Sprout Social

JANUARY 9, 2024

Many teams are already experimenting with customer data platforms that maximize the use of first-party data to prepare for Google finally phasing out third-party cookies. These platforms are key to preparing your business for delivering personalized experiences on social.

Social Media 125

Social Media Sentiment Data Team 125

Sprout Social

JUNE 22, 2021

With more social platforms than ever before to choose from, brands are faced with a tough question: where should they show up? In the eyes of the consumer, all social platforms are not created equal. And Facebook continues to be incredibly popular— 60% of consumers want to see brands use more of the platform. Key Stats: Over 2.8

Platform 119

Platform Social Media Tumblr Reddit 119

Later

SEPTEMBER 1, 2020

Wondering what the top social media platforms for SMBs are? If you’re a small business just getting started with social media marketing , it can be challenging to know which platform will help you tap into the right audience – especially if you’re a time-strapped solopreneur! girlsnightinclub.

Platform 78

Platform Social Media Small Business Instagram 78

Sprout Social

MAY 11, 2023

Use the built-in brand safety tools for each social network Your first line of defense against your branded ads appearing alongside offensive content includes the in-platform tools provided by the major social networks. Meta platforms: Meta offers several brand safety controls that work across Facebook, Instagram and Messenger.

Reputation 131

Reputation Tools Brands How To 131

Sprout Social

JULY 28, 2020

Every retailer is thinking about the steps they’ll need to take when it’s time to reopen. Businesses should use their social platforms to share updated safety protocols and address any concerns customers may have before entering stores. Throughout quarantine, social gave brands a direct line to their customers. Thank y’all so much! ??.

Strategy 134

Strategy Retail Marketing How To 134

Sprout Social

MAY 18, 2020

We noticed a 7% decrease in positive sentiment surrounding “end the lockdown” conversations once states began to relax their guidelines and the usage of the hashtag #StayHome increased by 21%. While overall sentiment skews positive, much of the negative conversations around healthcare focus on the challenges healthcare professionals face.

Conversation 108

Conversation Retail Sentiment Education 108

Sprout Social

FEBRUARY 26, 2024

Each of these brands deliver A+ customer care , which translates to increased awareness, brand loyalty, positive sentiment and revenue. According to Sprout Social Listening data from January 13 to February 12, 2024, PNC Bank has a 64% positive sentiment rate, which is 8% and 12% higher than its two biggest competitors.

Report 66

Report Atlassian Brands Sentiment 66

Sprout Social

MAY 4, 2021

Social commerce features are emerging across a number of platforms, creating new opportunities for brands big and small. Social commerce is the buying and selling of goods or services directly within a social media platform. The best social commerce platforms to use in 2021. Online shopping is going social.

Retail 139

Retail Instagram Buy Social Media 139

Pixlee

MAY 21, 2020

Kirkland’s uses UGC in their social channels as well as their blogs and inspiration pages to keep customers engaged when they can’t visit a retail location. million, to be specific) can be reached by ads on the platform. But as younger generations mature, platforms like TikTok are starting to attract marketers en masse.

Sentiment 95

Sentiment B2B HootSuite Retail 95

Sprout Social

JUNE 27, 2023

To conduct review analysis effectively, you need to focus on the right platforms and choose the right review analysis tool. Not being proactive can lead to grim repercussions as fast fashion retailers are learning the hard way. Top sources of customer review data Customers leave product and brand reviews on almost all social platforms.

Review 128

Review Brands How To Analysis 128

Sprout Social

OCTOBER 4, 2023

Think: honing in on campaign performance, uncovering how specific content themes perform on different platforms, seeing how your audience responds to different topics—the possibilities are endless. London-based retailer River Island uses Tags to make this reporting process easier. This enables you to get more granular insights faster.

Strategy 123

Strategy Brands UGC Marketing 123

Ignite Social Media

MAY 18, 2017

If you’ve been on any social media platform within the last week, you’ve probably seen many posts surrounding Mother’s Day. According to the National Retail Federation, Americans were expected to spend more than ever on Mother’s Day this year as they shower moms with everything from jewelry to special outings at favorite restaurants.

Brands 149

Brands Content Sentiment Retail 149

Keyhole.co

NOVEMBER 7, 2023

Input up to 3 brands and Keyhole compares your brand over time against those competitors, revealing trends, impressions, key posts, share of voice, and sentiments. These insights are supported by high engagement and positive sentiments. Let’s consider that you are a retail brand launching a new branch in Chicago.

