Techipedia: Tamar Weinberg

JANUARY 5, 2010

Social Media: Measurement and ROI Measurement Strategies for 5 Social Media Goals (PR Communications): John Cass talks about the various goals you might get through social media and the various ways to measure these goals. Are We Too Worried with Finding the ROI of Social Media? Measuring Social Media ROI: Does Size Matter?

Marketing 265

Marketing SEO Journal Engineering 265

Convince & Convert

JULY 26, 2010

Unlike your blog, which is on an island, the Pitch is mobile and travels around to all the places you need it to – email, social networks, search engines, etc., That’s where the Pitch™ comes in. It enables a brand to share their story in it’s entirety and with context. Why Am I sharing This?

SEO 115

SEO Social Media Consultant Social CRM 115

Convince & Convert

FEBRUARY 5, 2010

Also, since you’re in the process of fixing up your blog I wanted to remind you that Mofuse is not doing justice to your mobile site – [link] I tried switching to Disqus but had lots of trouble importing my comments from WordPress, did you have any trouble with that? link] Adam Q.

Disqus 109

Disqus Social CRM Patterns Consultant 109

Oktopost

JUNE 9, 2020

How to Measure and Maximize Employee Advocacy ROI. By now you’re probably convinced that launching an employee advocacy program is one of the most cost-effective and ROI-positive things you can do for your B2B social media marketing. It will also enable you to grow a fruitful advocacy program that drives a positive ROI. “In

B2B 147

B2B Survey ROI Metrics 147

Convince & Convert

JUNE 24, 2010

I just ditched AT&T for T-Mobile. They'll have a rep respond to you right away, get your email addy, and do their best to resolve it. Next, go onto Twitter and bitch about AT&T. About $10 cheaper, a free phone that plays FM radio, and unlimited everything, including internet access.

Social Media 122

Social Media Strategy Social CRM MySpace 122

Convince & Convert

APRIL 28, 2010

Isolate Mobile Users The same way that a wallet chain indicate the owner loves Kings of Leon, mobile Internet use is a definitive marker for Mass Influentials. online population access the Internet from a mobile device. The next time you send an email, I would absolutely run a report showing opens and clicks by mobile device.

Social Media 150

Social Media Strategy Influencer Social CRM 150

Techipedia: Tamar Weinberg

MARCH 17, 2010

I remember sitting in an ROI webinar with New Marketing Labs’ Justin Levy , and he more or less skimmed through 5 or 6 different measuring tools like Grader, and of course, Google Analytics. It’s an imperative part of your job to not only control and monitor your company’s reputation, but to create it to begin with.

Communities 237

Communities Twitter Web 2.0 ROI 237

Convince & Convert

MAY 25, 2010

Which Are You Providing I see 17 online marketing services that small and medium agencies (especially PR-focused firms) could credibly offer clients, if they made the effort to build competency: Search Taxonomy Analysis Search Opportunity Audits Search Engine Optimization (not super duper hard core SEO, but intermediate level) Blogger Outreach Influencer (..)

Marketing 124

Marketing Social CRM Conference Social Media 124

Convince & Convert

AUGUST 10, 2010

Combine that with location and mobile data, and you get real-time smart agents that tell you whom you should approach in a restaurant to buy a drink. You're building your reputation through your customers. And companies with better reputation and buzz around them should (theoretically) do better than their competition.

Social CRM 135

Social CRM Influencer Klout Social Media 135

Rebekah Radice

APRIL 11, 2016

Where to begin, what to analyze, and what the value (and true ROI) is – no matter your industry. Just take a look at the statistics and you’ll see that no matter the age, demographic or industry – your audience is spending time on Pinterest. Here’s everything you need to know about the top 7 social networks.

Sites 114

Sites Social Media How To LinkedIn 114

Webbiquity SMM

FEBRUARY 7, 2011

ROI remains a contentious issue, but in at least a few areas best practices began to emerge. Discover the answers to these questions and more here in 55 of the best guides to social media strategies, tactics, tools and statistics of the past year. Social Media Metrics and ROI. The Maturation of Social Media ROI by Mashable.

Social Media 198

Social Media Tools Tips ROI 198

Sprout Social

OCTOBER 26, 2021

This might sound obvious, but you may be surprised by how many companies have slow, buggy application processes, or job portals that aren’t mobile-friendly. Company culture attracts the top 20% of candidates, meaning a strong reputation and positive online presence carries a lot of weight, particularly with passive job seekers.

