The Realtime Report

DECEMBER 4, 2012

A new study by IDG found that 44% of consumers said that “exposure to technology products in social media positively affects their likelihood of purchase.” How does social media affect consumers’ attitudes about technology products and brands? The study also revealed the efficacy of mobile ads.

Mobile 170

Mobile Research Products Survey 170

Adam Cohen

JULY 12, 2010

But those same companies need to leverage, not ignore, that insight available when fusing social media into the marketing mix they already have. People are the fuel behind social media, which is really just tools and tactics. Do they use social platforms and if so, how often and why?

Research 265

Research Social Media Marketing Retail 265

Hootsuite

JUNE 16, 2021

It’s the question that launched a thousand sleepless nights: “How often should I post to social media?”. Of course, there’s much, much more to a successful social media strategy than just posting the optimal number of times: it’s not a magic formula, let’s get that straight. On LinkedIn , post between 1 and 5 times a day.

Social Media 145

Social Media HootSuite Statistics Template 145

The Realtime Report

DECEMBER 6, 2012

adults to feel that social media sites are very important for finding information about news and current events, according to a new report from Scarborough Research. Mobile plays a significant role with this generation: 61% of millennials own smartphones. The November 2012 Scarborough Research report, “ OMG!

Mobile 178

Mobile Report Social Media Survey 178

The Realtime Report

MARCH 6, 2014

Today, mobile plays a huge part in our search to find the right movie and time. Here are some of the highlights: 1/3 of moviegoers buy tickets on mobile phones. 87% of moviegoers researched a movie on smartphones after seeing an ad for that movie in another medium. 41% of moviegoers have viewed trailers on smartphones.

Mobile 164

Mobile Film Statistics Advertising 164

The Realtime Report

JANUARY 7, 2014

In 2014, just under half (48%) of Western Europeans will access the internet via mobile phone (at least once per month), according to new research from eMarketer. Norway is currently well in the lead, with 57% of the population using mobile phones to access the web in 2013. By 2017 that number will rise to 66%.

Mobile 156

Mobile Statistics Reddit Social Networking 156

Webbiquity SMM

DECEMBER 10, 2013

Find these answers and many more in this compilation of 30 compelling content marketing statistics and facts. 57% of marketers say content marketing is their top external social priority this year. ” ( Social Media Today ). Which are under-used? How can marketers make their content marketing efforts more effective?

Statistics 207

Statistics B2B Content Marketing 207

The Realtime Report

DECEMBER 11, 2013

New research from comScore’s Data Mine reveals that while the majority of the digital consumers use both desktop and mobile devices, around one-third of consumers are visiting the top digital retail brands exclusively via mobile as of September 2013. How many retail apps are on your mobile phone? The solution?

Retail 173

Retail Mobile Sites comScore 173

The Realtime Report

DECEMBER 6, 2013

if you have additional updates, or a social network that you feel should be on the list. . Facebook Is Most Popular Mobile App [Survey]. Which app do you use most frequently on your mobile phone? Survey data came from a poll of 500 people in the US who activated a mobile phone between June-September 2013.

Social Networking 150

Social Networking Mobile Tumblr Facebook 150

Webbiquity SMM

FEBRUARY 13, 2018

According to Google Trends, social media marketing as a topic if search interest recently turned nine years old (or is about to turn 11 years old, depending on when you place its origin). We’re now long past the days of having to “sell” business executives on the value of social media for marketing.

Social Media 178

Social Media Marketing Hubspot Trends 178

Sprout Social

MAY 21, 2019

According to Pinterest statistics from the brand in 2018, about 80% of new sign ups came from outside the U.S. Combined with millennials’ tendency to research products on social before buying, brands have a strong opportunity to connect with their most interested and engaged audiences on the platform.

Statistics 111

Statistics Marketing Travel Buy 111

The Realtime Report

JULY 9, 2012

The majority of smartphone owners in Australia, China and Japan are accessing mobile social media at least monthly – and those in China are most likely to connect with social networks via mobile, according to Google’s Our Mobile Planet research. million, based on eMarketer estimates.

Mobile 156

Mobile Social Media Research Study 156

Harp Interactive

AUGUST 26, 2010

Highlights and Statistics of Social Media Usage by Brands. The following information is taken from a survey of 137 brand marketers and ad agency professionals that point to a significant investment in social media marketing programs in the next 12 months. Social media sites (i.e. Twitter) – 72% using.

