Sprout Social

MARCH 12, 2024

A proof point that illustrates what many social marketers already know: Presidential elections make social media a hard place to navigate, even if your brand isn’t inherently political. Social listening isn’t just relevant for this year’s upcoming US presidential election. Check out our communications plan templates and webinar.

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Social Media Strategies Summit

FEBRUARY 8, 2023

Read on to learn: Why you should create graphic templates for your team What it means to design for mobile How to more efficiently prepare your content calendar Why there is no actual “best time to post” Why you should be doing more than just answering your DMs Why engagement rate is a superior metric 1.

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Social Media Google Tips Template 200

Sprout Social

AUGUST 5, 2020

Rather than look at your upcoming PTO as the source of endless to-do list, we’ve broken down the process into ten simple steps. We’ve also translated these steps into a template you can use to easily boil down the essential info for your coworkers here: Download PTO Template.

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Template Templates Project Social Media Management 96

Social Media Strategies Summit

FEBRUARY 27, 2024

Create Templated Responses Speed is of the essence when answering negative comments, with 44% of US consumers — and 46% of consumers globally — expecting to receive a response to social media questions or complaints within an hour. Sign up for one of our upcoming social media conferences. Image source That’s a tough task.

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Social Media Tips Guidelines Policies 179

Keyhole.co

JANUARY 20, 2024

As any small business owner knows, marketing can be pricey. Big businesses can throw massive budgets at expensive marketing strategies, but small businesses just don’t have that luxury. So how can a small business create an achievable marketing strategy that gets results? The answer is Facebook marketing.

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Small Business Engagement Strategy Facebook 100

Writtent Blog

NOVEMBER 26, 2023

So you’ve decided to pursue content marketing and started a blog for your business. If you provide content services for your clients in addition to your own content marketing objectives, it’s even worse. What are your content marketing goals? These handy tracking tools can be as simple or as complex as you want.

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How To Press Release Template Templates 98

Sprout Social

DECEMBER 7, 2021

Over the past year, social has increased its influence on trends , industries and even markets. So who better to predict the future of social media marketing than the people behind the profiles? Here are their predictions on what’s in store for the future of social media marketing in 2022. pic.twitter.com/24wbujWXhe.

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Social Media Marketing Social Media Management Trends 145

Later

FEBRUARY 24, 2019

We’ll also be sharing free social media reporting templates to help you track your own social media analytics: Best Practices for Building Your Social Media Report. As a social media marketer, you’re probably used to seeing numbers and metrics flood your screen on a daily basis. But how do you make sense of all of it?

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Template Templates Report Social Media 82

Sprout Social

JUNE 28, 2023

For today’s marketing teams, it’s nearly impossible to do your work and stay agile without marketing automation. There has never been more customer, competitor or industry data available to marketing teams. In this article, we’ll walk through what marketing automation is, how and why to use it and examples of tools.

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Team Hubspot Marketing SMS 107

Jon Loomer

JULY 23, 2019

” The Art and Science of Movie Marketing. Discover Growth: Facebook Marketing Solutions for Direct Response. Global Ecommerce Market -– Facebook for Ecommerce Industries. Includes a downloadable guide called “Drive Sales with Facebook: The Guide for Retail Marketers.” Facebook Business for Gaming. Lead Ads Playbook.

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Social Media Strategies Summit

DECEMBER 7, 2018

For years, marketers have debated the benefits of social media versus email marketing. According to the Marketing Rule of 7 , consumers need to “hear” a message at least 7 times before taking the desired action. 80% of marketers report that increasing brand awareness is their number one goal for using social media.

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Social Media UGC Marketing Discount 105

Sprout Social

MAY 18, 2023

Create post templates If you’re constantly scrambling for new post ideas , try turning your best performing posts into templates. On TikTok, Paramount+ uses a slightly different formula, while maintaining their templated approach. Take a cue from Paramount+ by creating your own post templates.

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Social Media Template Templates Skills 124

Hootsuite

SEPTEMBER 9, 2020

YouTube marketing is often overlooked by social media marketers. Either way, there are countless marketing opportunities on YouTube—especially if your audience is on the platform and your competitors aren’t. But with more than 500 hours of video uploaded every minute, effective YouTube marketing is easier said than done.

