Sprout Social

OCTOBER 5, 2023

Think about it: From personal brands run by individual creators to large-scale corporate marketing efforts, the competition is heating up. This unified approach makes it easier for marketers and content creators to manage, analyze and optimize their social media activities across Facebook and Instagram.

Instagram 102

Instagram Facebook Marketing Features 102

yMarketingMatters

JANUARY 10, 2014

Social media and digital marketing are going to grow even stronger in 2014. With my first hand experience working with so many businesses, I am giving you my most important social media and digital marketing tips that will help you increase your online footprint, exposure and bottom line in 2014 for your business.

Social Media 277

Social Media Tips Marketing Mobile 277

Ignite Social Media

JUNE 3, 2021

It’s no secret that TikTok has become a powerhouse social media network, but for brands and marketers using the app for their businesses it’s important to understand what TikTok analytics are accessible, and more importantly, what each metric means. TikTok Analytics Defined. Reach: The number of unique users who saw your ads at least once.

Analytics 154

Analytics Brands CPA Marketing 154

Sherrilynne Starkie

OCTOBER 15, 2018

Balancing activities across owned, earned, shared and paid media strategies is the best way to get a demonstrable return on investment (ROI) for today’s marketing and communications campaigns. Everything is being driven by mobile. Owned Media is self-published content. People are not limited to desktop computers.

Marketing 199

Marketing Syndication Adwords Social Media 199

Sprout Social

MAY 31, 2022

When Instagram launched in 2010, users could only share square images from their mobile devices. But for marketers, this new feature could simplify and improve Instagram management. You might’ve had to email the image to yourself, download it to your mobile phone then upload it to Instagram. Let’s get started!

Instagram 126

Instagram Social CRM Hashtag Publishing 126

Buzz Marketing for Technology

DECEMBER 8, 2010

Around this time last year I wrote about the 10 B2B Marketing Predictions for 2010 and while I would say 7 out of 10 have already materialized and the others are on their way. So that begs the question – what’s on the horizon specifically for B2B Marketers next year? Keep in mind we all start in the same place and that’s at ZERO!

B2B 279

B2B Marketing Mobile CPM 279

Sprout Social

OCTOBER 9, 2023

When Lisa Cole, Chief Marketing Officer at Cellebrite, stepped into her role last year, these were the questions constantly on her mind. She wanted to illustrate the marketing department’s ability to drive results and improve work-life balance for employees. A common pattern emerges when marketing teams begin to adopt the technology.

Team 109

Team Examples Marketing Training 109

Janet Fouts

APRIL 25, 2018

Are you thinking of how, when, or why you should be mobilizing your employees to get more engaged with sharing and supporting your business online? His new book Participation Marketing : Unleashing Employees to Participate and Become Brand Storytellers is now available on Amazon.

Marketing 87

Marketing Mobile LinkedIn Groups 87

Sprout Social

JULY 7, 2022

It’s also a powerful video marketing tool that lets you tap into real-time data, manage your content, and optimize it for greater visibility and engagement. Is there a mobile version of YouTube Creator Studio? You’ll need to download a separate app to access YouTube Studio on mobile. Create and manage playlists.

YouTube 111

YouTube Marketing Library Video 111

Adam Sherk

OCTOBER 14, 2015

So I put together a round-up of current SEO and digital marketing trends that offer good opportunities for publishers. Traditional websites will continue to be the primary digital home for news organizations, but the lines are shifting and more change is coming. Hosted and Mobile-Specific Article Formats.

SEO 100

SEO Syndication Marketing NoFollow 100

Sprout Social

APRIL 19, 2019

The use of Facebook has evolved through the years so it’s important for marketers to be up to date on the newest statistics. Here are the important stats for marketers to know, categorized by topic and ready for you to use in your social media strategy. Facebook publishing stats. 96% of Facebook users access it on mobile.

CPC 111

CPC Facebook Marketing Advertising 111

Buzz Marketing for Technology

FEBRUARY 2, 2011

Said differently, I think they are looking for Marketing Technologists! This got me thinking about an idea I’ve had for the past year about the need for a new role in the marketing organization: Marketing Technologist. Enter the chief marketing technologist.&#. Enter the chief marketing technologist.&#.

Marketing 265

Marketing iPad Applications B2B 265

Sprout Social

MAY 15, 2024

Automation saves time—Sprout’s Social Media Productivity report highlights that almost 60% of marketers using tools have time to get work done and focus on the activities that really need their attention. Creating a content calendar that outlines the mix of formats, themes and publishing schedule. AI automation helps.