Study 285

Study Social Media Survey Conference 285

Sprout Social

FEBRUARY 27, 2017

Right when you think you’re getting a grasp on your demographics, buyer habits and trends on social media , something new changes and turns your data into old news. That’s why it’s absolutely critical for any marketer to stay up to date on the newest social media statistics. Facebook Statistics.

Statistics 40

Statistics Social Media LinkedIn Instagram 40

Buffer Social

JANUARY 25, 2018

Social media is changing at a rapid pace. For example, the content format Stories was introduced on several major social media platforms slightly more than a year ago. To succeed on social media, it’s essential to stay ahead of the curve and understand the latest social media trends.

Social Media 111

Social Media Trends Report Survey 111

Convince & Convert

JUNE 25, 2013

Mobile marketing is the future. Any marketer, or marketing firm worth their weight in invoices knows that the key to future success is adapting to and optimizing for the mobile market. The following 7 statistics will give you an idea of just how big this is, and how much bigger it’ll be over the next few years.

Mobile 167

Mobile Retail Marketing Smart Phone 167

Webbiquity SMM

AUGUST 24, 2021

70% of YouTube video views are on mobile devices. Those are just a few of the social network-specific findings from the recently-released Digital 2021 Global Overview Report , compiled by We Are Social and Hootsuite. Facebook Facts and Statistics. An astounding 81% of Facebook users globally are mobile-only.

Social Networking 217

Social Networking HootSuite Advertising LinkedIn 217

agora pulse

DECEMBER 16, 2019

New to the world of social media marketing or just need to ensure you’ve got the basics down? Here’s your informative walk-through of social media marketing. Social media can be overwhelming at times. Each social media platform feels like it requires its own strategies, too.

Social Media Management 127

Social Media Management Social Media Hashtag Marketing 127

Oktopost

SEPTEMBER 13, 2022

Social media for financial services is a rapidly growing sector. Over 70% of that amount will be spent on mobile advertising – an increase of 13% to $13.9 Financial service companies that don’t have a social media presence risk being perceived as out-of-touch or even untrustworthy. billion in 2020.

Platform 84

Platform Social Media Insurance Education 84

Webbiquity SMM

JANUARY 2, 2013

With 92% of companies now incorporating social media into their marketing efforts, it’s no longer sufficient to just “be there” on social networks. What do buyers really want from social media marketers? 25 Social Media Facts and Statistics. e-Strategy Trends ). Visual.ly ).

Social Media 245

Social Media B2B Marketing SEO 245

Convince & Convert

MARCH 15, 2016

My good friends at Edison Research handled the data gathering for my new book, Hug Your Haters , and we discovered that customer service is being massively disrupted. The report is bursting with fascinating statistics, and not just about podcasts but also about online radio, streaming, social media, and beyond.

Statistics 60

Statistics Directory Research Study 60

Convince & Convert

SEPTEMBER 20, 2010

A comprehensive survey (1,753 respondents) released today by Edison Research, paints a fascinating picture of Twitter and its role in America’s social media ecosystem. Brand Interaction is a Major Part of Life on Twitter In addition to following brands, Twitter users research and engage with companies. population).

Social Media 159

Social Media Statistics Strategy Research 159

Webbiquity SMM

FEBRUARY 27, 2018

Here are four recommendations based on a dozen social networking stats and facts from recent research, customarily curated with a little alliteration. Social media is now the dominant channel for news coverage. Less than a quarter (24%) said they use social media to interact with businesses. MediaPost ).

Social Networking 223

Social Networking Tumblr Tips B2B 223

Webbiquity SMM

FEBRUARY 16, 2016

These changes are affecting tactics, budgets, messaging, and metrics as illustrated in the compilation of B2B marketing facts and statistics below. Here are five key takeaways from this research: Image credit: e_Strategy Trends. B2B marketing budgets are shifting to digital and social. Social media benefits are unclear.

B2B 110

B2B Social Media Marketing Survey 110

The Realtime Report

DECEMBER 27, 2012

Mobile advertising spending will total more than $4 billion by the end of 2012, according to eMarketer estimates. And new research by Millennial Media reveals that certain industries have seen tremendous growth (more than 400% year-over-year) in mobile advertising. Where were these mobile ads leading viewers?