Applications 110

Applications Cost Team LinkedIn 110

Kikolani

SEPTEMBER 10, 2010

How to build reputation with a blog: create value and be patient – a continuation of a great series on building reputation through blogging. 60 proven ways to increase your online marketing influence – great advice to strengthen your reputation. Personal Development / Productivity. Search Engines / SEO / Analytics.

Mashup 116

Mashup Resources WordPress Press Release 116

Webbiquity SMM

NOVEMBER 12, 2013

How do marketers separate hype from reality in mobile? General Social Media Marketing Facts and Statistics. An amazing statistic, given that nearly 20% of the adult U.S. General Marketing Facts and Statistics. Just 11% say social media is highly effective for lead gen, and 1% identify mobile marketing. eMarketer ).

Statistics 226

Statistics Social Media B2B Journal 226

Convince & Convert

JULY 28, 2010

Mater of fact that gets a standing ovation… But now I want to share it… Feel my pain… I have to leave my email to a browser… on a mobile device that could well spell a don't bother. By the way your post looks GREAT on a mobile device. This was another excellent post. link] jaybaer Thanks. I appreciate that.

Social Media 151

Social Media Strategy Consultant B2B 151

Convince & Convert

AUGUST 11, 2010

Fully virtual, fully mobile. [link] jaybaer So far, the scenery part has been a bit of a drag. But you're right, location is less of an issue now than ever before. In fact, my friend Mike is going 100% on the road. link] [link] jaybaer Thanks Linda. Great to see you on Saturday. I appreciate you being there.

Social Media 116

Social Media Strategy Travel Team 116

Webbiquity SMM

JANUARY 17, 2011

the sources below provide a vast wealth of data, statistics and research results, as well as a bit of interesting social media trivia. 10 Interesting Social Media Statistics by Jeff Bullas. Mobile internet activity is different, however, with the dominant share of time (42%) spent on email, and just 11% on social media.

Research 210

Research Social Media B2B Marketing 210

Convince & Convert

SEPTEMBER 8, 2010

Mobile is Critical MySpace was slow to adopt mobile technology, and the lack of MySpace in your pocket was part of what killed them. Further, mobile users actually spend more time on Facebook, not less. They recognize that the future is not in dot coms at all, but in deconstructing content and making it mobile and portable.

MySpace 138

MySpace Facebook Social CRM Consultant 138

Webbiquity SMM

AUGUST 5, 2013

of all marketers love blog posts about marketing statistics. Okay, that statistic was made up (though probably not far off the mark), but the social media and digital marketing facts and statistics below are real (or at least from generally reliable sources). Social Media Facts and Statistics. To that end, 94.7%

Statistics 214

Statistics Social Media B2B SEO 214

Convince & Convert

APRIL 13, 2010

Tagged as: apps , contests , dale carnegie , how to win friends and influence people , influences , iphone , mobile marketing , social media Did you enjoy this blog post? Alright, your turn. Who influenced you, and why? 10 books are up for grabs.

Social Media 113

Social Media Strategy Influencer Education 113

Convince & Convert

MAY 26, 2010

Let me hear about it: View Comments | Subscribe To This Blog | Sign Up For Our Newsletter Share This Post: Similar Posts That You Might Enjoy: Are You Growing Enough Voices Content Lessons Learned From 25 Popular Blog Posts Does Your Facebook Page Have a Pulse?

Social Media 136

Social Media Consultant Video Strategy 136

Kikolani

NOVEMBER 29, 2010

Her latest posts include The Personal ROI of Social Media , The Culture of Good Enough , and 20 Truths. Her blog, She Geeks , covers education, mobile, social media, web, and technology. Her blog, Digital Shenanigans , covers online reputation management, paid search, social media, and more. Follow her @ambercadabra on Twitter.

Blogger 168

Blogger SEO Consultant WordPress 168

Techipedia: Tamar Weinberg

MAY 5, 2010

How do I know if there’s ROI in Facebook? The EA Mobile Human Tetris project takes you to a Facebook application where everyone participates in a game of Tetris. I like the idea of a promotion for Facebook fans only in order to measure your ROI and link promo codes or specific promos to that page specifically.

Facebook 279

Facebook How To Marketing URL 279

Convince & Convert

APRIL 8, 2010

For now, I think it’s a highly mobile DVD player, game machine, Kindle, iPod, email appliance, and Web surfing device. But, iPad HD screen, color, and zoom make it better for magazines – and I can absolutely see education ( and mobile medicine) potential. What is it? I find Kindle to be easier and better as a book device.

iPad 138

iPad Content iPhone Wireless 138

Convince & Convert

SEPTEMBER 21, 2010

Lifetime statistics, cross-posting, multiple accounts, etc. Tracking Google Analytics No surprise, this is my primary statistical source for Convince & Convert. The real advantage of TubeMogul, however, is that you can get comparative statistics. Mobile access to the social Web is a virtual requirement to do it well.