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Social Media Strategies Summit

JANUARY 12, 2023

Higher education social media marketers face unique challenges. We gathered five leading higher ed social media marketers to discuss how to manage social accounts across an institution’s various departments. There’s no shortage of tools to support marketing collaboration , from project management platforms to file-sharing software.

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Collaboration How To Education Team 224

Ignite Social Media

NOVEMBER 23, 2020

This past year many marketers struggled with their social media advertising efforts. From the pandemic to the election to the upcoming holiday season, CPMs have been largely unpredictable. 2020 was a unique year for social media marketing, but the state of social ad buying specifically had some interesting points we want to address.

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Advertising Social Media Tips B2B 187

Keyhole.co

OCTOBER 28, 2023

Showcase the upcoming launches You can use Instagram carousels to give your audience a peek into your upcoming product. For example, streaming giant Netflix frequently posts carousels to showcase its upcoming releases. They are also a very cost-effective form of social media marketing.

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Hootsuite

APRIL 25, 2024

In the dog-eat-dog world of social media content, many marketers and creators will do anything to stay ahead. Bonus: Download our free, customizable social media calendar template to easily plan and schedule all your content in advance. This can help inform strategic decisions and optimize marketing efforts.

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Curation Social Media Management Tools Social Media 88

Keyhole.co

OCTOBER 1, 2020

For business owners and marketers, this is the perfect time to start planning your holiday marketing campaigns so that you can make the most of it. At the same time, it may be easy to shy away from planning your holiday marketing campaign because there’s so much involved in the process. Holiday Marketing Means More Competition.

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Campaign Marketing How To Discount 104

Kikolani

JANUARY 20, 2011

Great advice which I have taken into account for my upcoming 2 week break (see more under the Fetching Friday Notice section). How to learn list building and email marketing from the experts – a reverse engineering approach that will give you expert insight for free. Making Money Online / Online Business.

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SocMed Sean

JULY 9, 2018

Now more than ever there are many aspects of your social media marketing you should continuously monitor, from ROI to algorithm updates and recent feature releases. Marketers have to combine the online and offline effects of their strategies while staying online and completing everyday to-dos.

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Social Media Management Social Media ROI Press Release 176

Hootsuite

MAY 31, 2023

Here’s how you can get started with ChatGPT for social media marketing. Start free 30-day trial How to use ChatGPT for social media marketing ChatGPT and social media go together like peanut butter and jam. Create five templated responses that answer the following frequently asked questions: [INSERT FAQ]. ChatGPT can help.

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Social Media HootSuite How To URL 140

The Social Media Incubator

MAY 18, 2012

The Social Media Incubator prepares for Zenith Social Media Conference in Duluth this upcoming Wednesday, May 23. Some of the topics will address the latest in the social media industry including: Facebook Marketing, Killer Social Ads, Combining Social Media & PR, the Mobile Revolution, Reputation Monitoring Online and Social Media Law.

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Rebekah Radice

DECEMBER 14, 2015

Because no matter what you’ve heard, Facebook is still a powerful marketing tool. It can help you take your business marketing to the next level (IF you have a smart Facebook strategy in place). 5 Facebook Marketing Techniques to Get Your Page Seen. But don’t just stop there. Scalable Social Media. Brendon Burchard.

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Facebook Marketing Upcoming Tips 114

Hootsuite

NOVEMBER 25, 2015

According to a McKinsey Study , marketing-inspired word-of-mouth generates more than twice the sales of paid advertising and customers have a 37 percent higher retention rate. For every dollar spent on influencer marketing , marketers see a $6.50 However, finding the right influencer marketing tools can be a major challenge.

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Influencer Tools Marketing Klout 76

Buffer Social

MAY 22, 2017

When I first started diving into Facebook marketing for business I was happy to simply send out an error-free post. But with each new post came new learnings about Facebook marketing best-practices until it came to a point where I could explore all of the useful features that Facebook has to offer. No poorly-cropped images? SoundCloud.