Social Media 89

Social Media Social Media Management Sentiment Collaboration 89

The Social Media Incubator

DECEMBER 22, 2014

As Facebook’s organic reach continues to shrink, online marketers are flocking to buy ads in order to get messages to their target audience. After offering a publishing platform for its users in 2014, LinkedIn continues to grow as the B2B social networking leader. Pay to play. LinkedIn will become B2B leader.

Marketing 182

Marketing B2B Engineering LinkedIn 182

Oktopost

JULY 15, 2020

Not a bad zinger, but here we are four years later and LinkedIn is widely acknowledged as an invaluable resource not just for headhunters and job seekers, but for marketers and sales professionals too. For B2B marketers, the importance of LinkedIn cannot be overstated. Why LinkedIn Lead Generation is Perfect for B2B Marketing.

B2B 148

B2B LinkedIn Tips Marketing 148

Webbiquity SMM

JANUARY 2, 2013

With 92% of companies now incorporating social media into their marketing efforts, it’s no longer sufficient to just “be there” on social networks. The first step to improving digital marketing results is to understand the emerging trends and best practices. What do buyers really want from social media marketers?

Social Media 245

Social Media B2B Marketing SEO 245

Hootsuite

SEPTEMBER 9, 2020

YouTube marketing is often overlooked by social media marketers. Either way, there are countless marketing opportunities on YouTube—especially if your audience is on the platform and your competitors aren’t. But with more than 500 hours of video uploaded every minute, effective YouTube marketing is easier said than done.

YouTube 145

YouTube HootSuite Marketing Video 145

Sprout Social

DECEMBER 15, 2023

It’s common knowledge amongst social media marketers that Facebook’s organic reach is tough to get. Automating your Facebook posts will create a streamlined process for you to focus on your overall Facebook marketing strategy. It involves a hefty strategy of great content and consistency.

Facebook 117

Facebook How To Publishing Analytics 117

Sprout Social

SEPTEMBER 16, 2022

According to our latest index, more than 50% of consumers said they plan to spend more time engaging on YouTube, while significantly fewer marketers (35%) said they were investing there. Publishing regular (and high-quality) content on YouTube should be a part of any strategic social media plan. How to upload a YouTube video on mobile.

YouTube 106

YouTube Video How To Mobile 106

Twist Image

FEBRUARY 25, 2011

As mobile becomes more important to the overall Marketing mix, will it wind up diverting funds away from the Web? Marketing is changing. Faster than most expected and faster than most organizations can keep up. The adoption of mobile devices is not to be taken lightly. Taking from the Web to give to mobile.

Mobile 108

Mobile Sentiment Survey Social Media 108

Visually SM

OCTOBER 29, 2020

In this case, the platform becomes a way of generating awareness, conversions, sales, as well as boosting your Digital Marketing strategy. Source: Digital School of Marketing. With a blueprint to organize that, everything will be crystal clear to your team. According to Marketing Land’s Aaron Strout , there are 1.68

Social Media 130

Social Media Engagement Strategy How To 130

Buzz Marketing for Technology

DECEMBER 15, 2009

So that begs the question – what’s on the horizon specifically for BtoB for marketers next year? Here are 10 concrete ways I think the environment in which BtoB Marketers operate will evolve in 2010. Facebook ads today remind me of Google AdWords in 2001 with low CPC’s on topics and segments many marketers will want to reach.

Marketing 217

Marketing Adwords Mobile Social Graph 217

Twist Image

AUGUST 1, 2014

Have we solved the most basic of questions for our digital marketing efforts? I would argue that the vast majority of brands engaged in digital marketing have left the fundamentals behind them. Here are the 7 deadly sins of digital marketing in 2014. A lack of mobile. Website is not responsive. The statistics don''t lie.

Marketing 105

Marketing Analytics Mobile Paid Search 105

Hootsuite

JUNE 11, 2020

If you’ve already been spending time fine-tuning your YouTube marketing strategy , you’re probably familiar with most of these formats, by virtue of having seen them in action. Discovery ads show up alongside organic search results. So if your video looks more relevant than the organic results, people can choose to watch it, instead.

