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Socialympics: How Social Media and Blogging Has Boosted Sports Media

Convince & Convert

Sports have been played, enjoyed by spectators and covered by the media since well before the advent of smartphones and social media. But it’s no question that the development of social platforms has changed how we play, enjoy and cover sports. Twitter is the new sports ticker. Facebook is the new hub for fans.

Sports 133
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8 Black Marketers Who Are Making Their Mark on the Industry

Likeable

Here are some innovative, trailblazing marketers who continue to inspire us with the work they’re doing for their companies and for the world. When it comes to the brand’s marketing, Smalls-Worthington says their approach is “multi-touch.” Prior to that, she led social marketing at both MGM Resorts and Yahoo!

Industry 134
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19 Twitter Best Practices That Show the Real You

Ari Herzog

You may not know I curate a Twitter list that includes over 300 social media managers and marketing professionals at some of the world’s most well-known organizations. Relate to sports. Never thought Wichita State would be the highest ranked college team in Kansas this season. manages digital marketing for Remy Cointreau.

Twitter 185
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34 People I Want To Meet at ClickZ Live Toronto 2014

Bill Hartzer

Mark Silver – Head of Digital, The Sports Network. Chris Goward – Co-Founder and CEO, WiderFunnel Marketing Optimization. Aaron Levy – PPC Team Lead, SEER Interactive. Thom Craver – Vice President, Development and IT, Internet Marketing Ninjas. Nick Drew – Head of Research, Yahoo Canada.

Meeting 133
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The Best Job in Social Media

Convince & Convert

Charlie Kautz , Content Marketer at TaylorMade Golf , joins the Social Pros Podcast this week to discuss delivering fresh story-telling content across several platforms every week, following the PGA Tour around the country, and what it’s like having the best job in social media. Charlie Kautz, TaylorMade Golf @charlietour.

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Welcome To The One Screen World

Twist Image

There was this episode of All-Star Celebrity Apprentice this season that revolved around each team''s ability to create a television ad for the consumer electronics company, LG. Not too long ago, I was asked to give a presentation on the state of digital media and how well brands are intersecting the worlds of marketing and technology.

iPad 105
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Why Human-Curated Content Outstrips Computers Every Time

Convince & Convert

From Cision , a free ebook called Power Your Story: Content Marketing Essentials. On the advertising side of things, they can help a brand “own a moment” relevant to their audience and then curating, with the help of the Songza team, a playlist for it. Please support them; we couldn’t do it without their help!

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