Sprout Social

AUGUST 5, 2020

Rather than look at your upcoming PTO as the source of endless to-do list, we’ve broken down the process into ten simple steps. We’ve also translated these steps into a template you can use to easily boil down the essential info for your coworkers here: Download PTO Template.

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Template Templates Project Social Media Management 91

Sprout Social

DECEMBER 7, 2021

Over the past year, social has increased its influence on trends , industries and even markets. As its impacts continue to grow, social media managers have taken their roles in new and innovative directions. So who better to predict the future of social media marketing than the people behind the profiles?

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Social Media Strategies Summit

JANUARY 12, 2023

Higher education social media marketers face unique challenges. Far from managing accounts for one or two brands and sub-brands, they might be responsible for managing social media profiles across dozens — or even hundreds — of different departments. You can’t do it all alone.

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Sprout Social

JUNE 28, 2023

For today’s marketing teams, it’s nearly impossible to do your work and stay agile without marketing automation. There has never been more customer, competitor or industry data available to marketing teams. In this article, we’ll walk through what marketing automation is, how and why to use it and examples of tools.

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Hootsuite

MAY 31, 2023

Are you ready to tap into ChatGPT social media success? Social media managers have suffered too long with tedious, manual tasks. Luckily, ChatGPT, a conversational artificial intelligence (AI) tool that generates human-like content, promises to make social media success more attainable.

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Later

FEBRUARY 24, 2019

In this blog post, we’ll take you step-by-step through building your own social media report, with real examples. We’ll also be sharing free social media reporting templates to help you track your own social media analytics: Best Practices for Building Your Social Media Report.

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Template Templates Report Social Media 82

Social Media Strategies Summit

SEPTEMBER 14, 2023

Marketers spend up to 20 hours a month on content ideation. First off, our panel considered just why content ideation plays such a vital role in the life of a social media marketer. Social media marketers have an eye-watering amount of data at their fingertips.

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Hootsuite

NOVEMBER 25, 2015

It will help you reach a wider audience, target ideal customers, and create more trust between you and your social following. According to a McKinsey Study , marketing-inspired word-of-mouth generates more than twice the sales of paid advertising and customers have a 37 percent higher retention rate. DATE: Wednesday, December 2, 2015.

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Influencer Tools Marketing Klout 76

Buffer Social

SEPTEMBER 20, 2023

This is a thought that pops up many times throughout the day while I’m working as the Social Media Manager at Buffer. A Daily, Weekly, Monthly Social Media Management Checklist We’ve found before that social media managers have a full-time schedule getting all their many tasks accomplished.

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Hootsuite

FEBRUARY 16, 2021

For this article we quizzed the Hootsuite customer success team—people who spend their days deep in the gears of everyone’s favourite dashboard—about what little-known, under-appreciated features they pass on to social media managers day in and day out. Source free photos & crop them to social network dimensions.

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Sprout Social

NOVEMBER 28, 2022

Creating a countdown leading up to an upcoming product drop or announcement builds serious hype. Besides taking customers along on the photography journey, this Story highlights upcoming products in a non-promotional way—chef’s kiss. Throwback Thursdays have been around since the early days of social media. Include pets.

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agora pulse

MARCH 12, 2020

Stories is considered one of the most effective types of marketing content by 73% of influencers. Adding Stories to your content marketing strategy means boosting your content production. Related post: Instagram 101: What Every Smart Social Media Manager Needs to Know. Why You Want to Storyboard Your Stories .

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Sprout Social

JANUARY 19, 2021

Through all the ups and downs, brands wrestled with how they could—and should—pivot their marketing strategies to stay connected with their customers. What emerged for many was a new appreciation for the power of social media. Understanding brand health on social helps you understand: How consumers feel about your brand.

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Hootsuite

NOVEMBER 25, 2015

It will help you reach a wider audience, target ideal customers, and create more trust between you and your social following. According to a McKinsey Study , marketing-inspired word-of-mouth generates more than twice the sales of paid advertising and customers have a 37 percent higher retention rate. DATE: Wednesday, December 2, 2015.

Influencer 40

Influencer Tools Marketing Klout 40

agora pulse

JANUARY 23, 2018

As Instagram continues to grow in popularity, many social media managers are working to find good things to post on Instagram. Your content on Instagram, like any other social media platform, will partly depend on who your audience is, and what your product or service is. Previews of upcoming products or events.

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Sprout Social

APRIL 26, 2023

But ramping up your content and LinkedIn marketing strategy on the platform will inevitably lead to questions in the effort to get it right. As marketers rethink their LinkedIn content strategy, these questions are surfacing more and more. This content explosion isn’t imagined. Why put the link in comments in LinkedIn posts?

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Sprout Social

JANUARY 19, 2022

Dive deeper below, then download our product launch checklist template to ensure you’re ready to say, “We have lift-off.”. Sprout Social’s Listening tool , for example, scours social media for comments and posts related to your product, market and competitors based on keywords you set. Set your launch goals.

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Products Social Media FAQ Sentiment 128

Hootsuite

FEBRUARY 2, 2022

You’re not the only social media manager who’s stuck. Then, you can plan your LinkedIn marketing strategy in advance, create your LinkedIn posts and company page updates when it suits you, and schedule them to post at the time when your audience is most likely to engage. It’s actually pretty simple to do.

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Buffer Social

OCTOBER 6, 2019

Storytelling has always been a key part of marketing, and features like Instagram Stories are empowering us marketers to tell better and deeper stories about our brands. Give sneak previews of your upcoming products or launch them through Instagram Stories. Hat tip to Amanda Tessier for this one!). Company retreats.

