Webbiquity SMM

NOVEMBER 12, 2012

Although the framework has been for the most part enthusiastically embraced (and dozens of people have downloaded the framework white paper ), a few people on Twitter questioned the need for a “new” marketing concept. Image credit: Ajax Union. Content Marketing.

AJAX 194

AJAX SEO Engineering Metrics 194

Pam Moore

MARCH 29, 2017

Do you feel as though you know the tactics and strategies yet are still struggling with how to align social media to your business for real results? Unfortunately many small business owners, entrepreneurs and even marketers working inside of larger organizations struggle with how to achieve measurable business results using social media.

Social Media 60

Social Media Small Business ROI Analysis 60

Hootsuite

MAY 31, 2023

Strategy advice Stuck on where to take your social media strategy next? Why not leverage ChatGPT for social media strategy ? Try using prompts like: Create a three-month social media strategy for an organic snack company. Repurposing content Looking to turn a white paper into an Instagram post?

Social Media 140

Social Media HootSuite How To URL 140

Webbiquity SMM

JANUARY 2, 2013

Find the answers to these questions and many, many more here in over 100 engaging and intriguing social, search, content, inbound, email, mobile and other marketing stats and facts from the past few months. e-Strategy Trends ). e-Strategy Trends ). 25 Social Media Facts and Statistics. Earnest Agency ). MediaPost ).

Social Media 245

Social Media B2B Marketing SEO 245

Pam Moore

SEPTEMBER 12, 2016

Take a listen to the 217th episode of the Social Zoom Factor to learn the “7 Step Success Strategy to Build a Pinterest for Business Plan!” Leverage the investment you have made in your mobile responsive blog or website by connecting with Pinterest’s highly mobile users? Generate more leads? SoundCloud.

ROI 60

ROI Social Networking Template Templates 60

Convince & Convert

OCTOBER 2, 2013

Make Mobile Your Top Channel Strategy. Well, today , online auctions are just 10 percent of its total business — its payment and mobile business is half the company. eBay is betting its entire future on mobile, and it’s winning. This means thinking mobile first as part of your channel strategy.

Crowdsourcing 131

Crowdsourcing Curata Mobile Content management systems 131

Convince & Convert

APRIL 18, 2013

Dorie Clark , Forbes contributor and author of Reinventing You , joins the Social Pros Podcast this week to discuss avoiding being pigeonholed in your current job, how to make a career change organically that will make sense, and accurately representing yourself in your personal brand.

Brands 134

Brands How To Social Media RSS 134

Hootsuite

SEPTEMBER 16, 2022

And the best part is that they’re available 24/7, so your digital strategy is always on. JennyBot was available on Slush’s website and mobile app. Source: Acquire White Paper. Mountain Dew took their marketing strategy to the next level through chatbots. L’Oréal’s HR workload reduction strategy.

Examples 96

Examples FAQ Insurance Retail 96

Convince & Convert

APRIL 26, 2013

This week: From ExactTarget , a free white paper called “ 3 Truths Every CMO Needs to Know About Social Media and the Customer Experience “ From Expion , a case study about how H&R Block mobilized 90,000 tax professionals in social media using Expion to guide their activity. This, they hope, keeps it authentic.

Authentication 137

Authentication Nielsen How To Case Study 137

Pam Moore

SEPTEMBER 9, 2020

Content that works like magic in the middle of the funnel include resources such as worksheets, templates, white papers, tutorial videos, and basically anything that engages and educates them. I speak and train across the globe and work with businesses of all sizes, from startups to franchise organizations to Fortune 10 brands.

Conversation 78

Conversation Template Templates Marketing 78

Socialmedia.biz

JULY 23, 2017

You can use this feature to feed content from trusted niche-relevant publications and co-marketing partner organizations as well. But the internal communication features aren’t robust enough, and while the “big three” social networks are likely to do the job for many organizations, others are looking to engage elsewhere as well.

LinkedIn 60

LinkedIn Analytics Metrics Feed 60

Socialmedia.biz

JULY 23, 2017

You can use this feature to feed content from trusted niche-relevant publications and co-marketing partner organizations as well. But the internal communication features aren’t robust enough, and while the “big three” social networks are likely to do the job for many organizations, others are looking to engage elsewhere as well.