Hashtag 52

Hashtag Analysis Twitter Sentiment 52

Social Media Strategies Summit

FEBRUARY 13, 2020

With its ability to get in front of a wide array of consumers, social media may be the darling of retail and B2C brands, but it is increasingly difficult for ANY business to ignore the power of social media marketing. PRIORITY PLATFORM: Facebook and Instagram Advertising. PRIORITY PLATFORM: Twitter. TAKEAWAY: Be a resource.

B2B 150

B2B Social Media Brands Hubspot 150

Oktopost

DECEMBER 22, 2019

Social listening means monitoring feeds and platforms for references to your brand, products, competitors, and related keywords, and then taking the extra step to analyze and comprehend what’s being said, who’s saying it, and why, so that you can take action based on that information. The Benefits of Listening. BuzzSumo. .

Tools 116

Tools B2B Sentiment Notification 116

Hootsuite

JULY 6, 2022

Instagram is a visually-based platform. Using a platform where your customers can see how your products and services might look on them or in their lives is a massive benefit to your sales. Folks are receptive to being advertised products or services on the platform. And to crowdsource sentiment on your brand.

Instagram 117

Instagram HootSuite UGC Influencer 117

Buzz Marketing for Technology

DECEMBER 15, 2011

Imagine a company that has upscale retail locations around the United States receiving tens of thousands of customer visits. And if you understand what to do with your fan page, you can give it a new place in your owned media platforms. Is Sentiment Making Brands Stupid? What’s the point of the storefront? But only 0.2

Brands 275

Brands Repository Analysis Sentiment 275

Keyhole.co

JULY 31, 2023

Social media platforms help businesses to address customer queries, establish real-time engagement, and build stronger relationships. Starbucks is always mindful of the unique aspects of their retail business which helped them adopt an investigative approach to answer customer queries by asking targeted questions.

Examples 52

Examples Social Media Brands Issues 52

Ignite Social Media

JANUARY 25, 2018

Facebook is experimenting with letting brands study people’s posts and comments on the platform. Behaviors include everything from life events, payment and device preferences, and retail spending. Post sentiment- aggregated feelings about your topic. Bacon has an 84% positive sentiment. Post Trend Insights.

Facebook 107

Facebook Sample Samples Sentiment 107

Sprout Social

MARCH 8, 2021

A few weeks ago, the electronics retailer made headlines when its shares skyrocketed over the course of 24 hours. Our senior manager of content and communications created a GameStop listening topic in the Sprout platform and worked with our head of investor relations to analyze GME stock trends and themes in the social conversation.

Content 130

Content Trends How To Exercises 130

Sprout Social

APRIL 27, 2020

This may be due to the ongoing use of the platform as a way to quickly check news and spread useful public information for different regions’ lockdown and quarantine measures. Retail, consumer goods, and education sent messages also dropped, though less dramatically. Updates to Twitter times to post.

Engagement 145

Engagement Social Media Patterns Health Care 145

Sprout Social

MAY 8, 2023

As one of the fastest-growing entertainment platforms, TikTok showed it’s a powerhouse in the digital space. And with more and more businesses joining the platform, it’s important to know when is the best time to post on TikTok. hours per month on the platform, meaning there is an opportunity to engage with a consistent audience.

Tourism 109

Tourism Travel Education Engagement 109

Sprout Social

AUGUST 19, 2021

Social commerce features are emerging across many platforms, creating new opportunities for brands big and small. Social commerce is the buying and selling of goods or services directly within a social media platform. The best social commerce platforms to use in 2021. Now executives are all in on digital transformation. .

Examples 133

Examples Tips Patterns Instagram 133

Keyhole.co

JUNE 19, 2023

Social is anything but an entertainment platform. billion people are engaged in various social platforms. Catering to platforms like Facebook, Instagram, Twitter, LinkedIn, etc., It goes beyond just monitoring social media platforms for brand mentions and hashtags. Social media statistics show over 4.26

Social Media 52

Social Media UGC Content Loyalty 52

Twist Image

FEBRUARY 15, 2017

I was in Orlando this morning, presenting to the Retail Industry Leaders Association. I grabbed a coffee with an old friend, who is now running marketing for a major retailer in the United States. Back to where the retailer was before their predecessor took over? major retailer. retail award. retail industry.