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Hootsuite

FEBRUARY 5, 2020

This guide will teach you how to conduct your own, but first… Bonus: Get a free, customizable competitive analysis template to easily size up the competition and identify opportunities for your brand to pull ahead. We’ve broken the process of conducting a competitive analysis on social media into four steps that will work for any brand.

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Hootsuite

JANUARY 10, 2024

And while some people are worried that the robots are here to take our jobs, we’re convinced they’re here to help us do our jobs better —especially when it comes to AI marketing tools. If you are a small team or solopreneur wanting to scale your reach and analytics capability, AI marketing tools can be a game-changer.

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Social Media Strategies Summit

FEBRUARY 8, 2023

The internet is packed with advice for social media managers. The trouble is, only some of those articles consider the unique challenges faced by higher ed social media teams. You might have a small team, serious time constraints, and dozens of accounts to manage.

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Social Media Google Tips Template 200

Hootsuite

JULY 25, 2023

Have you been using ChatGPT prompts for marketing? ChatGPT helps marketers brainstorm ideas faster, make decisions quicker, and increase productivity within their day-to-day workflow. That’s why we’ve compiled a list of the best ChatGPT prompts for marketers. Explain the marketing segments for [INSERT INDUSTRY].

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Sprout Social

JULY 11, 2022

Yet while 51% of consumers expect YouTube to be one of the platforms they use the most in the next year, only 35% of marketers say the same. But you can customize and include up to 12 sections, including playlists, upcoming and past livestreams and more. Sprout Social. Channel description. Here are a few to check out.

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YouTube How To Analytics Metrics 88

Hootsuite

OCTOBER 12, 2023

Minute 3-8: Analyze your findings Your next five minutes of managing business social media accounts involves analyzing your findings. Doing this will help you fine-tune your social listening process and marketing efforts. Or, maybe they’ll inspire content for your next marketing campaign.

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Hootsuite

OCTOBER 30, 2023

The best social media content calendar tools integrate directly with the social media platforms so your content posts automatically once you place it in the calendar at the time you choose. Keep reading to find the best tool for your needs and learn how use a social media calendar to save time.

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Hootsuite

MAY 23, 2023

Cheesy jokes aside, this list of digital content creation tools is a must-have for your digital marketing toolbox. You’ll find a range of solutions, from the nuts and bolts that solopreneurs and small marketing teams need to the heavy-duty equipment that keeps large corporations running smoothly. That was the last tool joke.

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Tools HootSuite Content Meme 107

Buffer Social

FEBRUARY 8, 2017

From planning and editing to posting and engaging with your followers, there’s a lot on your plate when it comes to Instagram marketing. In this post, there we’re sharing nine time-saving Instagram marketing tips to help you achieve incredible results with less time and effort. Let’s get started.

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Hootsuite

APRIL 11, 2023

You might also want to keep an eye out for new products, services, or marketing approaches within your niche. On the social media front, keep an eye on this blog and the Hootsuite social media channels to be the first to know about new developments that might present opportunities for your brand.

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Sprout Social

OCTOBER 19, 2016

Here are some of the top benefits of social media contests. Social Media Engagement. With engagement being one of the most critical metrics for social media marketers, contests make a lot of sense. In addition to getting more engagement, social media contests are also a great form of lead generation.

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Social Media How To Directory UGC 40

ProBlogger

NOVEMBER 3, 2012

My decision to launch the blog fit well with my background, since I work as a journalist and a social media manager. It involved truly marketing my own business, building readership (not just benefiting from a standard readership that I’m used to through the magazines I write for), and developing my brand. And it worked.

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Products eBook Newsletter Consultant 41

Sprout Social

AUGUST 29, 2022

Content creator vs social media manager: what’s the difference? While there certainly is overlap between social media content creators and social media managers, they’re not one and the same. Content creation is one of many responsibilities a social media manager might take on.

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Social Media Strategies Summit

JANUARY 26, 2023

A great example is “ Become a Social Media Manager – With Rachel Pedersen. You’re a social media manager. You’re just becoming a social media manager. Below is a template for outreach. Ready to revitalize your social media community strategy?

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Groups Groups Communities Engagement 237

Hootsuite

JULY 11, 2022

And if you’re trying to juggle several social media accounts or do any real photo editing, your phone just ain’t gonna cut it. Luckily, there are several Instagram tools for PC that make a social media manager’s job a whole lot easier. Looking to create snazzy infographics for social media?

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Instagram Tools HootSuite Template 94

Sprout Social

DECEMBER 20, 2023

According to The Sprout Social Index™ , 81% of marketers already say AI has had a positive impact on their work. Between new platforms and new innovations, there’s a lot keeping marketers on their toes—and their schedules full. Hootsuite is a major player in the social media marketing platform space.

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Hootsuite

OCTOBER 26, 2021

To design a page that hooks, check out these free YouTube channel art templates , and make sure you: Complete your Channel description (a.k.a. A content calendar, or social media calendar, is an overview of your upcoming social media posts. the About section). Use consistent branding. Try it for Free.

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Hootsuite

JULY 3, 2019

Bonus: Unlock our free, customizable Instagram storyboard template to save time and plan all your Stories content in advance. Bonus: Unlock our free, customizable Instagram storyboard template to save time and plan all your Stories content in advance. Get the template now! An upcoming sale. Let’s jump in. Source: @ramit.

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Instagram Engagement HootSuite Hashtag 111