LinkedIn 76

LinkedIn Analytics Metrics Social Networking 76

Buzz Marketing for Technology

JUNE 27, 2008

I look at what Tom actually wrote and I think he nicely captures some of the organizational obstacles that will have to be overcome for organizations to effectively use enterprise 2.0 Mobile Messaging 2.0. Mobile Phones. FAST White Paper. Find out more and download the paper today. RELATED POSTS. -

SocialText 100

SocialText News Sharepoint Web 2.0 100

Buzz Marketing for Technology

JUNE 27, 2008

Keynote Speaking/Strategy. « Keynote: building the networked professional firm | Main | Mobile social networking, meaning virtual networks bringing people physically together, will inevitably be a pervasive application » The information processing view of humanity. Ross Dawson.com: Keynote Speaker Strategy Leader.

Process 100

Process Web 2.0 Movable Type Collaboration 100

Bare Feet Studios

JANUARY 25, 2011

Mobile Interactivity and Smart Phone Apps. This info tells you about how they use their mobile devices and the type of interactivity they have already sought out. How are you managing mobile communication and customer support? What are your organization’s smart phone policies? Which ones do you use and why?

Social Media 52

Social Media Smart Phone Trends Policies 52

SalesChoice

FEBRUARY 8, 2017

A recent report issued by SalesForce confirmed that high performance sales organizations are 4x more likely to use predictive analytics. Their research also confirmed that: Sales organizations plan to increase their use of sales analytics 58% from 2015 to 2016. A Storyteller expert-discussing story attributes, (Source: [link] ).

Analytics 20

Analytics B2B Data Project 20

SalesChoice

JANUARY 12, 2017

In other words, 70% of B2B Sales professional time is spent in administrative overhead, (responding to emails, in putting data into administrative systems, contact management, customer relationship systems, billing and inventory management systems, internal meetings, answering /returning mobile calls, responding to text messages, etc.).

B2B 22

B2B Analytics Data Patterns 22

Laurel Papworth

MAY 14, 2010

Most of the projects came in for A leading manufacturer and marketer of major home appliances… or This company is one of the world’s most respected leaders in the premium alcoholic drinks business or better yet international humanitarian charitable organization. White Paper: Social Networking Primed To Go Mobile (0).

Crowdsourcing 94

Crowdsourcing Social Media Social Networking Project 94

Pam Moore

JUNE 14, 2017

Digital marketers want us to watch their Facebook Live and YouTube videos, listen to their podcast, read their blog, follow them on Instagram, connect with them on LinkedIn, download their white papers and the list goes on. Give us a shout and let's get a custom workshop schedule for your organization. Resources mentioned: .

Training 166

Training Authentication Social Networking Resources 166

Convince & Convert

MARCH 4, 2016

Thanks to technological advances such as the widespread adoption of mobile internet access, the average human now has a shorter attention span than a goldfish , which makes visual content even more essential for capturing people’s attention. Go through your old blog posts , presentations, and white papers. Repurpose Old Content.

Marketing 60

Marketing Statistics Directory Data 60

Oktopost

OCTOBER 26, 2020

Sadly enough, even though social selling is proven to increase company revenue by upwards of 16% , 3 in 4 sales reps don’t implement the strategy. To execute an effective B2B social media marketing strategy , you need the right set of tools to organize it all. But who likes a challenge more than a B2B marketer?

Social Media Management 160

Social Media Management Social Media Tools Hubspot 160

Buffer Social

NOVEMBER 30, 2016

” is a massive open online course (MOOC) for business owners, executives, and marketing professionals who want to significantly improve their abilities to grow their social media strategy using effective, proven methodologies. Monitoring strategies for Facebook, Twitter, and more. Created by : Eric Schwartzman. — 8.

Class 40

Class Skills Social Media Marketing 40

Social Media Strategery

MARCH 10, 2009

practice, working with clients across the public sector to integrate social media strategies and tactics into their organizational strategies. It’s accomplished through a combination of communication vehicles – blogs, meetings, studies, white papers, presentations, etc. The Whole. : The Whole.

Blogger 81

Blogger Gov 2.0 Policies Survey 81

Buzz Marketing for Technology

JUNE 27, 2008

White Papers |. Personal IT Organization Enterprise Partner/Vendor. IT Organization. Are you involved in setting the direction for your companys IT budget or strategy? ); ); ); ); ); } document.write( ); if (document.getElementById(dclk1231)) { document.getElementById(dclk1231).src src = [link]. }. Webcasts |.

Wireless 100

Wireless RFP Web 2.0 Microsoft 100

Pam Moore

DECEMBER 11, 2016

If you are responsible for content marketing in your organization you know the importance of proper planning, organization, work flows and structure of content. 94% of B2B marketers use LinkedIn as part of their content strategy. 53% of email are opened on mobile devices (campaign monitor). Content Marketing Institute).