Brands 63

Brands Retail Sentiment Review 63

Hootsuite

SEPTEMBER 16, 2022

In fact, there are chatbot platforms to help with just about every business need imaginable. Bestseller is the best retail chatbot example for customer service in bulk. The Dufresne Group, a premier Canadian home furnishing retailer, didn’t want to miss out on the sales opportunity. Need help managing customer service?

Examples 96

Examples FAQ Insurance Retail 96

Sprout Social

JUNE 7, 2022

Specific platforms have built a strong audience of investors, big and small. “Social media has become a key platform for investor relations professionals to gauge important conversations around their company and the broader market. Check it throughout your IPO to monitor real-time reactions and sentiment data.

Strategy 116

Strategy How To Hashtag Team 116

Sprout Social

NOVEMBER 19, 2020

Using Sprout’s Social Listening platform, we gathered insights from recent conversations about outdoor activities to learn which ones people are taking part in most, how they feel about these activities and what brands are doing in response.

Travel 121

Travel Sports Exercises Sentiment 121

Sprout Social

APRIL 19, 2022

They’d rather send a private message on social messaging platforms like WhatsApp , Messenger or Instagram DMs. You can hone-in on sentiment and customer feedback to determine how you can build—or strengthen—your conversational marketing strategy. In the Sprout platform, you have a global view of people reaching out to you.

Conversation 101

Conversation Strategy Social Media Marketing 101

Oktopost

JANUARY 12, 2021

B2C is a fluid, fast-paced transaction, with a relatively short sales cycle that relies primarily on retailers and mass-marketing campaigns to achieve commercial success. These clues can narrow your results, help discern sentiment, and track changes over time. How is B2B CX Different from B2C CX? Check-In Calls. Website Engagement.

B2B 101

B2B Marketing Metrics Survey 101

Sprout Social

OCTOBER 25, 2022

Combine positive brand sentiment with high brand recognition and you get fans. Sentiment summary measures how people are feeling about your brand and whether or not it’s trending positively. Fast food, retail, sports—those brands can get experimental. That is the power of brand awareness. Fans beget more fans.

Strategy 131

Strategy Brands Hubspot Survey 131

Idaconcpts

AUGUST 12, 2011

That sentiment has previously been echoed by Apple CEO Steve Jobs who released the memo “We’re living in a post-PC world”. Mr Shih also kindly points out “PCs are the base of the IT industry and tablet PCs are also developed from the base,” suggesting that future products will still need to go through a PC platform.

Apple 133

Apple iPad Sentiment Retail 133

Sprout Social

SEPTEMBER 2, 2021

In the world of retail, brands fall into one of two camps: those that embrace social media marketing as a critical component of their customer experience, and those that view it as a nice-to-have. For retailers, social media is more than an accessory, it’s a through-line for the customer experience.

Retail 99

Retail Social Media UGC How To 99

Keyhole.co

MAY 31, 2023

If you compare a year-old brand in clothing retail to that of Gap, which has been around for decades, your competitive benchmarking will fall short. With Keyhole, you can track profiles from top social media platforms like Facebook, Instagram, Twitter, LinkedIn, TikTok, and YouTube. Are they using different platforms or formats?

Social Media 52

Social Media Strategy How To Analysis 52

Sprout Social

FEBRUARY 8, 2021

Customers aren’t on every platform. Limiting yourself to only the ones you’re familiar with will only keep you going back to the same customers while ignoring those that speak out on other platforms. This is a common collection method for online retailers. VoC stage 2: Analysis.

Data 125

Data Survey How To Review 125

Pixlee

JULY 20, 2020

As some countries begin to open their retail establishments, brands have an opportunity to turn these one-time buyers into loyal customers. Although the platform is receiving backlash from some government officials, there’s no doubt that marketers need to pay attention to the creativity coming out of this channel.

Influencer 73

Influencer Trends Marketing Authentication 73

Pixlee

SEPTEMBER 29, 2020

It’s 37% in retail banking, while in the hospitality industry, an optimally engaged guest spends 46% more. 1 Likes, Comments, and Shares on Social Media Platforms. It’s no wonder that social media has become an essential platform for brands to showcase their products and services and interact with their audience.

Engagement 90

Engagement How To Metrics Loyalty 90