Products Related Topics 
Social Media Strategery
MARCH 21, 2013
As I was sitting at home the other night looking over a proposed Instagram initiative focused on encouraging users to take pictures of the company’s products and use a special hashtag , I received some advice from a social media expert I had never consulted before. More like pictures of their products” Annabelle : “Why?”
Social Media Strategery
MAY 18, 2020
What commercial hygiene products (sanitizers, air dryers, etc.) Is there a more hygienic way to touch and try out in-store products before you buy? I’ve listed some below but could easily come up with a dozen others over a beer or two. Home Improvement. will become “must-have” items for today’s homeowners?
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Social Media Strategery
APRIL 23, 2012
" "Our customers keep complaining about our product – can we get PR in here to help drown that out with good stuff instead?" Something that's brought in after the product is completed and you're gearing up for launch. About making the public think your product is the best or that your company is awesome.
Social Media Strategery
APRIL 1, 2013
Fast Company just published another article discussing how customers are no longer satisfied just with good products and services or low prices – they want collaboration and conversation from brands. Brands will come down from their ivory towers and customers will have actual input into the products and services they purchase.
Social Media Strategery
SEPTEMBER 3, 2015
For the home category, too, there are ways to create an ecosystem around your product versus creating a product that has to earn its place in some other network. Implement a program where customers can trade in used products toward the purchase of a new one. Give customers the ability to rent your products directly.
Social Media Strategery
NOVEMBER 22, 2019
From energy drinks to beauty products to Amazon, brands have infiltrated college campuses via “social media influencers.” Had this law been in place last year, we would have seen Katelyn Ohashi’s face everywhere, from leotards to toothpaste to beauty products. But what does that do to her teammates? To the school?
Social Media Strategery
DECEMBER 22, 2020
When was the last time you went down on the factory floor to better understand the complexities of your product manufacturing? Do you have a plan for how to help them achieve those goals? Do you hold them accountable for meeting their goals? Do you monitor industry associations and know what the latest trends are?
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