Mobile 170

Mobile Automotive Sports Travel 170

The Realtime Report

FEBRUARY 28, 2014

social media (46%). social media (56% women vs. 35% men). a ‘selfie with friend’ And now for the juiciest statistics — respondents were asked which type of selfies they take the most: selfies with friends – 17%. Here are the top five most popular categories of smartphone use: email (65%).

Statistics 178

Statistics Survey Mobile Activities 178

Mindjumpers

DECEMBER 4, 2015

Our ever-growing global network of Local Social Media Managers around the world helps us ensure contextually relevant content through social listening, content production and response management. Statistics from Internet and Mobile Association Of India reveal the growing number of India’s population using social media.

Activities 100

Activities Social Media Film Mobile 100

Small Business Mavericks

OCTOBER 23, 2013

A set of holiday shopping statistics shared by Constant Contact illustrates the growing importance of social media for retailers, especially during the holiday shopping season. But, like always, many consumers still research products online and buy in brick and mortar stores. Many people now shop on Thanksgiving Day.

Social Media 101

Social Media Statistics Sample Samples 101

Convince & Convert

MAY 27, 2011

Social media is growing up fast. No longer a niche plaything of the digerati, social media is firmly entrenched as a societal game changer of historical importance. Data about how social media really works, who uses it and how, continues to surprise. 9 Surprising New Facts About Social Media in America.

Social Media 166

Social Media MySpace Statistics Social Networking 166

The Realtime Report

FEBRUARY 17, 2014

What percent of internet users engage in social networking in the U.S. Numbers released today from the Pew Research Center show that, out of a select group of countries, the U.S. internet users engage with social networking sites, that number is higher in Egypt (88% use social networks), Russia (86%) and Turkey (79%).

Social Networking 173

Social Networking Statistics Research Mobile 173

Sprout Social

MARCH 19, 2024

Sprout’s 2023 State of Social Media report confirms these advantages, with 9 out of 10 business leaders acknowledging the indispensable role of AI in enhancing market competitiveness, understanding customer preferences and driving innovation. At the same time, text analytics can monitor public concerns on social media.

Sentiment 111

Sentiment Banking Patterns Hotels 111

Convince & Convert

DECEMBER 29, 2011

Outstanding research from Tom Webster that debunks some common myths about social media. Social media is growing up fast. No longer a niche plaything of the digerati, social media is firmly entrenched as a societal game changer of historical importance. The Emergence of the Super Socials.

Social Media 166

Social Media MySpace Statistics Social Networking 166

Social Media Marketing

AUGUST 8, 2013

Why Bezos bought the Post , Facebook gets a CMO and starts bumping, time on digital surpasses TV, Facebook ads are undervalued, Vietnam outlaws sharing news on social sites, GE wants to put an end to press releases, the effect of tweets on TV ratings and more, it''s This Week in Social Media. And the gap is only going to widen.

Social Media 167

Social Media Nielsen Press Release News 167

The Realtime Report

JANUARY 21, 2014

Facebook, YouTube, Google+, Twitter and LinkedIn are still the most popular social networks worldwide, but Instagram is growing faster than any other social site, according to new research by GlobalWebIndex. The Facebook-owned image sharing social network increased its active user base by 23% in the last six months.

Social Networking 175

Social Networking Instagram Microblogging Statistics 175

The Realtime Report

MAY 28, 2014

Social media is prevalent among Chinese internet users ages 16-64; nearly 85% have a Qzone account (the most popular social network in China) and roughly half (50%) are monthly active users on the service.

Statistics 179

Statistics Social Networking Activities Mobile 179

The Realtime Report

AUGUST 16, 2021

With the advent of social media, the audience has become much sharper, smarter, and selective in choosing their product. Make use of video marketing: Use YouTube and social media to promote your products through knowledgeable advertisements, catering to the product use, product function, and product specifications.

Strategy 172

Strategy Marketing Guidelines Review 172

Convince & Convert

MAY 17, 2013

This week: From ExactTarget , a free white paper called “ 3 Truths Every CMO Needs to Know About Social Media and the Customer Experience “ From Expion , a case study about how H&R Block mobilized 90,000 tax professionals in social media using Expion to guide their activity. via Syncapse.

Social Media 161

Social Media Study Statistics Aggregator 161