Social Media 167

Social Media Strategy Consultant Tweetdeck 167

Convince & Convert

MARCH 16, 2010

Growth Is Slowing The true size of the Twitter audience is a bit tricky to pin down because 55% of its users do so via third party and mobile applications. Functionally, everything Twitter does, Facebook does just as well, with the exception of mobile usage. Check ( Facebook Lite ). Retweet-style sharing tools?

Social Media 125

Social Media Strategy Foursquare Social CRM 125

Kikolani

JUNE 4, 2010

25 free marketing resources – search tools, reputation monitoring, design, flowcharts, and more. 92 essential social media resources – a huge collection of Mashable’s social media articles for business, mobile, and tools. Blogging / Writing. Business / Career / Finance. Social Media.

Resources 127

Resources Mashup WordPress iPad 127

Convince & Convert

FEBRUARY 9, 2010

Narciso Tovar Big Noise Communications @Narciso17 [link] Clinton Bonner I always wondered what would happen if Mashable put out a headline like: “New Apple/Google 4G Super Smart Mobile is Coming!&# … and then the subsequent article explained to the actual readers that there is no such thing, and this was simply a test to see how many people (..)

Social Media 119

Social Media Strategy Survey Social CRM 119

Hootsuite

JULY 24, 2023

Your tool should help you track the effectiveness of your campaigns and prove your ROI. This will protect the brand’s online reputation and create a cohesive digital experience. Mobile app support There’s nothing worse than running into an unsolvable issue without access to customer support.

Real Estate 77

Real Estate Social Media Tools HootSuite 77

Convince & Convert

APRIL 7, 2010

Arm your manager with a mobile device and an email alert system: For the final question of the #socialmedia chat, we talked about tips for businesses looking to take advantage of Foursquare. If connecting with customers via mobile (Foursquare or otherwise) generates word of mouth that brings customers through the door, businesses will use it.

Foursquare 152

Foursquare Analysis Consultant Mobile 152

Convince & Convert

MARCH 2, 2010

Today, however, creating truly meaningful success metrics often requires a custom statistical hodge-podge that tries to tie together data points from across the social spectrum. It is Mobile on the radar? Social is obviously going to be a huge part moving forward, and I believe mobile will as well.

CoTweet 117

CoTweet CoTweet Analysis Consultant 117

Convince & Convert

AUGUST 25, 2010

Starbucks is not only offering free Wi-Fi in all stores come this fall, but also unveiling their Starbucks Digital Network that all in-store web and mobile users will have the opportunity to enjoy (it’s a partnership with Yahoo!). Why would Starbucks need their own digital network? What’s Next (Potentially)?

Facebook 145

Facebook Yahoo Collaboration Social CRM 145

Convince & Convert

SEPTEMBER 2, 2010

The ability to make or consume social media from an array of mobile devices increases the convenience factor (and the pressure on my wi-fi router) immensely. Hence, the ROI of social media. Life is so boring under those conditions. Spontaneity I love that I can interact with clients and friends at any time, from nearly any place.

Social Media 155

Social Media Strategy Consultant Social CRM 155

Convince & Convert

JUNE 23, 2010

As the ability to deliver these tasks via mobile meshes with geo-location technologies and intelligent advertising, this ‘C’ of the three C’s will truly blossom and become powerful for the brands that get it right. Next-generation crowdsourcing always recognizes effort via reward, social status, and incentives that are meaningful to the user.

Crowdsourcing 122

Crowdsourcing Social Media Strategy Construction 122

Razor Social

JANUARY 26, 2017

With the right tool, you’ll not only save time but also get better results over time and maximize your social media ROI. It’s awesome on both desktop and mobile. You can monitor your sender reputation with a tool such as SenderScore. Track Mobile Visitors. This is why it’s important to track mobile traffic.

Tools 40

Tools Tips Marketing WordPress 40

Convince & Convert

JUNE 16, 2010

And exceptional businesses are realizing tangible, meaningful outcomes using social media & mobile marketing. Whole Foods does this similarly with its mobile application when it suggests meals/shopping lists based on health needs — and even suggests meals for ingredients you already have.

Social Media 120

Social Media Strategy Mobile Consultant 120