YouTube 145

YouTube Marketing Campaign Guidelines 145

Kikolani

MAY 3, 2016

As recently as decade ago, “content marketing” was an unknown term to the average marketing executive. Today, virtually no company, large or small, can deny the importance of content marketing or the need for a strong web presence. Good content marketing makes a person stop, read, think and act. data analysis.

Tools 94

Tools Content Marketing Curata 94

Sprout Social

JANUARY 6, 2021

And with the right script and creativity, social media video marketing can do more than support a brand’s awareness and consideration goals. If you’re like the majority of social marketers , brand awareness is your top goal. Mint Mobile, a low-cost wireless carrier, was founded back in 2016.

Video 130

Video Social Media Wireless Marketing 130

Buffer Social

JUNE 21, 2022

We have a brand-new integration that enables you to publish content directly from Buffer to TikTok. It’s arguably the most exciting platform for any creator or brand looking to build an audience organically, and fast. Back in February, we launched TikTok Reminders , a mobile-only feature to plan videos ahead of time.

Video 90

Video Publishing Review Mobile 90

Sprout Social

JUNE 15, 2020

However, the impact of GDPR on digital marketing is ongoing and businesses in the EU aren’t the only ones affected. Marketers should take the time to understand the implications of GDPR, privacy laws and what it all means when it comes to social media. How does GDPR affect marketing on social media? Good question!

Social Media 131

Social Media Privacy Marketing Policies 131

Social Media Marketing

FEBRUARY 25, 2018

In recent years, blogging has proven to be one of the most valuable tools within the digital marketing strategy of companies that want to grow and increase their sales in a productive and lucrative way. A blog analysis and monitoring company, more than 175,000 blogs are published daily and 1.6 million posts are published.

Blogger 90

Blogger How To Tips WordPress 90

Ignite Social Media

OCTOBER 24, 2022

AgoraPulse is a social media marketing software with multiple different features aimed to help social media managers stay on top of their day-to-day workflow. They offer multiple different products to help with everything from publishing to reporting. It also features easy inbox tools to help organize and collaborate with the team.

Review 78

Review Social Media Management Price Collaboration 78

Hootsuite

JUNE 5, 2023

Hello, fellow tweeters, creators, and marketers! Bonus: Download the free 30-day plan to grow your Twitter following fast, a daily workbook that will help you establish a Twitter marketing routine and track your growth, so you can show your boss real results after one month. It pleases me to introduce a guide to Twitter Blue.

Badge 84

Badge Twitter Cost Price 84

Socialmedia.biz

JUNE 12, 2018

With the massive growth of the internet and social media in recent years, there is a growing need among businesses for tech-savvy professionals who know the intricacies of using social media and engaging with customers through mobile technology. Below are five keys to becoming a social media marketing professional.

Social Media 99

Social Media How To Marketing Education 99

Buffer Social

FEBRUARY 8, 2022

A screenshot of the first mention of TikTok in our marketing Slack channel. Businesses of all kinds are taking advantage of TikTok’s capacity to deliver a vast amount of organic reach in a short space of time. What is the fastest and most valuable way that we can help marketers plan and schedule their TikTok videos, today?

Notification 74

Notification Mobile Small Business Tumblr 74

Sprout Social

APRIL 29, 2024

In this article, you’ll learn what an online reputation management service is, how they support businesses’ goals and our recommendations for the best providers in the market. Notable features include the Reputation Score (like a health rating for your online reputation), a customizable dashboard and a mobile app.

Reputation 90

Reputation Brands Sentiment Survey 90

Oktopost

MARCH 22, 2022

Using peer-to-peer referrals to promote a business’s products and services is an excellent way for individuals to market to the people in their professional and personal networks. An advocacy marketing strategy involves mobilizing and engaging a company’s customers, staff, and other partners to promote products and services.

Marketing 88

Marketing Loyalty Case Study Cost 88

Keyhole.co

MAY 11, 2023

That’s why having a solid Instagram marketing strategy is essential for success. In this ultimate guide to Instagram marketing, we’ll walk you through everything you need to know to create a winning strategy, from optimizing your profile to creating engaging content to using paid advertising. Let’s dive in!

Instagram 52

Instagram Strategy Marketing Hashtag 52

Ignite Social Media

OCTOBER 24, 2022

AgoraPulse is a social media marketing software with multiple different features aimed to help social media managers stay on top of their day-to-day workflow. They offer multiple different products to help with everything from publishing to reporting. It also features easy inbox tools to help organize and collaborate with the team.

Review 70

Review Social Media Management Price Collaboration 70