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Features Facebook Marketing Template 112

Sprout Social

NOVEMBER 28, 2022

Creating a countdown leading up to an upcoming product drop or announcement builds serious hype. Besides taking customers along on the photography journey, this Story highlights upcoming products in a non-promotional way—chef’s kiss. Creating custom layouts and templates can bring your Stories to life, and add a little extra branding.

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Instagram Engagement Brands Avatar 124

Buffer Social

MAY 22, 2017

When I first started diving into Facebook marketing for business I was happy to simply send out an error-free post. But with each new post came new learnings about Facebook marketing best-practices until it came to a point where I could explore all of the useful features that Facebook has to offer. No poorly-cropped images? SoundCloud.

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Features Facebook Marketing Template 108

Social Media Strategies Summit

SEPTEMBER 14, 2023

Marketers spend up to 20 hours a month on content ideation. First off, our panel considered just why content ideation plays such a vital role in the life of a social media marketer. Rachel Karten echoes Mitchell’s sentiment that for social media marketers, brainstorming isn’t only about coming up with off-the-cuff post ideas.

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Sprout Social

OCTOBER 11, 2022

Advocacy programs help social marketers extend their brand’s reach beyond their bandwidth—without additional paid spend. More than two-thirds (68%) of marketers report their organization already has an advocacy program. As one marketer said, “You need a lot of content to support a program. Templates and tools.

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Strategy Content Curation Press Release 130

Sprout Social

NOVEMBER 11, 2021

Marketing teams depend on an ecosystem of tools everyday. The social media market is saturated with different integrations, which is why Sprout is thoughtful about our approach. Scenario: A user messages you on LinkedIn about an upcoming conference your company is hosting. How to remove digital silos in an ecosystem of tools .

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Social Media Management Social Media Platform Review 118

Sprout Social

FEBRUARY 5, 2019

This sort of line has been popular among marketers over the past couple of years. While chatbots for marketing were once seen as uncharted territory, more and more brands are getting on board with bots. 11 effective chatbot marketing examples. “The bots are coming.”. But is that reality finally coming to fruition? Hello Fresh.

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Examples Strategy Marketing Discount 110

agora pulse

JULY 8, 2020

But have you focused on Instagram marketing? In this article, I’m looking at Instagram marketing essentials, my best agency hacks, and the brands that are winning. Instagram Marketing: Why All the Fuss? If your current marketing strategy doesn’t include Instagram, you might be wondering what all the fuss is about.

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Instagram Tips Marketing Hashtag 109

Ignite Social Media

JULY 27, 2020

Here are a few key stats to keep in mind before diving into the LinkedIn Insight Tag: It’s projected that more than half of marketers will leverage LinkedIn for marketing and advertising by 2021 (excludes companies that use it strictly for recruiting). Here are links to the matched lists templates: Company List Contact List.

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LinkedIn Advertising URL Campaign 177

Sprout Social

JANUARY 19, 2021

Through all the ups and downs, brands wrestled with how they could—and should—pivot their marketing strategies to stay connected with their customers. Social data helps marketers stay on top of cultural trends and gain a deeper understanding of their audiences. What emerged for many was a new appreciation for the power of social media.

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Data Sentiment API Analysis 93

Convince & Convert

NOVEMBER 30, 2023

It’s likely that you have one, if not many, marketing innovation projects underway, with deadlines ranging from yesterday (ugh) into the coming year. This is the “diving into doing” part that so many teams are already good at, pulling together the cross-functional team and starting to map out a solution that meets the objective.

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Project Collaboration Buy Team 127

agora pulse

MARCH 12, 2020

Stories is considered one of the most effective types of marketing content by 73% of influencers. Adding Stories to your content marketing strategy means boosting your content production. As a content marketer, you already have a lot on your plate. Stories keep your users engaged and encourage brand lift recall. In Conclusion.

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Instagram Tips Template Templates 98

Jon Loomer

APRIL 24, 2019

This is a huge development because Facebook pixel events aren’t fully utilized by marketers as they should be. How can events benefit your marketing? Let’s break down a few of the primary ways… [Learn more about how to master the Facebook pixel for 2019 in my upcoming training. SIGN UP HERE. ].

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