Template 167

Template Templates Content NewsCred 167

Oktopost

JUNE 9, 2020

And the best part is, employee advocacy organically emerges from the bottom-up, where up to half of your employees already actively post company-related content , pictures or videos on social media. A wider reach means more opportunity to engage your audiences and eventually generate leads from social media through organic content.

B2B 145

B2B Survey ROI Metrics 145

Hootsuite

JULY 24, 2019

2) Those RSVPs create additional organic exposure on friends’ feeds. (3) The square video format works well for both mobile and desktop News Feeds. Since Collection ads are a mobile-only format, Forgotten Tribes ’ vertical video makes the best use of screen space. Snag Tights. What’s great about this ad. Forgotten Tribes.

Examples 112

Examples Campaign Facebook UGC 112

Convince & Convert

OCTOBER 22, 2013

Growth in branded keyword volume from organic search. He wrote Crap: The Content Marketing Deluge and the B2B Content Marketing Strategy Checklist. A fantastic piece of content that breaks through and resonates with people can make up for a lot of bad strategy and weak promotion. Immediate conversion events. Doug Kessler.

Strategy 150

Strategy BuzzStream Content Brands 150

Mindjumpers

JULY 4, 2012

This is probably also why Facebook has just added mobile reach data to their insights, and you can read more about this in tomorrow’s post on our blog. Use paid and organic marketing on Facebook to influence the conversion actions that drive your business. Make sure it is an integrated part of your marketing strategy too.

Statistics 229

Statistics Hubspot Marketing Mobile 229

Convince & Convert

FEBRUARY 15, 2012

Bricks are larger content productions such as research reports, events, white papers, video series, mobile apps, etc. Your organization may have research to support that there is a demand for a specific piece of content within a particular medium. Defining Bricks & Feathers. Opportunity Cost. Best of Both Worlds?

Content 151

Content Marketing Insurance Metrics 151

Webbiquity SMM

APRIL 23, 2013

Patricia Redsicker presents six strategies content marketers need to embrace in order to address the information needs and wants of digital natives–those born “between the mid-1970s and the late 1990s, (who) have grown up during our current golden age of digital technology. What sources are driving the most traffic?

Content 223

Content Tips Marketing B2B 223

Convince & Convert

JULY 13, 2012

You go to a site and it’s like, “don’t forget to Like us to download the white paper.” It’s just the size of the organization I think. Because I’m always trying to push the organization that way as well. Shawn, you did some great stuff on the mobile side, when you were at Nationwide.

Banking 113

Banking Mobile Team Social Media 113

Your Escape From 9 to 5

JULY 8, 2022

YouTube videos, white papers, podcasts? It improves your SEO (Search engine optimisation) for your blog and this drives “organic” search engine traffic when you are found in search results. Social Email Search Mobile. Mobile is not a distribution network but it is a platform that needs special attention.

eBook 52

eBook How To Smart Phone Engineering 52

Convince & Convert

JUNE 12, 2013

I was watching a video where one content marketing evangelist went through the strategy and creation of content in great detail , but completely ignored the importance of promoting content. The White Paper is in his briefcase. This is a good strategy because: More people get exposed to your ideas, your brand, and your content.

BuzzStream 150

BuzzStream Content Metadata Reddit 150

Writtent Blog

JULY 18, 2013

Way back in 1998, Communications Professor Mitchell Stephens predicted the rise of images and video, writing “moving images use our senses more effectively than do black lines of type, stacked on white papers.” It’s never mattered more to incorporate multimedia elements in your marketing strategy. Her recommendation?

Content 95

Content Marketing Meme Hubspot 95

Webbiquity SMM

DECEMBER 19, 2017

The predictions ranged from honing content marketing strategy (popular) to sales-marketing alignment (a bit old?) It’s popular, easy to consume, mobile friendly, and with Facebook and now even LinkedIn pushing it, video (five votes) will continue to play an expanding role in B2B content marketing. Content Focus Trends.

B2B 293

B2B Trends Analysis Marketing 293

Rebekah Radice

MAY 24, 2017

Get a copy of my NEW BOOK on Amazon and create a social media strategy that works today! Let’s break down several different forms of content and then I’ll share a quick strategy to increase engagement. White papers. Need a better #socialmedia strategy? They have a social media plan in place! order_box].

Social Media 148

Social Media How To Analytics Types 148