebelly

APRIL 14, 2011

Manage your reputation. When people feel close to you, they want to be a part of your brand’s world. They’ll buy stuff. They’ll tell people. They’ll be there for you. That is what community does. Song: We Are Family by Sister Sledge. Prepare for crises. It’s smart business. Be strategic in your approach.

Social Media 197

Social Media Reputation Communities Influencer 197

Firebelly

AUGUST 18, 2010

Saturday, August 21 11:30 AM Online Reputation Management Duncan Alney Your reputation online can make or break you. This session will cover the importance of knowing whos talking about you, what theyre saying, and why its important to proactively manage your reputation online.

Paid Search 135

Paid Search Reputation SMS Conference 135

Firebelly

OCTOBER 24, 2011

The Bank of Facebook: Currency, Identity, Reputation. Below are 5 social media must-reads that we wouldn’t want you to miss. By Venessa Miemis There has been much speculation recently about the role Facebook Credits could play in becoming a global virtual currency, and even the possibility of Facebook becoming a bank.

Social Media 180

Social Media Banking Reputation Research 180

Firebelly

AUGUST 24, 2011

When the economy crashed, that reputation has proven a bit difficult to uphold when there are less people doing more work. When writing this blog, the 3 leading cities were Seattle, Chicago and New York (in that order). Starbucks is known in the industry for fantastic localized marketing.

Compete 142

Compete ROI Reputation Industry 142

Firebelly

DECEMBER 5, 2013

Erik Brown, CEO, Urbane Apartments . The crowd economy is here. Airbnb will add apartment search to their arsenal and turn the typical ILS on its head.

Real Estate 271

Real Estate Marketing Automotive Smart Phone 271

Firebelly

JULY 22, 2011

After a while in the social media game, you should be building a strong reputation. With a little effort, you'll have an overwhelming amount of numbers & graphs all about your brand. At least, if you’re doing things right. So how do you know if you’re doing well.

Social Media 239

Social Media Apparel Loyalty Hashtag 239

Firebelly

NOVEMBER 19, 2009

As a college-educated journalist who has taken intense communications law classes, I know the designer will have to prove a few things to win her case, including that Love’s statements are, in fact, false and that they caused damage to her reputation and/or business.

Paid Search 100

Paid Search SMS Syndication YouTube 100

Firebelly

OCTOBER 22, 2009

It’s lessabout the quality of the product and more about the reputation the productpasses on to the consumer. Apple is known for creating a brand demonstratingthat you’re in the cool, modern crowd if you use their products. Much of this brand has been established through video.

comScore 100

comScore Video Apple iPhone 100

Firebelly

JANUARY 23, 2012

They create your reputation anew with every interaction. Thomas Spend all the money you want on advertising, on customer satisfaction surveys, on focus groups—your community managers are the people making your brand every day. And when things turn bleak, they have the power to turn hate into love.

Communities 176

Communities Press Release Focus Group Survey 176