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What social media tasks to automate and what to personalize

Sprout Social

When you think of a social media manager’s job, you probably picture them planning and posting content all day. Social media managers brainstormed those ideas, wrote captions, designed visuals, researched hashtags and scheduled posts for the best engagement. But there’s much more to the job description.

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Social media loyalty: me like you long time (but me hard to get)

Mindjumpers

Tweet Written by J-P De Clerck , who is an experienced content, conversion and social media consultant. Like Mindjumpers, he is associated with Social Marketing Forum. This post is not about movies but about “the loyalty&# of fans, followers and all those other labels we give to people on social media.

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The Reality of Social Currency

Direct Marketing Observations

It’s everywhere and sometimes it doesn’t matter what RSS feeds ot Flip Boards or whatever you use to find it, it can slip through the cracks. The interview, conducted by Steve Olenski on Explore B2B was titled: What Twinkies Can Teach Marketers About Comebacks And Social Branding. What caught my eye?

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How to Use Your CEO’s Twitter Account to Build Brand Loyalty

Convince & Convert

A dramatic number of consumers have come to expect an executive presence on social media, particularly Twitter, as a means of accessing brands 24/7/365. To be fully effective, this presence will be separate from any marketing content but consistent with the message it contains.

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When to Thank Your Social Media Fans

Techipedia: Tamar Weinberg

Ever read those articles on how a business has successfully used social media to increase brand awareness and drive sales? Saying thank you is not only a vital “social” action in social media, but it’s also just plain good marketing. This is a guest post by Lisa Kalner Williams. Why is that?

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3 Up & Coming Social Media Tactics Every Small Business or Startup.

Jason Yormark

While a well thought out digital marketing plan is a given, I feel there are 3 key things a small business or start up can do today that can not only give them a real shot in the sales arm, but build customer loyalty and retention. You can follow any responses to this entry through the RSS 2.0 Thanks for stopping by.

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3 Up & Coming Social Media Tactics Every Small Business or Startup.

Jason Yormark

While a well thought out digital marketing plan is a given, I feel there are 3 key things a small business or start up can do today that can not only give them a real shot in the sales arm, but build customer loyalty and retention. You can follow any responses to this entry through the RSS 2.0 Thanks for stopping by.